Marketing Associate

2 weeks ago

Halifax, Canada Eastlink Full time

Eastlink is a family owned, entrepreneurial and innovative company headquartered in Halifax, Nova Scotia. We take great pride in being a leader in delivering creative competitive, customer focused telecommunications solutions, and connecting our customers to the things and people that matter most. Serving a customer base across seven provinces, our advanced solutions include Internet, Mobile, TV, Telephone, Security and Automation, Data Communications and exclusive locally produced programming on Eastlink Community TV.

**Who You Are**:
We are seeking a collaborative and highly motivated Marketing Associate to join our National Marketing team in delivering creative thinking and exceptional results to our customers. The Marketing Associate is a tactical player looking to grow and develop on an innovative and passionate team. You are familiar with marketing best practice, love bringing forward new ideas and sharing relevant content with the team. From supporting campaign development to using your creative flair to produce compelling content, you’ll be developed to eventually lead your own categories and projects amongst a collaborative team of strategists. As a member of the team, you will inspire a willingness to drive results, positively influence others, and improve marketing channels using tactical solutions.

**As a Marketing Associate, your responsibilities will include**:

- Support the strategic development, planning and execution of our Mobile category
- Actively participate the marketing communications process (includes quarterly planning, creating briefs, briefing agency teams, executing & managing project delivery, measuring results, optimizing)
- Assist with all aspects of the consumer go-to-market activities (social, digital)
- Effectively work within budget & timelines to deliver projects in full
- Work closely with the internal marketing team and our external marketing agencies to deliver compelling and effective creative campaigns that drive the business
- Support the development of the annual business plan and execution of the national marketing plan
- Participate in the development of “take to market” plans complete with milestones and required resources
- Build meaningful relationships with external and internal stakeholders (regional teams, retail, operations, web team, content planning, customer communications, agency teams) to effectively execute plans
- Support sales channels
- Analyze information to draw insights and conclusions that drive business decisions into action
- Provide consumer, category, and competitive insights to gather key competitive intelligence, develop insights and report findings to key stakeholders
- You have strong project and time management skills with exceptional attention to detail/accuracy
- Strong proficiency with Microsoft Office Suite of tools, with an emphasis on Word, PowerPoint, and Excel
- Supporting ad hoc tasks and projects as required

**Qualifications**:

- Post-secondary education (University Degree in Marketing, Communications, Journalism, or related field is preferred)
- 1-3 years of experience in a marketing & communications setting, preferably in a similar industry
- Experience supporting campaigns across multiple channels
- Natural team player who thrives in fast-paced environments with mínimal supervision
- Strong communications skills, both written and verbal

**Here are some more characteristics about you and the role**:

- You are a creative self-starter with high standards and a strong work ethic
- You enjoy taking on new challenges and simplifying the complex - to you, problems are just opportunities
- Thrive in a bustling environment in a competitive industry - you find change exciting and are keen to help keep a fast-moving team organized
- Customer behaviour is intriguing to you, and you can think through the customer experience to help influence marketing outcomes
- Love contributing to a collaborative team and enjoy building relationships both internally and externally
- You have strong project and time management skills with exceptional attention to detail/accuracy
- You love to be organized and keep multiple balls in the air and consider multitasking a core skill
- You enjoy a hybrid work environment and excel at collaboration both virtually and in an office setting

Why Choose Eastlink?
Eastlink operates in a culture of continuous improvement through listening, learning and adapting, which enables us to respond quickly to the evolving needs of both employees and customers. We recognize that our truly greatest competitive edge is our people and that delivering a great customer experience begins with a great employee experience. Our philosophy of developing and training our team “on the ground” not only helps to create a strong onboarding experience but also readies employees for future growth opportunities within the organization.
Get your career started with us and stay with us, your journey begins here

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