Programmatic Manager at Publicis Media
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Lead programmatic strategies for client success with Publicis Media, one of Canada's fastest-growing Media Agency networks. This role focuses on digital execution, people leadership, and innovative technologies in programmatic advertising. As a Programmatic Manager, you will oversee DSP, SSP, and DMP structures while mentoring your team of account supervisors. Your role includes developing data-driven campaign strategies and ensuring all team members understand programmatic landscapes. You'll leverage your extensive digital experience to enhance client knowledge and refine activation strategies. Key Responsibilities:
- Develop campaign strategies with client teams
- Evaluate data-driven marketing conclusions for clients
- Help Account Supervisors generate actionable insights
- Create programmatic campaigns in demand side platforms
- Mentor and lead a team of 5+ members
- College or University degree required
- 4-6 years in digital platforms evolution
- 3 years managing demand side platforms
- 1-2 years managing teams of 5 or more
- Strong organizational and inquisitive mindset
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