Global Marketing Event Lead

3 weeks ago

Montreal, Canada Vention Full time
Company Description

Vention helps some of the most innovative manufacturing companies automate their production floor in just a few days. Vention's online-first manufacturing automation platform (MAP) enables its clients to design, automate, order, and deploy manufacturing equipment directly from their web browser.

Vention is headquartered in Montreal, Canada, with offices in Berlin and Boston, and is used in over 3,000 factories on 5 continents. As one of Canada’s Most Admired Cultures and Great Place to Work, we are a performance driven culture that cares deeply about happiness. We like ambitious goals, facts & data, and constructive debates. But at the same time, we know that we can’t repeatedly push ourselves if we are not surrounded by an uplifting and caring work environment. Those two sides of our culture, feed each other and are safeguarded with the same level of attention. Our values & principles include:

  • We make our clients successful - we do what’s right for our customers, even when it makes our roles more challenging.
  • We execute and deliver - we set ambitious goals for ourselves and are energized about meeting them.
  • We debate, then commit - we challenge our own perspectives and ideas in pursuit of the best solutions.
  • We innovate to inspire - we value innovation in products, user experiences, and business practices.
  • We collaborate to achieve more - we work as one team to achieve more than we would on our own.
  • We empower our people to reach their full potential - we hold ourselves to high standards but know when to celebrate progress & achievements

Job Description

The Global Event Marketing Lead position is based in Montreal and reports to Vention’s Brand Manager. This role plays a pivotal role in our expansion strategy, necessitating strong cross-functional management skills.

The Global Event Marketing Lead will oversee all trade show strategy, operations and manage both in person and online events for Vention. This includes executing and coordinating logistics for trade shows, Vention annual Demo Day, and events to achieve defined business objectives, supporting the sales funnel, and acquiring qualified leads.

More specifically, you will:

General:

  • Developing and managing the full corporate event strategy for the organization, working closely with other marketing team members including, public relations, partner marketing and product marketing.
  • Coordinate and oversee the marketing, planning and logistics of events including but not limited to - trade shows, partners, field marketing, sales, and Vention’s annual Demo Day. Nurture and build relationships with vendors, venues and other industry contacts to craft and implement creative and logistical aspects of all events.
  • Manage project timeline for on-time/on-target deliverables, including artwork deadlines, show shipments, setups/breakdowns, event staffing, supporting materials and collateral, and budgeting/paying vendors.
  • Proactively prepare company leadership and the CEO for event participation, including briefings and logistical arrangements.

Tradeshows:

  • Ensure alignment with Marketing and Sales to ensure tradeshow objectives are clearly articulated and established goals are met.
  • Develop and manage annual tradeshow strategy, build a calendar, and budgets in alignment with all stakeholders.
  • Evaluate and manage current and future booth requirements such as booth size, design, graphics, booth demos, collaterals, etc.
  • Manage and coordinate the logistics of exhibit property including booking space, coordinating shipping, collateral materials production, audio/video/internet requirements, booth and signage, giveaways, catering, travel, etc.
  • Manage deadlines effectively to guarantee the timely completion of demo units, tracking progress and addressing any potential delays proactively.
  • Coordinate travel accommodations and transportation to and from events.
  • Develop event-oriented pre-show promotions (documents, social media, outreach emails, etc.).
  • Conduct and communicate post-show analysis, including metrics.
  • Motivate and act as a Vention ambassador at the tradeshows.

Webinars:

  • Management of schedule, organization, logistics and execution of webinars.
  • Prepare the documents and presentation in collaboration with relevant stakeholders.
  • Ensure the quality of the speakers and organize content review and,or, practices.
  • Prepare in collaboration with the marketing team event invites, LinkedIn posts, and emails to promote the events.

Qualifications

  • Bachelor's degree in marketing, Communication, or engineering if you have relevant marketing and event experience.
  • Strong communication skills in English and French
  • 2-4 years of event planning and management
  • 2+ years working in a B to B environment is a plus.
  • Experience in coordinating trade shows outside Canada with more than 10 staff.
  • Strong organizational skills and capacity to thrive in a fast-paced environment.
  • Self starter and willing to grow in an organization.
  • Thriving under pressure and managing unexpected challenges with composure and efficiency.
  • Can work independently with various stakeholders inside and outside the company.

Additional Information

How We Take Care of You

  • Complimentary beverages and snacks so that you are fueled and ready for your day
  • Global comprehensive health plans so you feel your best
  • Career growth opportunities. Your future matters.
  • Fun-filled social events curated based on diverse interests for our team to celebrate together. From sponsored sports teams to trivia nights
  • Time off to volunteer and give back to your community.

What To Expect In Your Interview

  • Initial Call
  • Meet the Team
  • Challenge
  • Decision & Offer

Commitment to Equal Employment Opportunity

Our culture is an uplifting environment for high achievers. The fast-paced, high-performance environment will give you the opportunity to build products, processes and strategies that will have a lasting impact.

When you join Vention, you join a team of professionals with a diverse variety of experiences, backgrounds, and perspectives. Together, we strive to nurture a supportive and inclusive work environment for all. We push each other to achieve extraordinary results and forge long term relationships as a result of the intensity and passion.

We’re passionate about helping you do your best work. Claim your seat and find out what you can do

If you're unsure if your experience perfectly matches our job posting, we encourage you to apply anyway We are happy to chat and get to know you better while you can understand the role as well. #J-18808-Ljbffr

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