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Social Media

4 weeks ago

Montréal QC, Canada Asobu Full time

**About Asobu**

Founded in 1998, Asobu was brought to life by a collective of dreamers on a mission to challenge the status quo. Propelled by their ambition to bring innovation to every day items, the Asobu team set out to design environmentally-conscious and creative drinkware that could provide convenience and be carried as fashion-forward, statement-making accessories.

We design playful and functional drinkware that makes staying hydrated fun and easy for everyone—including your furry friends We’re looking for a passionate Social Media & Content Coordinator to join our Marketing team and help us amplify our brand across all digital platforms.

**Role Overview**:
The Social Media & Content Coordinator will be responsible for managing and growing Asobu’s social media presence. This role is ideal for someone who is both creative and analytical, with a strong understanding of social media platforms and content creation. You’ll be tasked with creating engaging content, developing social media strategies, identifying our audience, monitoring performance, and assisting in various marketing campaigns.

**Key Responsibilities**:

- **Social Media Management**:Manage Asobu’s social media accounts, including Instagram, TikTok, Facebook, and Pinterest. Develop and execute social media strategies that align with the brand’s goals.
- **Content Creation**:Create high-quality, engaging content, including text, images, videos, and graphics, tailored to different platforms. Collaborate with the design team to produce visually compelling assets.
- **Trend Analysis**:Stay updated on social media trends, platform updates, and industry best practices. Proactively identify opportunities for Asobu to engage with new trends and communities.
- **Analytics & Reporting**:Track and report on social media performance using analytics tools. Provide insights and recommendations to optimize content and strategy.
- **Community Engagement**:Monitor and respond to social media comments, messages, and reviews to build and maintain a strong community presence.
- **Campaign Support**:Assist in the planning and execution of marketing campaigns, photo & video shoots, and ensuring consistency across all digital channels.
- **Content Asset Management**:Organize and manage a library of digital content assets, ensuring they are easily accessible and up-to-date.

**Qualifications**:

- 1-3 years of experience in social media management, content creation, or a related field.
- Strong understanding of social media platforms, especially Instagram, TikTok, and Facebook.
- Must speak fluent English.
- Experience with paid ads on Meta, Google and Tiktok
- Excellent writing skills with an ability to adapt to different tones and styles.
- Proficiency in graphic design tools (e.g., Canva, Figma, Adobe Creative Cloud) and basic video editing.
- Experience with social media analytics and reporting tools.
- Creative, organized, and able to manage multiple projects simultaneously.
- Passion for social media, digital marketing, and staying ahead of trends.
- A degree in marketing, communications, or a related field is preferred.
- Examples of previous work.

**What We Offer**:

- $40,000 - $45,000 yearly salary based on experience.
- Comprehensive Benefits Package**: Including health, dental, and vision insurance to support your overall well-being.
- A dynamic and creative work environment.
- Enjoy 2 weeks of vacation each year to recharge and relax. We also close between Christmas & New Years.
- Opportunities to make a significant impact on a growing brand.
- Complimentary membership to Costco, giving you access to exclusive savings.
- Opportunity to grow and advance your career within a dynamic and innovative company.

If you’re excited about social media, content creation, and the opportunity to grow with a vibrant brand like Asobu, we’d love to hear from you

Pay: $40,000.00-$45,000.00 per year

**Experience**:

- Social media management: 1 year (required)

Work Location: In person

Application deadline: 2024-09-17