Programmatic Marketing Operations Manager

Programmatic Marketing Operations Manager Join to apply for the Programmatic Marketing Operations Manager role at Definity Are you the kind of person who gets excited by clean campaign setups, perfect pacing, and squeezing more performance out of every media dollar? Cool. Us too What You’ll Be Doing Lead DV360 performance campaign setup, trafficking, optimization, and reporting to drive measurable results Manage GMP Martech operations including CM360 trafficking, floodlight configuration, and conversion tracking pixel creation Act as the primary owner of the marketing data warehouse, ensuring data accuracy, timeliness, and seamless flow across all performance sources to enable automated reporting Define, document, and maintain Ad Operations workflows to support cross-team execution Experiment with audiences, bidding, and budget strategies to find what works Watch campaign performance like a hawk and optimize opportunities based on campaign objectives and KPIs Help tell a clear, compelling story about campaign performance, tying results back to the media strategy and highlighting actionable insights (without putting anyone to sleep) Refine the campaign management processes and best practices, maintaining internal efficiency, quality, and timelines Work with our ad tech partners when things go sideways (or when we want to try something new) Keep certifications current across DV360, Amazon DSP, or The Trade Desk Stay plugged in on emerging digital media trends and opportunities that can enhance upcoming campaigns What You Bring At least 4 years of hands‑on experience managing programmatic campaigns Bachelor’s degree in Marketing, Business, Analytics, or related discipline (or equivalent professional experience) Strong skills in DV360, Amazon DSP, or The Trade Desk Deep familiarity with CM360 and the GMP stack A sharp analytical brain and the ability to turn numbers into actions You’re organized, proactive, and comfortable managing your own timelines You can communicate clearly – especially when campaign results or flagging issues You’re a collaborative team‑player yet comfortable with independence Bonus points if you have hands‑on experience in Meta Ads Manager or paid social Salary Range: $69,000 - $127,000 About Us At Definity, inclusion, diversity, and equity aren’t just “nice to have” – they’re essential to our success. What’s in it for you? Hybrid work schedule for most roles Company share ownership program Pension and savings programs, with company‑matched RRSP contributions Paid volunteer days and company matching on charitable donations Educational resources, tuition assistance, and paid time off to study for exams Focus on inclusion with employee groups, support for gender affirmation surgery, access to BIPOC counsellors, access to programs for working parents Wellness and recognition programs Discounts on products and services Actual salary for the role may vary depending on work location of the successful candidate and other factors including but not limited to, skills, education, experience, working conditions and the local labour market. In addition to base pay, eligible employees may participate in various incentive plans which are paid out at the discretion of the company and subject to individual and company performance. Go ahead and expect a lot — you deserve it. It’s better here — but don’t take our word for it. Definity was named by Great Place to Work® as one of the Best Workplaces™ in Canada for women, for youth, and for inclusion. Our inclusive work environment welcomes diversity and supports accessibility. If you require accommodation at any time during the recruitment process, please let us know by contacting accessibility@definity.com. Background checks This role requires successful clearance of background checks (including criminal checks and leadership references). #J-18808-Ljbffr