SEO Specialist

Get AI-powered advice on this job and more exclusive features. Please Note: This is a 1-year temporary position with the potential for extension. "The Marketing team is poised for unprecedented growth and opportunity. We're in a very unique position where we've experienced tremendous success but are far from exhausting the whitespace around us. There is a unique opportunity to join a rising organization and make a significant and immediate impact." Mark Lynch - Senior Director, Demand Generation As an SEO Specialist, you’ll play a hands-on role in executing a strategic evolution in the approach to organic search on the Together (by Absorb) website — from a keyword-first model to a topic-first, LLM-informed strategy. This is a one-year contract role ideal for someone who thrives on rolling up their sleeves to drive measurable content performance, experiment with emerging search experiences, and help future-proof our visibility in a rapidly changing search landscape. You’ll work closely with our in-house SEO Content Specialist and broader content marketing team to help improve organic visibility and support a more streamlined, search-intent-driven experience across our website. While your focus will be execution, you’ll also contribute insights that help shape our SEO direction — especially as search evolves through AI, semantic search, and structured data. This is a remote role that offers the chance to make a meaningful impact in a highly collaborative environment. Are you interested in hearing more about Absorb from a current employee? Listen here: Absorb Culture - Absorb LMS What you’ll do Conduct keyword research, SERP analysis, and content gap assessments to support content planning and optimization. Contribute to internal linking strategies and support the execution of page-to-page relationships that reinforce topic clusters and semantic site structure. Monitor and deeply understand the evolution of search — including schema markup, semantic SEO, AI-powered experiences like SGE, and Answer Engine Optimization (AEO) — and apply these insights directly to SEO implementation and site optimization. Develop SEO briefs and content outlines to guide writers Write or edit SEO-driven web copy as needed — including page titles, meta descriptions, on-page copy, and CTAs. Support CMS updates directly (e.g. metadata, alt tags, internal links) Monitor keyword performance, organic traffic, and competitor trends using tools like Semrush, Google Search Console, Conductor, and GA4. Identify and escalate technical SEO issues (e.g. crawlability, page speed, canonicalization, redirects) and collaborate with web and dev teams to resolve them. Help maintain documentation for SEO implementation best practices, QA processes, and CMS guidelines. Ensure consistent execution of SEO tactics across all web assets, including those produced by external partners. Collaborate closely with the SEO Content Specialist, content team, and external partners to ensure alignment and consistency across all SEO activities. What you’ll bring A degree in Marketing, Communications, Journalism, or a related field is preferred 3+ years of experience in an SEO-focused role, preferably in a B2B or corporate marketing environment Deep understanding of modern SEO practices, including semantic SEO, structured data/schema markup, internal linking, and search intent modeling Proven ability to execute SEO tasks end-to-end — including keyword research, brief creation, metadata optimization, and CMS updates Foundational technical SEO knowledge (e.g. site speed, crawlability, canonical tags, redirects) and the ability to identify and flag issues for resolution Familiarity with tools such as Semrush, Google Search Console, GA4, CMS tools (e.g. Webflow), and content planning or task management tools (e.g. ClickUp) Comfortable working in CMS platforms with attention to metadata, alt tags, formatting, and internal linking Strong written communication skills, with the ability to write or refine SEO-friendly content and page copy as needed Experience working collaboratively across teams (content, dev, design, product marketing, demand generation, external freelancers) to implement SEO strategies Strong analytical mindset and attention to detail — able to translate data into actionable insights and updates Experience in the e-learning or EdTech space is an asset, but not required Are you ready to become an Absorber? What we offer Fully remote-first work with flexible work arrangements Comprehensive Health and Wellness Benefits, generous time off, comprehensive medical and dental benefits based on your country of location New Hire Equipment Allowance and monthly Flex Allowance to support your success Endless opportunity for career growth and internal mobility Employee driven DE&I programs Who are we? Absorb Software is a remote-first company that provides online training solutions to leading organizations around the world. Absorb is a cloud-based learning management system (LMS) engineered to inspire learning and fuel business productivity. Our online learning platform combines forward-thinking technology built to scale as our customer’s organizations grow. We empower learners to enrich their lives, workplaces and communities. Our values We achieve exceptional results by genuinely caring about each other and the work we do We’re united, and we grow through our commitment to elevating continual learning Absorb is proud to be an equal opportunity employer, we celebrate diversity and are committed to creating a safe and inclusive environment for all our people. All employment decisions are based on business needs, job requirements and individual qualifications. In the event a current Absorb employee would like to apply for this role they will inform their supervisor prior to submitting their application. Successful candidates for this position will be subject to pre-employment background screening, including a criminal record check and must be able to show proof of legal eligibility to work in the country they have applied to without sponsorship. Should you require any accommodation during the recruitment process, please indicate this on your application and we will work with you to meet your accessibility needs. For any questions, please contact us at accessiblecareers@absorblms.com Seniority level Mid-Senior level Employment type Temporary Job function Marketing and Sales Industries E-learning Referrals increase your chances of interviewing at Absorb Software by 2x Get notified about new Search Engine Optimization Specialist jobs in Canada. 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