Calgary Programmatic Trading Specialist
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Shape your future in digital marketing as a Programmatic Trader located in Calgary, Alberta. This role centers around campaign creation, management, and insightful reporting, making a real impact in digital advertising. As a Programmatic Trader, you will support our digital sales team in executing effective campaigns. With a minimum of 2 years in digital marketing or media, utilize your proficiency in paid channels including display and search. Work collaboratively to enhance campaign performance and gain invaluable insights for client strategies. Key Responsibilities:
- Launch and manage campaign strategies within DSP
- Analyze and optimize market campaigns continuously
- Assist in compiling monthly reports with analytics
- Drive decisions using data from various tools
- Share innovative ideas for digital strategies
- Qualification in Marketing or a related discipline
- 2+ years of experience in a relevant digital role
- Competence in Google Analytics and CRM tools
- Strong grasp of paid digital channels and KPIs
- Excellent communication and organizational skills
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