Senior Manager, Global SEO

Business Unit: Store Support Centre (SSC)Time Type: Full-timeDescription & Requirementswho we arelululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we\'re in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.about this teamThe Global SEO team is responsible for maintaining, evolving, and elevating SEO practices across the organization and the broader search surfaces our guests use, including traditional search and AI-powered answer engines. As a team, we support the business in delivering search-friendly initiatives for existing and prospective guests across our global markets, including NA, EMEA, and APAC. The result of our work is meaningful, measurable experiences that improve discoverability and drive high-quality traffic to our sites.core responsibilitiesOwn day-to-day SEO performance and operations across NA, EMEA, and APAC, translating the Global SEO strategy into regional plans with clear priorities and measurable outcomes. Lead and develop regional SEO business owners, partner with Product on channel priorities and sequencing, and be on the pulse with changes in search to guide how we evolve as a function.Own the SEO Business roadmap in support of the Global SEO strategy set priorities, success metrics and guardrails, with clear trade-offs and dependenciesLead, mentor and grow a high-performing global team; set clear roles, development plans and accountability for deliveryRun the performance drumbeat: track visibility, indexation, rankings/SOV and conversion impact - drive actions via regular reporting gates and issue managementDirect global prioritisation of work across markets; balance foundational fixes with growth bets and ensure dependencies are surfaced and resolvedEstablish operating mechanisms (intake, SLAs, change control, training, office hours) to scale best practice across regions and vendorsProvide regular visibility to leadership on Business function progress: status, insights and measured outcomes - own vendor/agency performance and relationshipsqualificationsAt least 8 years of relevant SEO experience, with experience working with a leading B2C eCommerce brandMulti-year track record of creating and delivering successful SEO strategies across multiple international marketsExcellent understanding of search engine algorithms and associated ranking factors, inclusive of Google and Bing, with Naver and Daum a plusAdvanced knowledge of International SEO and Technical SEO, and the ability to confidently troubleshoot and identify opportunities for improvement within eachStrong analytical and structured problem-solving skills, with an ability to pull meaning and action from large sets of dataAbility to clearly and effectively communicate complex SEO concepts and insights to broader business partners of varying levelsPrevious experience in successfully building and leading a multi-region SEO team, of which focuses across both On-Page and Technical SEO tacticsExcellent knowledge of business and SEO industry standard tools, such as: Google Search Console, JIRA, Confluence, Lumar, Blue Triangle and GA4.must havesAcknowledge the presence of choice in every moment and take personal responsibility for your life.Possess an entrepreneurial spirit and continuously innovate to achieve great results.Communicate with honesty and kindness and create the space for others to do the same.Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.Foster connection by putting people first and building trusting relationships.Integrate fun and joy as a way of being and working, aka doesn\'t take yourself too seriously.additional notesAuthorization to work in Canada is required for this role.compensation and benefits packagelululemon’s compensation offerings are grounded in a pay-for-performance philosophy that recognizes exceptional individual and teamperformance. Thetypical hiring range for this positionis from $ 158,900-$208,500 annually ; the base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. As part of our total rewards offering, permanent employees in this position may be eligible for our competitive annual bonus program, subject to program eligibility requirements.At lululemon, investing in our people is a top priority. We believe that when life works, work works. We strive to be the place where inclusive leaders come to develop and enable all to be well. Recognizing our teams for their performance and dedication, other components of our total rewards offerings include support of career development, wellbeing, and personal growth:Extended health and dental benefits, and mental health plansPaid time offSavings and retirement plan matchingParenthood top-upExtensive catalog of development course offeringsPeople networks, mentorship programs, and leadership seriesNote: The incentive programs, benefits, and perks have certain eligibility requirements. The Company reserves the right to alter these incentive programs, benefits, and perks in whole or in part at any time without advance notice.workplace arrangementHybridIn-person collaboration and connection is important to our culture. Work is performed onsite, minimum 4 days per week.Only those applicants under consideration will be contacted. Please accept our utmost appreciation for your interest. Lululemon is an Equal Employment Opportunity employer. Employment decisions are based on merit and business needs, and not on race, color, creed, age, sex, gender, sexual orientation, national origin, religion, marital status, medical condition, physical or mental disability, military service, pregnancy, childbirth and related medical conditions or any other classification protected by federal, state or provincial and local laws and ordinances. Reasonable accommodation is available for qualified individuals with disabilities, upon request. This Equal Employment Opportunity policy applies to all practices relating to recruitment and hiring, compensation, benefits, discipline, transfer, termination and all other terms and conditions of employment. While management is primarily responsible for seeing that Lululemon equal employment opportunity policies are implemented, you share in the responsibility for assuring that, by your personal actions, the policies are effective.lululemon is committed to providing reasonable accommodation to applicants with disabilities. If you would like someone from our team to contact you for individualized support, email us ataccommodations@lululemon.com . In your email, please include the position title, the location of the position and the nature of your request. #J-18808-Ljbffr