Account Director, Travel and Banking Engagement

Who we are

At Scene+, we foster an entrepreneurial spirit that drives our mission: making tomorrow even more rewarding for our members. As a unique joint venture between Cineplex, Empire, and Scotiabank, and a network of partners, we have spent almost 20 years delivering unparalleled rewards and experiences.

As we scale and evolve, our focus on innovation and technology is redefining what it means to be an iconic brand that prioritizes a member-centric experience. Data is not just a tool for us. It's the engine powering our growth strategy and our journey to becoming Canada’s most beloved loyalty program. We leverage it to provide personalized rewards and create meaningful connections with our members.

Joining Scene+ now means stepping into a role where your passion and skills can make a tangible impact on millions of members. With rewards for every lifestyle, we believe there's always something to look forward to. Come be a part of our journey
- create exceptional outcomes, collaborate across teams, and shape the future with us.

Who we need

Reporting to the Director, Partnerships & Marketing, we are hiring an Account Director, Travel and Banking Engagement to lead the strategy, growth, and performance of the Scene+ travel vertical and strengthen financial services engagement across the broader Scene+ partner ecosystem.

As our new Account Director, you will have end-to-end accountability for Scene+ Travel, powered by Expedia. You will lead the partnership from strategy through execution, developing annual and quarterly plans that drive gross booking value, revenue, conversion, first-time bookers, repeat booking, and overall member engagement. Working directly with Expedia, you will align marketing campaign planning, investment priorities, product and feature roadmaps, member experience enhancements, and operational requirements to create a best-in-class travel experience for Scene+ members.

You will also lead strategies that deepen engagement among Scotiabank credit and debit card members as well as Tangerine credit card members across the Scene+ ecosystem. You will identify opportunities to increase member activity, overall spend, share of wallet, and cross-shopping across two or more Scene+ partners. Bringing together partnership management, marketing strategy, product thinking, and data-driven decision-making, you will shape campaigns, targeting, value propositions, and member journeys that deliver measurable growth.

You will lead one direct report, a Manager, Marketing & Partnerships, providing strategic direction, coaching, and support while creating the conditions for strong performance and professional growth.

This job posting is for an existing vacancy that is a full-time, hybrid role working three days per week on site in our Toronto office.

What’s in it for you:

Ownership and influence. You will have end-to-end ownership of the Scene+ travel vertical, with the opportunity to operate as a business owner rather than simply execute campaigns. You will shape the annual strategy, product and feature roadmap, investment priorities, campaign design, targeting, and member journeys. You will have the autonomy to make recommendations, align stakeholders, and move high-impact initiatives from concept through execution.

High-profile partnerships and broad exposure. You will lead the Scene+ Travel partnership powered by Expedia, working directly with one of the world's most recognized travel brands. You will also collaborate with Scotiabank, Tangerine, and partners across the Scene+ ecosystem to create connected experiences that bring together travel, loyalty, financial services, retail, entertainment, and partner marketing.

A mandate grounded in measurable growth. You will establish clear performance frameworks and use member, transaction, and campaign data to identify meaningful growth opportunities. Your work will directly influence travel bookings, revenue, member activity, partner cross-shopping, and share of wallet.

An opportunity to lead and build. You will join a growing team and help shape how the travel and banking engagement mandates evolve. You will lead and develop a Manager, Marketing & Partnerships while establishing effective planning, governance, and ways of working across internal teams and external partners.

As our new Account Director, Banking and Travel you will:

• Lead the integrated travel and banking engagement strategy. You will develop annual and quarterly plans that align Scene+, Expedia, and financial institution partners around shared growth priorities, investment decisions, performance targets, and member experience objectives. With approximately 60% of your mandate focused on travel, you will prioritize opportunities to grow Scene+ Travel while developing complementary strategies that deepen banking engagement across the partner