Solution Specialist

4 weeks ago


Old Toronto, Canada CDW - Canada Full time

The Solution Specialist proactively drives revenue and profit in the assigned sales segment and/or region specific to a dedicated brand and product sets. This role works directly with CDW Account Managers, sales leadership, and partners on white space opportunities. The Solution Specialist brings together knowledge of quotes, bid opportunities, and the market to identify deals and win them. This role is integral in identifying net new business for both CDW and the assigned brand.

Key Areas of Responsibility

  • Be a subject matter expert on the designated partner’s products, programs and go to market strategies and communicate them to CDW sales.
  • Assist CDW sales and designated partner with field alignment and account mapping within assigned territory.
  • Attend customer facing events and/or conference calls to communicate the value add of CDW and the partner.
  • Facilitate training for assigned territory on partner’s products, services, and programs.
  • Assist the partner and Product and Partner Management (PPM) contacts in creating messaging and promotions that directly align with the specific customer set that is being supported.
  • Develop and execute quarterly sales plan.
  • Complete monthly scorecard identifying sales engagement, pipeline, and market trends.
  • Cultivate relationships between partner sales team, CDW Sales, & Leadership teams.
  • Act as a liaison between CDW Sales and Product and Partner Management (PPM) to identify. opportunities for product, program, and partner alignment improvements.
  • Understand the market trends and specific needs of assigned segment and/or region as well as be able to identify and communicate wins/challenges of the business internally and externally.
  • Understand the competitive landscape in assigned segment and/or region and how market conditions can impact CDW, and the partner being supported.
  • Have excellent knowledge of CDW service offerings and the process in which account managers attach them to client products.
  • Maintain effective communications with all stakeholders.
  • Provide monthly progress reports to Partner and internal stakeholders.
  • Represent the assigned brand in meetings and speak to brand performance, category performance, program/promotion results, and current initiatives.
  • Provide comprehensive reporting both internally and externally on brand performance, category performance, industry trends, and market share.
  • Success Metrics: Meet or exceed designated partner revenue expectations for assigned partner and region.
  • Positive feedback from assigned sales channels through bi-annual surveys. Meeting or exceeding designated partner controllable margin expectations for the assigned partner.
  • Assigned regions bid pricing usage.
  • Obtain and facilitate necessary partner and industry certifications.
  • Build your brand image to grow sales awareness around your partner's products and services.
  • Travel as needed.
  • Other special projects upon request.

Required Qualifications

  • Excellent verbal and written communication skills with the ability to effectively interact with all stakeholders, including partner, CDW, and customer executives.
  • Ability to think creatively and come up with proactive ideas that will increase sales.
  • Proficient in CDW tools and processes such as SPS, bid desk, returns etc.
  • Demonstrated ability to multitask.
  • Demonstrated financial and business acumen.
  • Ability to think strategically and come up with proactive ideas that will increase sales.
  • Strong willingness to learn and teach others.
  • Ability to work closely with team members and collaborate with other specialists.
  • Must be proactive and self-motivated to lead initiatives as well as team members.
  • Solution-selling mindset and customer-first attitude
  • Outgoing personality
  • Team player and good communication skills.

Nice-to-have

  • College Degree + 2 years sales/pre-sales experience, OR
  • 6 years’ IT industry experience, OR
  • 3 years CDW PPM Experience + 2 years’ experience in sales/marketing
  • Knowledge of the Apple portfolio

Who we are:
CDW is a leading technology solutions provider to business, government, education, and healthcare organizations in Canada, the United States, and the United Kingdom. Our fingerprints can be found on technology in workplaces of more than 250,000 companies; from fresh-faced start-ups to international conglomerates. With the breadth of products and services we offer, there is no request too big or too small.

What you can expect from us: Culture, coworkers, careers.
CDW is not only the People Who Get IT but the People who get People. Our relationships are fueled by our deep expertise and grounded in the CDW Way. Our empowering leadership makes things happen and inspires their teams to do the same. From the teammates beside us to the leaders who guide us, we move forward together. At CDW, you’ll work with people who inspire you. People with positive, success-driven attitudes who you will learn from and forge strong relationships with. Bring your best true self—and your best ideas—to CDW. Because diverse perspectives bring forth better problem solving—and better solutions for our customers on a rapidly evolving technology landscape.


The well-being of our employees is essential to us. CDW offers a comprehensive benefits package, which includes health, dental and vision coverage, coworker stock purchase program, paid vacation time and sick days, RRSP/DPSP and DPSP match, tuition reimbursement, coworker discounts, and other generous perks.

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