Digital Marketing Specialist

1 month ago


North York, Canada Pharma-Medical Science College of Canada Full time

Pharma-medical Science College of Canada (Pharma-Medical) is one of North America’s leading educational institution dedicated to training healthcare professionals and helping students achieve their career goals in healthcare sectors. Pharma-Medical is registered as a private career college under the Private Career Colleges Act 2005 in the province of Ontario, and offers post-secondary diploma studies.

We are looking for an energetic, talent, flexible person to join our team to manage the promotion activities and brand our name.

**Responsibilities**:
Develop and execute the marketing plan and work closely with leadership to execute strategies and support KPI tracing to raising brand awareness

Improving the usability, design, content and conversion of the company website.

Blogging & Content creation, Video production and integrated marketing campaigns. SEO, Google AdWords, Pay per clinic, Etc.

Maintained the Facebook, Twitter, YouTube, Instagram and other social media content and analytics to build a reputable brand online and managed various inbound marketing strategies thereby maintaining a marketing funnel

Video production - Created new content for all media channels and for editing and video production and lead conversion.

Write students success story and collect testimonial by writing and video and put on our website.

Encourage student to do google review to increase college brand

Responsibility for planning and budgetary control of all marketing expenses

Evaluating customer research, market conditions and competitor data and submit to dean monthly.

Qualifications:

- Bachelor degree (In health related field will definitely be asset)
- Deep understanding of e
- marketing tactics and traffic acquisition
- Experience implementing marketing automation software/campaigns
- Excellent written and verbal communication in English
- Good Chinses communication (Madeiran and Cantonese)
- Critical and creative thinking
- Strong attention to detail.

**Salary**: $40,000.00-$60,000.00 per year

**Benefits**:

- On-site parking

Schedule:

- 8 hour shift
- Monday to Friday

Supplemental pay types:

- Overtime pay

Ability to commute/relocate:

- North York, ON M2J 4V8: reliably commute or plan to relocate before starting work (required)

**Education**:

- Bachelor's Degree (preferred)

Work Location: In person


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