Marketing Manager

OverviewAn Amazing Career Opportunity for a Marketing ManagerLocation: Vancouver, CanadaJob ID: 41619We are seeking an experienced Marketing Manager to join our growing marketing team, reporting to the Director of Marketing. This role will be responsible for executing integrated marketing campaigns, developing compelling content, managing marketing automation systems, and providing data-driven insights to optimize marketing performance. The ideal candidate will combine strategic thinking with hands-on execution capabilities to support our company’s growth objectives.Who we areHID powers the trusted identities of the world’s people, places, and things, allowing people to transact safely, work productively and travel freely.We are a high-tech software company headquartered in Austin, TX, with over 4,500 worldwide employees. Check us out here: www.hidglobal.comIdentification Technologies (IDT): IDT is creating trusted identities for IoT applications through Smart Components and Enabling Services. HID’s Identification Technologies powers the trusted identities of the world’s people, places and things through smart components and cloud services. We make it possible for people and organizations to transact safely, work productively, and travel freely. Our contactless identification and sensing (RFID, NFC, and BLE) components and solution enabling technologies address the dynamic requirements across multiple industries to wirelessly connect, identify, collect and manage data quickly and accurately across virtually any IoT application.As our Marketing Manager, you’ll support HID’s success by:Executing and optimizing multi-channel marketing campaigns across digital and traditional platformsCoordinating campaign timelines, deliverables, and stakeholder communications to ensure on-time deliveryManaging marketing automation workflows and lead-nurturing sequencesMonitoring campaign performance metrics and providing regular performance updatesCollaborating with creative teams and external vendors to ensure brand consistency and quality executionContent Development and SupportDeveloping and creating marketing content, including blog posts, case studies, white papers, and sales presentations, graphics and video contentCollaborating with subject matter experts to produce technical and thought leadership contentMaintaining content calendars and editorial schedules across multiple channelsEnsuring all content aligns with brand voice, messaging strategy, and compliance requirementsOptimizing content for lead generation performanceCoordinating content review and approval processes with internal stakeholdersCRM Data Reporting and AnalysisSalesforce and Marketo expertiseGenerating regular marketing performance reports and dashboards for the leadership teamMaintaining data integrity within SalesforceAnalyzing lead sources, conversion rates, and customer acquisition metricsSupporting sales team with relevant reporting and lead qualification insightsYour Experience and Background include:Bachelor’s degree in Marketing, Business Administration, Communications, or related field required.2-4 years of experience in B2B marketing, preferably in technology or professional servicesProven track record of successful campaign execution and performance optimizationProficiency with marketing automation platforms (Marketo preferred)High level of expertise with Salesforce – including managing leads, generating reports, and running analyticsStrong knowledge of digital marketing channels, including email, social media, SEM/SEO, and content marketingFamiliarity with analytics tools (Google Analytics, marketing reporting dashboards)Excellent written and verbal communication skillsProject management capabilities with attention to detail and the ability to manage multiple prioritiesWhat we can offer youCompetitive salary and rewards packageCompetitive benefits and annual leave offering, allowing for work-life balanceA vibrant, welcoming & inclusive cultureExtensive career development opportunities and resources to maximize your potentialTo be a part of a global organization that is pioneering the hardware, software and services that allow people to confidently navigate the physical and digital worldsWhy apply?Empowerment: You’ll work as part of a global team in a flexible work environment, learning and enhancing your expertise. We welcome an opportunity to meet you and learn about your unique talents, skills, and experiences. You don’t need to check all the boxes. If you have most of the skills and experience, we want you to apply.Innovation: You embrace challenges and want to drive change. We are open to ideas, including flexible work arrangements, job sharing or part-time job seekers.Integrity: You are results-orientated, reliable, and straightforward and value being treated accordingly. We want all our employees to be themselves, to feel appreciated and accepted.The wage range for this role considers a broad scope of factors that are considered when making compensation decisions, including but not limited to: skill sets, experience and training, licensure and certifications, and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At HID, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case.The base salary is $73,400 to $75,000.HID does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. We are not responsible for any fees related to unsolicited resumes.HID is committed to building a diverse, equitable, and inclusive workforce that reflects the global communities we serve. As an equal opportunity employer, we welcome applications from individuals of all backgrounds, experiences, and perspectives. We evaluate applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status, or any other legally protected characteristic. Our goal is to create a workplace that empowers everyone to thrive and be their authentic selves, fostering an environment of mutual respect and inclusivity. If you have a disability and require assistance or accommodation to participate in the application process or to perform essential job functions, please contact accommodations-ext@hidglobal.com.We make it easier for people to get where they want to go HID technology is behind billions of interactions in more than 100 countries. We help you create a verified, trusted identity that can get you where you need to go – without having to think about it. When you join our HID team, you’ll also be part of the ASSA ABLOY Group, the global leader in access solutions. You’ll have 63,000 colleagues in more than 70 different countries. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally. As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.#LI-HIDGlobal #J-18808-Ljbffr