Marketing Operations Manager

2 weeks ago

Waterloo, Canada Carbon, Inc. Full time

Who We Are

We go beyond software. Carbon6 is building a community to support ecommerce sellers by removing the barriers to selling online and simplifying their path to success. Developed by the brightest minds in the marketplace ecosystem, our suite of software tools and resources help entrepreneurs succeed at every stage of their journey. We are a global company across North America, Europe and Asia, made up of passionate entrepreneurs, expert sellers, and innovative thought leaders.

Founded in 2021, we have raised close to $100 million and quickly grown into a market leader. We work with the largest and most successful sellers, brands, agencies, and aggregators around the world to drive growth, maximize profitability and manage with intelligence to scale their businesses. In addition to collaborating with global giants such as Amazon, Walmart, Alibaba, and others, we foster partnerships with key industry players like BigCommerce, Teikametrics, Jungle Scout, and more. Through our innovative solutions and strategic alliances, we empower businesses of all sizes to excel in today's competitive landscape, driving success and fostering long-term growth for both our clients and partners.

The Opportunity (Toronto - Open to Hybrid)

Step into the world of Carbon6 as our Marketing Operations Manager where you will be the driving force behind our marketing engine. We're on the hunt for a tech-savvy professional to be the mastermind managing our extensive marketing software stack. By combining strategy with hands-on execution and leveraging the full spectrum of our tech tools, you will play an instrumental role in sculpting our marketing landscape. If you're fueled by the challenge of optimizing the art of marketing with the precision of operations and technology, then Carbon6 beckons.

Your Impact
  • Tech Stack Mastery: Take charge of our comprehensive marketing software stack, ensuring each tool is seamlessly integrated and leveraged to its fullest potential.
  • Campaign Command: Design, execute, and manage campaigns that resonate, driving brand prominence and product traction.
  • Insightful Data Analysis: Dive deep into data from multiple sources, extracting valuable insights to steer our marketing direction and strategies.
  • A/B Testing: Architect and oversee A/B tests, constantly refining our campaigns to ensure peak performance.
  • Conversion Catalyst: Pinpoint and amplify strategies that elevate our conversion rates and refine the user journey.
  • Marketo Maestro: Commandeer Marketo to automate campaigns, pinpoint audience segments, and monitor performance, ensuring we exploit its vast capabilities.
  • Operational Excellence: Champion the continuous refinement of our processes, instilling efficiency and scalability in every marketing endeavor.
  • Innovative Integrator: Stay updated with the latest in marketing technology, ensuring our stack is ever-evolving and always ahead of the curve.
Your Qualifications
  • Analytics Guru: Your prowess in analytics turns intricate datasets into clear, actionable insights.
  • Marketo Proficiency: With extensive experience, you navigate Marketo's intricacies, making it a powerful ally in our campaigns.
  • HTML/CSS and Javascript Knowledge: You have a good grip on HTML/CSS and Javascript, enabling swift edits to ensure our campaigns always look sharp and activity is tracked flawlessly.
  • Conversion Expertise: With a keen eye, you detect and deploy strategies that boost our conversion metrics.
  • Data Visualization: You don't just interpret data - you present it compellingly, making it digestible for any audience.
  • Collaborative Spirit: In a cross-functional landscape, your collaboration skills ensure harmony and synchronized campaigns.
  • Process Mapping: Every process you touch turns streamlined, ensuring our marketing operations are always smooth sailing.
  • Tech Integration: You're the go-to for exploring and assimilating new marketing technologies, ensuring our stack is top-tier.
  • Exceptional Communication: Complex concepts become clear narratives under your communication, motivating and informing effectively.
  • Rapid Learning: New tools, technologies, or processes? You're on it, adapting and mastering them with remarkable speed.
  • Organized Brilliance: Your organizational skills ensure a smooth operation, where every detail is accounted for and every project is on track.

Perks & Benefits

As an early member of our team, you'll receive competitive compensation.

Extended health benefits including medical, vision and dental coverage starting on Day 1.

Flexible paid time off that includes paid vacation days and paid personal days.

You'll receive a laptop conveniently delivered to your door to get you started and set up for success Day 1.

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