Marketing Coordinator
1 month ago
Do you love creating marketing campaigns that resonate and drive results? Are you interested in working with some of the biggest name brands in the world? Big Brands Inc. is looking for a Marketing Coordinator who can take initiative in designing and executing campaigns that help our customers thrive.
**Who We Are**: At Big Brands Inc., we believe in helping retailers meet the needs of their customers by supplying innovative, high-quality trial and travel-sized products and programs. We specialize in wholesale distribution, working with top retailers to ensure their shelves are stocked with items that make life on the go easier for everyone. Your role will be crucial in ensuring our offers reach the right retailers, helping them increase sales and provide value to their customers.
**The Role (How You Matter)**: As a Marketing Coordinator, you’ll have the opportunity to shape our marketing efforts and make a direct impact on the success of both our company and our retail partners. You'll be creating compelling campaigns that highlight the value of our products to retailers, helping them drive sales and customer satisfaction. Your work will help us achieve our mission of being the go-to provider of essential travel-sized products for retailers across various industries.
**What You'll Do**:
- Develop and execute marketing campaigns that target specific retail segments, crafting offers that resonate with our B2B audience.
- Create and design promotional materials, including flyers for direct mail, ads for Google campaigns, and graphics for the website using Canva or Adobe Creative Suite.
- Write compelling B2B content using storytelling techniques that clearly communicate the value of our offers.
- Use our mailing machines to send direct mail campaigns, ensuring timely and accurate delivery to target customers.
- Collaborate with the sales and product teams to ensure marketing materials align with business goals and product offerings.
- Work independently, taking goals such as "increase sales of product X to customer type Y" and crafting a complete campaign to make it happen.
**What Success Looks Like**:
- Delivering high-quality marketing materials that drive engagement and sales among our retail customers.
- Developing offers that convert by using hooks, scarcity, urgency, and compelling calls-to-action.
- Ensuring that our retail customers understand the value of our products, resulting in increased orders and stronger partnerships.
**What We’re Looking For**:
- **B2B Expertise**: A solid understanding of wholesale distribution and the ability to create content that speaks directly to retailers.
- **Design Skills**: Proficiency in Canva or Adobe Creative Suite to create eye-catching marketing materials.
- **Content Creation**: Experience writing compelling B2B content that tells a story and drives action.
- **Independent Worker**: Ability to take broad goals and independently design, execute, and optimize marketing campaigns without needing detailed instructions.
- **Data-Driven**: A results-oriented mindset, with experience in tracking and improving marketing performance metrics.
**Why You’ll Love Working Here**:
- **Impactful Role**: Play a crucial role in shaping the future of Big Brands Inc. by driving our marketing strategy and supporting the success of our retail customers.
- **Creative Freedom**: You’ll have the autonomy to bring your ideas to life, making a tangible impact on our campaigns and customer engagement.
- **Growth Opportunities**: As we continue to expand, there will be opportunities to grow your career and take on new challenges.
If you’re ready to join a dynamic team where your marketing expertise will make a real impact, we’d love to hear from you
Expected hours: 40 per week
**Benefits**:
- Casual dress
- Dental care
- Extended health care
- On-site parking
- Paid time off
- Vision care
Flexible language requirement:
- French not required
Schedule:
- Monday to Friday
**Education**:
- Bachelor's Degree (preferred)
**Experience**:
- Marketing: 2 years (preferred)
**Language**:
- English (required)
Work Location: In person
Expected start date: 2024-11-04
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