CEO (Stealth B2C Mobile Startup)

3 months ago

Old Toronto, Canada Highline Beta Full time

Highline Beta is hiring a CEO for a stealth B2C mobile app startup, currently being developed in our venture studio. The new startup is focused on the loneliness epidemic. There is a widespread and growing feeling of social isolation and disconnection among individuals. Despite increased connectivity through social media, many people report feeling lonelier than ever before. Loneliness has been linked to a range of negative health outcomes, including mental health issues and physical health problems.

Our mission is to reconnect humanity 1 to 1, helping people get one step closer to happiness. This is not a dating app.

We're aiming to launch in early 2025.

Work has already begun on validating the opportunity, product scope, brand and more. Highline Beta is developing this startup with a partner (to be disclosed in the future).

As CEO you will lead the company with a focus on go-to-market strategy, user acquisition and partnerships. Highline Beta will lead product development capabilities. Our partner is leading the initial pre-seed and seed financing.

Despite the CEO title, you will need to get your hands dirty and work with a small, nimble team. This startup is going from 0 to 1 and we are not looking for a "manager" but someone that can execute work at the grassroots level.

You can be located anywhere, but our preference is in the Eastern Time Zone. You will receive a salary and equity compensation.

Qualifications
  • B2C Experience: Proven track record in building, launching and scaling B2C mobile app businesses; ideally from 0 to 1 and beyond. Ideally you've been a startup CEO before and/or helped grow an early stage startup to massive user adoption.
  • Marketplace Experience: Having experience building and scaling marketplaces is beneficial, ideally consumer-focused marketplaces.
  • Marketing Expertise: Strong background in growth marketing, user acquisition and partnerships, with demonstrable success in growing a user base.
  • Strategic Thinker: Ability to think strategically and execute methodically, balancing short-term objectives with long-term goals.
  • Passion for Impact: A deep passion for making a positive impact on people's lives and addressing the issue of loneliness through innovative technology solutions.
  • Leadership Skills: Exceptional leadership and team-building skills, with the ability to inspire and drive a team towards common goals.
  • Product Management: Familiarity with product management principles and practices, ensuring the development of a user-centric product.

Your Mindset:

We're looking for a leader that loves getting things done.

  • You have an "owner" mentality not a "renter" one
  • You don't mind getting your hands dirty / no job is too small
  • You believe in the power of people and team as the only way to succeed
  • You're generous and open-minded
  • You're keen on philosophy and/or behavioral science
Responsibilities
  • Strategic Leadership: Develop and implement the company's vision, mission and overall strategy in alignment with our goal to address loneliness.
  • Marketing & User Acquisition: Drive user acquisition strategies, leveraging your expertise in marketing and partnerships to build a strong user base.
  • Partnership Development: Establish and maintain strategic partnerships that enhance our product offering and market reach.
  • Stakeholder Management: Collaborate with Highline Beta and our partner to ensure alignment and support in achieving our company milestones.
  • Team Building: Recruit, manage and inspire a high-performing team, fostering a culture of innovation, collaboration and excellence.
  • Product Development: Use your product management experience to guide the product team, ensuring a user-centric approach to development and continuous improvement.
  • Financial Management: Work closely with Highline Beta and our partner to manage the company's financial health, including budgeting, forecasting and securing additional funding as needed.
Additional Information

This is an opportunity to work with Highline Beta and our partner on one of the biggest challenges facing society today. You'll have the resources & support needed to build a new startup from 0 to 1, and hopefully have a significant impact.

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