Regional Sales Strategy Manager
2 weeks ago
Job Description:
At Arterra Wines Canada, we love inspiring the big and small moments that happen when our products are shared and enjoyed. For us it’s not just about what’s in and on the bottle, it’s what happens in people’s lives when we’re a part of them that keeps us thirsting for more and not resting on our laurels as Canada’s largest and most enjoyed wine company. We put the consumer at the center of everything we do and we’re looking for people who do the same.
Reporting to the Director of Sales Strategy & Category Management, the Regional Sales Strategy Manager will lead the collaborative development of channel and customer strategies for the Ontario market. The Sales Strategy Manager will drive key growth initiatives by developing category and customer stories that leverage retail, shopper and consumer data to display strong opportunities for our key customers as well as elevate Arterra Wine Canada’s presence & impact across the LCBO, Grocery and Wine Rack in Ontario.
As a key member of the Sales Strategy team this role will collaborate with Sales & Marketing in understanding risks & opportunities in the Ontario market place and collaborate cross functionally on solutions that drive the biggest opportunities and minimize risk. Additionally, this person will own the ‘Go-to-Market’ strategy (MAPPS) for the region, outlining the ideal way to WIN ‘Where & When it matters’. Finally, the role will also play an important analytic component in Commercial Planning as it leads the Escan process for each region.
What you will be doing:
- Drive Category Growth through the development of Channel and Customer Strategies that deliver on our commercial objectives and priorities as well as our customer strategies.
- Sales Strategy owner and gatekeeper: in collaboration with sales and revenue management teams, define and track the execution of our key strategies, merchandising, assortment (listings) and distribution that will deliver on our yearly Net Sales and EBIT regional targets.
- Own the business review routines and deliverables providing insights and creating action plans as needed to deliver business objectives. Identify market trend, competition impact and white space analysis
- Sales Execution Support - Develop and implement tools and processes to help unlock and unleash the full potential of our selling organization.
- Support the innovation process working cross-functionally with marketing and innovation to identify size of the price opportunities, go to market strategy and execution performance tracking
- Commercial Planning - lead for sales. Deliver key insights that will enable the internal teams to develop strategies and tactics in accordance with our regional/channel and customer realities and strategies.
What you bring:
- University Degree
- Strong business analytics skills and able to develop key insights and action plans
- Strong communication skills both written and verbally with emphasis on being comfortable building and delivering effective PowerPoint presentations
- Must enjoy working in systems and analysing data with solid working knowledge of Nielsen tools, Excel and Power BI
What we offer:
- Competitive salary and bonus
- Benefits and Pension Plan
- Product Allowances & Safe Ride Home Program
- An organization that cares about Corporate Social Responsibility
- Tuition reimbursement
- Training & Development Programs
- An opportunity to learn about the world of wine
LI-Hybrid #LI-KT1
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