Marketing Assistant Canadian Market

3 months ago


Burlington, Canada Minerva Research Labs Gold Collagen Full time

Gold Collagen Marketing Assistant Canada - will play a pivotal role in driving the growth and performance of Gold Collagen in Canada. Reporting to the North American Marketing Team, the Assistant will focus on developing and executing strategic marketing initiatives to boost brand awareness and accelerate sales.

This role will work closely with the North American Marketing Team in the UK to implement local market strategies that support success in existing retail channels, such as Shoppers Drug Mart, Loblaws, and The Real Canadian Superstore, while also driving new customer acquisition.

Must be bilingual, and comfortable with Marketing in Quebec.

This position is based in Burlington, Ontario, with a flexible schedule allowing for a combination of in-office and work-from-home days.

**Role and Responsibilities**:
1. **Work with North American Marketing Team to Implement Marketing Plans**
- Create and execute localized marketing and communication strategies that align with sales goals, market insights, and consumer needs.
- Manage budgets and sales forecasts, ensuring that marketing efforts align with both financial and strategic targets.

2. **Campaign Management & Execution**
- Lead the creation and implementation of marketing materials, including in-store, digital, media assets, ensuring consistency with global and regional strategies.
- Collaborate with internal teams to localize and deliver effective promotional campaigns that resonate with the Canadian market.
- Develop and execute influencer and key opinion leader (KOL) marketing strategies to drive brand awareness and engagement.

3. **Marketing Support**
- Provide brand presentations, marketing materials, and training resources to the Norrizon sales team to drive distribution and secure new retail partnerships.
- Attend key account meetings to support market expansion and offer marketing expertise.

4. **In-Store Merchandising & Promotions**
- Develop and execute promotional and in-store merchandising plans in collaboration with the sales team, analyzing performance to ensure successful execution.
- Oversee the production and implementation of in-store materials while monitoring competitor activities to ensure a competitive edge.

5. **Performance Analysis & Optimization**
- Continuously track and evaluate campaign effectiveness, recommending improvements to drive sales growth and optimize marketing spend.
- Provide regular updates on sales performance and market insights to guide future marketing strategies.

6. **Cross-Functional Collaboration**
- Act as the primary liaison between sales, marketing, operations, and finance teams to ensure seamless execution of marketing initiatives.
- Support participation in trade shows and manage relationships with local agencies and partners to maximize exposure.

**Desired Attitude**
- **Self-Starter**: Takes proactive initiative to suggest ways to drive aggressive sales targets, without needing constant direction.
- **Positive and Solution-Focused**: Approaches challenges with a "can-do" attitude, leveraging strong problem-solving skills to overcome obstacles.
- **Proactive and Results-Oriented**: Actively identifies opportunities to contribute to sales and marketing goals, focusing on outcomes.
- **Collaborative**: Liaises frequently with the global team to seek feedback and gain approval, ensuring alignment with overall strategy.
- **Creative yet Organised**: Balances creativity with structured execution, delivering well-planned and thoughtful marketing activities.
- **Research-Driven and Analytical**: Makes decisions based on thorough research, ensuring actions are grounded in data and insights.

**Key Performance Metrics**
- **Sales Growth**: Achieve sales growth across key provinces (Toronto, Montreal, Calgary, Vancouver).
- **Point of Sale Expansion**: Support the Norrizon sales team in increasing points of sale across Canada.
- **Promotional Campaign Success**: Execute sustainable in-store promotions that maximize sales.
- **Training Sessions**: Organize and deliver training sessions for store teams, pharmacies, and B2B partners.
- **Marketing ROI**: Develop communication campaigns that drive a strong return on marketing investment.
- **Event Success**: Plan and execute events, trade shows, and fairs to boost brand awareness and sales.

**Company description**

MINERVA Research Labs, with offices in London, UK, Milan, Italy and Benicassim, Spain, is a fast-growing company developing and marketing nutraceutical products across Europe, the Middle East, Asia, and the US.

Minerva Research Labs Ltd are the manufacturers and marketers of Gold Collagen, presently sold in 35 countries worldwide. Our mission is to provide the world with the best in skincare innovation.

Let's face it, there's nothing quite like finding a place to work that's filled with passion, opportunities to grow and lots fabulously talented people. Here at Minerva Research Labs, we've got all of that and a whole lot more. Whatever your



  • Burlington, Canada Minerva Research Labs Gold Collagen Full time

    Gold Collagen Marketing Assistant Canada - will play a pivotal role in driving the growth and performance of Gold Collagen in Canada. Reporting to the North American Marketing Team, the Assistant will focus on developing and executing strategic marketing initiatives to boost brand awareness and accelerate sales. This role will work closely with the North...


  • Burlington, Ontario, Canada Minerva Research Labs Gold Collagen Full time

    About the RoleWe are seeking a highly motivated Marketing Assistant to join our team in Burlington, Ontario. As a key member of our North American Marketing Team, you will play a pivotal role in driving the growth and performance of Gold Collagen in Canada.Key Responsibilities">Create and execute localized marketing and communication strategies that align...


  • Burlington, Ontario, Canada Minerva Research Labs Gold Collagen Full time

    Minerva Research Labs, a leading developer and marketer of nutraceutical products, is seeking a skilled Marketing Strategist to drive the growth and success of our Gold Collagen brand in Canada.The ideal candidate will have a strong background in strategic marketing, brand management, and customer acquisition, with experience working with retail channels...

  • Marketing Assistant

    7 months ago


    Burlington, Canada United West Burlington Full time

    UW Burlington is a business consulting and strategic brand marketing firm that specializes in preparing, launching, and optimizing brand awareness, sales, and promotional marketing strategies. We are experts at what we do, and we need a Marketing Assistant that possesses that same tenacity and confidence to join our competitive, entrepreneurial-minded...


  • Burlington, Canada MNP Full time

    Inspirational, innovative and entrepreneurial - this is how we describe our empowered teams. Combine your passion with purpose and join a culture that is thriving in the face of change. Make an impact with our South Central Ontario Regional Marketing team as a Marketing Assistant. Our diverse team of professionals uses creativity and innovation to deliver...

  • Marketing Coordinator

    6 months ago


    Burlington, Canada Goodness Me! Natural Food Market Full time

    **Who you are**: Are you an outgoing, creative person with strong attention to detail? Do you have a positive can-do attitude and flawless communication skills? Do you take multitasking in stride? If so, we want to hear from you! Goodness Me! is now hiring a full-time Marketing Coordinator for our Central Office. **Your day-to-day**: The Marketing...

  • Marketing Assistant

    6 months ago


    Burlington, Canada TekInk Full time

    Education: College, CEGEP or other non-university certificate or diploma from a program of 1 year to 2 years - Experience: 1 year to less than 2 years - or equivalent experience **Tasks**: - Answer written and oral inquiries - Assist in the preparation of brochures, reports, newsletters and other material - Co-ordinate special publicity events and...

  • Marketing Coordinator

    4 months ago


    Burlington, Canada Edge Imaging Inc Full time

    **About Edge** Edge Imaging is the leading Canadian school photography Company. Edge is made up of over 400 employees with countless years of digital capture and school photography experience. Our state-of-the-art photo lab and customer care centre are located in Burlington, Ontario. Servicing thousands of schools across Canada. Edge Imaging is committed to...

  • Service Advisor

    6 months ago


    Burlington, Canada Canadian Tire Full time

    **Summary** The Automotive Service Advisor communicates directly with customers, managing their needs and expectations regarding auto service maintenance and repairs. This role is the link between the technician and the customer. Superior customer service and communication skills are essential to success in this position and in enhancing the customer...


  • Burlington, Canada WS Audiology Americas Full time

    HearCanada, a division of WSAudiology, bolsters a world-class team of hearing care pioneers who share a passion for providing Wonderful Sound for All. With 60% of the Canadian population experiencing a type of hearing health issue in 2021, our teams are passionate about providing an exceptional client experience through their hearing journey, going above and...

  • Marketing Coordinator

    4 months ago


    Burlington, Canada Wera Tools NA Full time

    **Responsibilities**: - Assist in the development and implementation of marketing plans and campaigns. - Coordinate and manage content creation for various marketing channels, including press releases. - Create content for social media such as posts, videos, and animations. - Monitor and analyze the performance of marketing campaigns and report on their...


  • Burlington, Canada Entegra, Procurement Services Full time

    **Company Description** Summer intern opportunity $17.5 per hour !** Grow your career with a company that shares your passion. Entegra is a wholly owned subsidiary of Sodexo and part of a global purchasing organization. **Entegra is seeking a vibrant marketing intern who is looking for a diverse experience, someone who isn’t afraid to ask too many...

  • Marketing Coordinator

    7 months ago


    Burlington, Canada Groupe Touchette Inc. Full time

    Do you thrive in a constantly evolving, collaborative, and process-driven environment? As a member of the Marketing team at Groupe Touchette you will support the TireLink (Car Dealer) side of the business in B2B & B2C marketing activities. Your skills as an effective communicator who can expertly manage deadlines and juggle competing priorities will ensure...

  • Marketing Coordinator

    6 months ago


    Burlington, Canada Oxford Living Full time

    Oxford Living is a leading provider of retirement residences across Ontario, committed to enhancing the lives of seniors through exceptional care and vibrant communities. We are currently seeking a motivated and detail-oriented Marketing Coordinator to join our team. This role will be instrumental in driving marketing initiatives and supporting...

  • Marketing Coordinator

    4 months ago


    Burlington, Canada GENTEK BUILDING PRODUCTS LTD Full time

    **Marketing Coordinator** Gentek is a leading manufacturer and distributor of vinyl/aluminum siding, windows, and other exterior home improvement products. With 3 manufacturing facilities and 22 distribution branches in Canada, we pride ourselves on providing our customers with superior service. This can only be achieved by having a fantastic group of...

  • Marketing Manager

    6 months ago


    Burlington, Canada Nicholson and Cates Limited Full time

    Founded in 1930 as an independent, family-owned distributor and re-manufacturer of lumber and building products. Today, Nicholson and Cates Limited operates one of the largest building products distribution centers in Ontario along with three lumber milling facilities located in central and eastern Canada. These facilities support the three main sales...

  • Marketing Coordinator

    4 months ago


    Burlington, Canada Associated Materials Full time

    Marketing Coordinator Gentek is a leading manufacturer and distributor of vinyl/aluminum siding, windows, and other exterior home improvement products. With 3 manufacturing facilities and 22 distribution branches in Canada, we pride ourselves on providing our customers with superior service. This can only be achieved by having a fantastic group of...


  • Burlington, Canada JVL ENTERPRISE INC. Full time

    Junior Marketing Associate **Duties**: - Maintain all social media platforms - current and future - Liaise with external vendors to execute promotional events and campaigns - Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts - Assist in analyzing marketing data (campaign results, conversion rates,...

  • Marketing Manager

    2 months ago


    Burlington, Canada YESA Full time

    Education: Bachelor's degree - Experience: 1 year to less than 2 years **Tasks**: - Analyze market research data to improve business decisions or activities - Assist in product development - Develop all kinds of events for publicity, fundraising and information purposes - Direct the marketing strategies of establishments - Establish distribution networks...

  • Marketing Coordinator

    7 months ago


    Burlington, Canada Service Inspired Restaurants Full time

    Overview Our Story At Service Inspired Restaurants we take great pride in our diverse portfolio of restaurants and believe a brave, bold and results-driven culture inspires and creates new opportunities for everyone. Our values and promises are not simply a dream, vision, or mission, but a way of life for every person that becomes or wants to...