Director, Strategic Communications

Join to apply for the Director, Strategic Communications role at Trinity Western University2 days ago Be among the first 25 applicantsJoin to apply for the Director, Strategic Communications role at Trinity Western UniversityGet AI-powered advice on this job and more exclusive features.Trinity Western University provided pay rangeThis range is provided by Trinity Western University. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay rangeCA$93,000.00/yr - CA$100,000.00/yrPosition Purpose And SummaryThe Director of Strategic Communications advances the mission and vision of Trinity Western University by developing and executing comprehensive communication strategies that faithfully share the story of the University, advancing the brand and reputation with internal and external audiences.As the internal champion of University communications, this individual will proactively direct the University's overarching narrative and perception by developing and activating strategic communication strategies that enhance Trinity Western’s visibility, credibility, reputation, and brand.Key Areas of ResponsibilityStrategic Communications Leadership (External & Internal)Successfully lead the strategic communications function based on a well-informed understanding of the mission, vision, values, strategic direction, goals, and objectives of the UniversityDevelop and activate a comprehensive University communications strategy and calendar for both internal and external audiences that seeks to advance the University’s mission and visionDevelop and oversee crisis communication strategies and ongoing issues managementEnsure organizational preparedness and protocols for reputational risks and media scrutinyDevelop a structured internal communications strategy to foster engagement, transparency, and alignment among faculty, staff, and studentsCreate compelling institutional narratives with supporting content and messaging that effectively communicate the University’s key messages based on an established brand platformLead the integration of brand narratives across digital platforms, leading and leveraging content marketing and storytelling approaches to engage key audiences across multiple media channelsProvide strategic counsel, guidance, and support for executive communications, including speechwriting, op-eds, and key leadership messagingDetermine budget and resource allocation required to execute communications plans successfullyEstablish key performance indicators (KPIs) and analytics tools to monitor, measure, and analyze the impact and effectiveness of communication efforts—calibrating strategies as neededTeam Leadership & ManagementProvide strategic leadership for a diverse team of communications professionals while helping to set expectations, clearly define priorities, monitor progress, and assess overall performanceDevelop and encourage a healthy and productive working environment for members of the strategic communications team and colleaguesGuide the strategic communications team to provide proactive solutions to drive successLead, coach, and develop all direct reports to optimize their personal and professional progress through 1-to-1 meetings, performance reviews and informal coaching opportunitiesParticipate in workforce and resource planning as invited by the area leaderMedia & Stakeholder RelationsLead the communications and media relations function to develop proactive plans for maintaining positive and constructive relationships with relevant media outlets and partnersOversee an effective media relations outreach strategy focused on securing earned media by building traditional and non-traditional media lists, pitching stories, handling media inquiriesProactively engage with advancement, enrolment, administrative, and academic areas to ensure strong communication, strategic alignment, and effective execution of communications initiativesCollaborate with government and community relations areas to ensure the University's voice is effectively represented in policy discussions and external partnershipsEstablish and manage ongoing relationships with agencies, vendors, and service providersWork with area leaders to identify opportunities that contribute to overall University goalsCollaborate with internal and external stakeholders to identify communication opportunitiesUniversity Communications ServicesLead the strategic development of key communications pieces on behalf of the University, including, but not limited to, the President’s Report, TWU Magazine, and other University publicationsLead the strategic development of various communications initiatives aimed at raising the profile and reputation of the University, i.e., lecture series, guest speakers, partner eventsDevelop and activate thought leadership strategies for senior administrative and academic leaders, including conference placements, strategic opinion pieces, keynote opportunities etc.Oversee communications support for key university initiatives, events, and announcements that effectively advance the mission, vision, and strategic goals of the universityThe PersonSkills And AbilitiesA proficient understanding of communications, PR and media strategy and managementStrong interpersonal skills, with the ability to communicate effectively, orally and writtenProblem-solver with demonstrated critical thinking ability to meet goals creativelyOrganized, disciplined, and able to work with minimal direct supervisionAbility to work well under pressure, exuding a mature demeanor in high-pressure situationsAbility to work collaboratively with a team, as well as an independent contributorDemonstrates a bias for action while knowing when to act independently or consulting othersAbility to create annual plans and budgets, including contingency plans to meet goals7-10 years of management experience with an ability to empower others to execute with excellence5 years of leadership experience in a comparable role and functionPersonalDriven and inspired by the idea of positively impacting the various marketplaces of life through the development of godly Christian leaders by serving the Trinity Western University community.A dedicated and mature evangelical Christian with an earnest desire to serve in family, church, work, and community. Affirm and support TWU’s mission, values, Statement of Faith, and Community Covenant. Strength of character and reputation, integrity, focused. A winsome personality with a positive and friendly attitude.Servant-Leader Way of Life: Act in a manner that exemplifies Jesus Christ in all on and off-campus contacts thereby living out the servant leadership mission of the university and contributing effectively towards achieving the institutional and Kingdom goals of the organization.Key Internal InteractionsReports to: Vice President, Marketing & CommunicationsReportsManager, Public RelationsSocial Media & Community CoordinatorStandards & RequirementsEducation: Master’s Degree in Communications, Public Relations, or a related field (or Bachelor’s degree with equivalent experience)Duties and responsibilities that do not constitute a major change may be added, deleted, or changed at any time at the discretion of the supervisor, either orally or in writing.Benefits Of Working At TWUA comprehensive benefits package which includes extended health, dental, and insurance and an RRSP matching program.Annual statutory holidays (14) with generous vacation accruement.Tuition Benefit for TWU undergraduate and graduate level courses to enhance knowledge and professional competency.Torch tuition scholarship for dependents of eligible employees attending TWU.Free access to TWU’s fitness/gym facilities and the Norma Marion Alloway Library.Subsidized meals at the main cafeteria.Discounts and perks for the on-site Trinity Western Outfitters Campus Store and coffee shops, as well as shops and restaurants in Fort Langley.Wellness benefits (i.e., counselling, sick days, personal days, and health/wellness spending account).Free recreational equipment rentals (e.g., paddle boards, snowshoes, kayaks, etc.).Free employee parking on campus.Special community events throughout the year.Employee and Family Assistance Plan (EFAP).A positive Christian fellowship environment.Trinity Western University encourages applications from all eligible candidates who are able to commit to the University’s mission, values, and Christian identity as articulated in its Statement of Faith and Community Covenant. We are committed to an ethic of inclusion and to the equal treatment of all persons without discrimination in accordance with human rights law.We particularly invite applications from indigenous people, women, persons with disabilities, and visible minorities. All qualified candidates are encouraged to apply; however, Canadians and permanent residents will be given priority. Persons with disabilities who anticipate needing accommodations during the application process should contact People & Culture.Trinity Western University is located on the traditional ancestral territory of the Sto:lo people.Seniority levelSeniority levelDirectorEmployment typeEmployment typeFull-timeJob functionJob functionMarketing, Public Relations, and Writing/EditingIndustriesHigher EducationReferrals increase your chances of interviewing at Trinity Western University by 2xSign in to set job alerts for “Director of Strategic Communications” roles.Senior Manager, Head of Content MarketingAssistant Deputy Minister and Chief Operating Officer BC Liquor Distribution BranchBurnaby, British Columbia, Canada CA$196,300.00-CA$243,800.00 4 days agoMission, British Columbia, Canada CA$100,000.00-CA$125,000.00 1 month agoHead of Demand Generation - Startups (Remote Canada)Burnaby, British Columbia, Canada 2 weeks agoManager- M&A Consulting- Human Capital (Org Design Focus)(128250)Langley, British Columbia, Canada CA$55,000.00-CA$65,000.00 2 months agoWe’re unlocking community knowledge in a new way. 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