Marketing and Community Social Media Coordinator

Marketing and Community Social Media CoordinatorLocation: World Gym QuebecType: Full-Time / Part-TimeAvailability: Evenings and Weekends RequiredJob Brief:World Gym Quebec is seeking a dynamic and versatile Marketing and Community Social Media Coordinator with a strong graphic design background. The ideal candidate will be responsible for creating compelling visuals for digital marketing campaigns and managing our social media presence, all while fostering a sense of community engagement. With a deep passion for fitness, creativity in content creation, and expertise in design, this individual will drive impactful marketing strategies, leveraging eye-catching graphics to boost engagement, acquisition, and brand recognition. This role requires a multifaceted approach that integrates marketing coordination, graphic design, and social media management.Responsibilities:Design and create visually engaging graphics for digital marketing campaigns, ensuring consistency with World Gym’s branding.Develop, schedule, and monitor compelling content (images, videos, and text) across social media platforms (Instagram, Facebook, TikTok) to capture attention and drive engagement.Respond to member comments, messages, and feedback in real-time, maintaining a positive and interactive online presence.Event Promotion & Community Engagement:Create visually striking promotional materials (posts, flyers, banners) for gym events, special classes, and community initiatives, ensuring these materials are aligned with the gym’s branding and goals.Engage with the community through creative content, fostering participation and building a strong sense of belonging among members.Leverage graphic design skills to create dynamic content that generates excitement and drives attendance for events and promotions.Cross-Functional Collaboration & Performance Tracking:Work closely with internal teams (sales, coaches, design) to ensure cohesive messaging for campaigns and events.Track social media engagement metrics (likes, shares, comments, clicks) and use insights to refine content strategies and improve visual appeal.Ensure timely communication and coordination of marketing initiatives across various channels, meeting deadlines and maximizing impact.Content Creation & Brand Alignment:Maintain and refresh content on the website, blog, and social media channels, ensuring all visuals, graphics, and messaging remain aligned with the World Gym Quebec brand.Develop graphic assets that resonate with the audience, from social media posts to email newsletters, driving strong engagement and acquisition.Administrative & Marketing Support:Assist in managing the marketing budget, ensuring campaigns stay within financial guidelines while delivering results.Assist in administrative tasks such as preparing presentations, organizing meetings/events, and managing inventory of marketing materials.Requirements:Preferred bachelor’s degree in marketing, communications, graphic design, or a related field.1-3 years of experience in marketing, social media management, or a similar role, with a strong portfolio of graphic design work (campaign visuals, social media content, etc.).Advanced proficiency in graphic design software (Adobe Creative Suite: Photoshop, Illustrator, InDesign) and content creation tools (Canva, etc.) and WordPress.Strong ability to design and execute visually impactful campaigns that translate into engagement and acquisition.Expertise in social media platforms (Instagram, Facebook, TikTok) and familiarity with social media tools.Ability to create, manage, and analyze social media content that resonates with the fitness community.Availability to work evenings and weekends to engage with the gym community during peak interaction times.Strong communication skills, both written and verbal (in French and English).Ability to adapt content tone and engage with diverse audiences.Ability to work independently while collaborating within a team to achieve marketing goals.Passion for fitness and promoting a healthy lifestyle.Preferred:Experience in community management or working with fitness/wellness brands.Strong organizational skills and ability to manage multiple projects simultaneously.Apply TodayReady to take on the challenge? Submit your CV via www.wgq.ca or apply on Indeed.Please note that only selected candidates will be contacted. #J-18808-Ljbffr