Marketing Data Analyst

3 weeks ago

Toronto, Canada TekStaff IT Solutions Full time

This is an approximate 6 month contract located in Toronto/ON, Hybrid (3x in office/week, subject to change) Role Responsibilities Gather and consolidate data from multiple sources (CRM, web analytics, social media, email platforms, paid media). Segment audiences and identify trends in customer behavior to support targeted marketing strategies. Work closely with marketing, sales, and product teams to align data insights with business objectives. Use statistical techniques to predict campaign outcomes and budget allocation effectiveness. Analyze campaign performance and provide recommendations for optimization. Build technical specification documents for Journey development. Understand business requirements for translation into technical requirements. Must Have Skills 2+ years of technical experience with SQL and PowerBI. 1+ year of Salesforce Marketing Cloud (SFMC) experience. Nice to Have Skills Previous marketing analyst experience. Former FI (Financial Institution) experience. Seniority Level Mid‑Senior level Employment Type Contract Job Function Information Technology Industries Banking #J-18808-Ljbffr

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