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Academic and Communities Marketing Executive
2 weeks ago
You will experience Christian faith in action helping to make real and lasting change in the lives of the world’s most vulnerable children. Join the World Vision Canada team and be part of a powerful and effective force for good:
For Children. br/>
Position: Marketing Specialist
Reports to: People Manager, Product
Position Term: Full Time Permanent
Primary Location: Remote (Within Canada)
About World Vision Canada:
At World Vision Canada, we're not just a charity. We're a global partnership, striving to create lasting change in the lives of the world’s most vulnerable children. In the heart of Mississauga, our team uses digital innovation to connect communities and empower individuals to make a tangible difference. p>
Job Purpose:
Reporting to the People Manager, Product, the Marketing Specialist will play a critical role on our Agile product delivery teams, leaning into their experience with marketing. In this dynamic position, you'll be responsible for the marketing strategy execution, based on the defined product vision and priorities. As part of the Agile team, you’ll have the opportunity to work with hands-on execution, as much as provide input into the strategy, therein having full engagement throughout the product marketing cycle.
- Drive marketing excellence in planning, execution, and analysis.
- Product Marketing: Identify opportunities, execute marketing plans, and present to key stakeholders as appropriate. Driven by the prioritized product backlog, work cross-functionally to turn ideas into impactful digitally enabled marketing activations.
- Stakeholder Engagement: Work with the Product Owner in ideation and planning towards a cohesive marketing strategy. li>
- Metrics and KPIs: Track key performance indicators (KPIs) to measure the success of go-to-market activities. Compile post-mortem analysis results of marketing initiatives.
- Practice Leadership: Seek and maximize opportunities to inspire a subset of our Agile team. Demonstrate functional expertise to those directly working in the same marketing community of practice.
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