Senior Web Developer

Hybrid## Senior Web Developer / Digital Experience ManagerToronto, ON, Canada**Senior Web Developer / Digital Experience Manager****Location:** Remote / Hybrid **Hours:** 40 per week **Start Date:** Immediate**Position Overview**We are seeking a highly skilled **Senior Web Developer / Digital Experience Manager** to join our Marketing team and play a pivotal role in optimizing and evolving our digital experience across our primary website and related sub-domains. This position requires both advanced technical expertise and strategic insight into how website performance, UX, and infrastructure support broader marketing, demand generation, and brand objectives.In this role, you will maintain, enhance, and scale our web properties while collaborating closely with Marketing Operations, Demand Generation, Product Marketing, and external stakeholders. You will be responsible for implementing site improvements, driving performance optimization, and continuously enhancing the website’s ability to convert and engage users.The ideal candidate is a passionate digital experience advocate—someone who combines strong development skills with a user-centric mindset, an operational discipline, and a deep understanding of how websites influence pipeline, customer experience, and business outcomes. An understanding of SEO and AIO best practices as well as the role of personalization and account-based marketing will be an asset.While the role centers around a roughly 60/40 split between web development and digital experience stewardship, this proportion will naturally adjust as projects evolve and new priorities emerge.**Key Responsibilities & Deliverables*** Lead, manage, and execute development initiatives across multiple web properties, ensuring alignment with marketing, other cross-functional departments, and overall business priorities.* Build, maintain, and enhance functionality for Intelex.com and its sub-domains, including page templates, modules, integrations, and custom tools and features.* Monitor, test, and validate all code deployments to ensure quality, stability, accessibility, and adherence to best practices.* Optimize site performance, speed, Core Web Vitals, and overall technical health through continuous tuning and enhancements.* Diagnose, troubleshoot, and resolve functional and performance issues across all web properties.* Monitor and analyze key website metrics (traffic, engagement, conversions) and collaborate on insights that support demand generation and optimization.* Manage user-reported issues, establish clear SLAs, and escalate critical items promptly.* Deploy updates to staging and production environments following best-practice release processes.* Support SEO, AIO, structured data, and tagging best practices during all deployments and enhancements.* Improve and manage the digital chat experience, including testing, optimization, and integration with marketing funnels.* Partner with Demand Generation and ABX teams to enable personalization and account-aligned experiences where applicable.* Identify opportunities for operational improvements within Web Ops, including workflows, documentation, QA processes, and automation.* Stay current with modern web standards, accessibility guidelines, emerging technologies, and evolving industry trends, including how AI impacts content discoverability and user expectations, and proactively recommend improvements.**Organizational Alignment****Reports to:** Director, Digital Marketing & Marketing Operations**Skills & Work Traits*** Highly detail-oriented and organized, with strong communication skills and the ability to manage complex, cross-functional projects with multiple stakeholders.* Deep knowledge of WordPress best practices, including multisite, caching, modularity, and performance optimization.* Proficiency in rapid front-end development using HTML5, CSS3, Bootstrap, JavaScript, jQuery, and associated frameworks.* Experience with Git or similar distributed version control systems.* Strong understanding of UI/UX principles and a passion for building intuitive, user-friendly experiences.* Solid foundation in scalability, performance, and application architecture best practices.* Strong project management skills and the ability to balance multiple priorities in a fast-moving environment.* High personal integrity, ownership mentality, and a commitment to delivering excellent work.* Effective collaborator with Marketing, Product, and cross-functional teams.* Enthusiasm for exploring new technologies, tools, and modern development approaches.* Experience with website chat tools, account-based marketing (ABM), on-site personalization, and conversion rate optimization.* Knowledge of digital consent models (e.g., GDPR, CASL) and form/consent compliance.**Technical Competencies*** WordPress (with emphasis on multisite architecture and custom development)* Pardot (including WordPress integrations and form handler configurations)* Gravity Forms, FTV* Hosting and CDN environments (especially WP Engine and its caching layers)* PHP, JavaScript, CSS, and WordPress templating/twig-like languages* Responsive design, SEO best practices, AIO optimization* Google Tag Manager, Search Console, and Core Web Vitals analysis**Experience Requirements*** 10+ years of hands-on web development experience within a WordPress environment, including writing hooks, creating custom themes, modules, and components.* 10+ years working with PHP, JavaScript, CSS, or similar interpreted languages.* Experience in SaaS, e-commerce, digital marketing, or CMS-driven environments preferred.* Strong understanding of demand generation, digital funnel optimization, and the role of a website in customer acquisition.**Fortive Corporation Overview**Fortive’s essential technology makes the world safer and more productive. We accelerate transformation in high-impact fields like workplace safety, build environments, and healthcare.We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in healthcare sterilization, industrial safety, predictive maintenance, and other mission-critical solutions. We’re a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to advanced technologies that help providers focus on exceptional patient care.We are a diverse team 10,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact.At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference.At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone.At Fortive, we believe in growth. We’re honest about what’s working and what isn’t, and we never stop improving and innovating.Fortive: For you, for us, for growth.**About Intelex**Since 1992, Intelex Technologies, ULC. is a global leader in the development and support of software solutions for Environment, Health, Safety and Quality (EHSQ) programs. Our scalable, web-based software provides clients with unprecedented flexibility in managing, tracking and reporting on essential corporate information. Intelex software easily integrates with common ERP systems like SAP and PeopleSoft creating a seamless solution for enterprise-wide information management. Intelex’s friendly, knowledgeable staff ensures our almost 1400 clients and over 3.5 million users from companies across the globe get the most out of our groundbreaking, user-friendly software solutions. Visit www.intelex.com to learn more.We Are an Equal Opportunity Employer. Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers. We value and encourage
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