Marketing Coordinator

1 month ago


Edmonton, Canada Vytal Filtration Technologies Inc. Full time

**About Vytal Filtration**
At Vytal, we believe the success of our employees drives the success of our customers. We foster a culture of collaboration, and innovation, empowering our team to deliver exceptional results. Our nimble, meticulous, and entrepreneurial employees are encouraged to bring forward fresh ideas and solve our customers' complex filtration challenges.

By cultivating an environment of teamwork and mutual respect, we ensure our people can deliver high-quality, tailored solutions that exceed customer expectations. When our people thrive, our customers succeed. Our forward-thinking culture emphasizes customer focus, continuous improvement, and innovation.

**Position Overview**
We are seeking a motivated and creative Marketing Coordinator to join our growing team. This role is ideal for a detail-oriented, self-starter who is passionate about developing marketing strategies, executing campaigns, and supporting overall brand development.

You will be responsible for supporting the marketing department in executing and monitoring marketing efforts, assisting in content creation, and helping with market research. You will work closely with the sales and product teams to ensure our message resonates with our audience and drives growth.

**Key Responsibilities**
- Content Creation: Develop, write, and edit content for various platforms, including website, social media, newsletters, and marketing collateral.
- Social Media Management: Create and schedule content for Vytal Filtration’s social media channels, engage with followers, and analyze performance metrics.
- Brand Support: Help maintain brand consistency across all marketing materials and communications, ensuring alignment with Vytal’s overall brand and messaging.
- Market Research: Conduct research on industry trends, competitor activities, and customer preferences to inform marketing strategies and business decisions.
- Analytics & Reporting: Track, measure, and report on the performance of marketing initiatives, providing recommendations for improvement.
- Event Coordination: Support the planning and execution of trade shows, webinars, and other events.
- Collaboration: Work with internal teams (sales, product, operations) to align marketing efforts with business goals.
- Vendor Coordination: Manage relationships with external vendors, such as graphic designers, printers, and agencies.

**Qualifications**
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2-3 years of experience in a marketing or communications role, ideally within the industrial or B2B sector.
- Strong written and verbal communication skills, with an eye for detail.
- Knowledge of SEO/SEM and website content management systems is a plus.
- Proficiency in Microsoft Office Suite and Adobe Creative Cloud (Photoshop, InDesign) or similar design tools.
- Highly organized with the ability to manage multiple projects simultaneously.
- A proactive, team-player mentality with the ability to thrive in a fast-paced environment.
- Familiarity with the industrial filtration industry is an asset but not required.

**What We Offer**
- Competitive salary and benefits package.
- RRSP Matching and an annual health spending account
- Opportunities for growth and professional development.
- Collaborative and supportive team environment.
- Exposure to exciting projects within a rapidly growing company.

Vytal Filtration is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.


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