![Northern](https://media.trabajo.org/img/noimg.jpg)
Director of Email
2 weeks ago
About Northern
Headquartered in London, Ontario, Northern is an integrated digital solutions agency that specializes in helping leading Retail and Public Service brands navigate digital change. Leveraging our industry expertise and deep understanding of our clients’ businesses, we collaborate to design, create, and enable tailored digital experiences that drive growth. We have strategically assembled a group of innovators who have a passion for technology, design, and improving digital experiences.
What We’re Looking For
Northern is looking for a Director of Email & Retention Marketing
Join our team as the Director of Email & Retention Marketing, where you will play a crucial role in shaping the strategic direction of our digital marketing initiatives. You will lead a very talented team of digital marketing professionals disciplined in email, content and SEO to develop and implement innovative strategies that drive customer engagement and retention. Collaborate with cross-functional teams to ensure alignment and success of key projects for our clients. And lead reporting and analysis efforts to gain actionable insights and demonstrate value to stakeholders.
If you have a passion for digital marketing, are a leader that would love to be actively engaged with a fantastic digital marketing team and possess a track record of success in Email & Retention marketing, we want to hear from you
Benefits of Becoming a Northerner
In exchange for your talent and expertise, Northern is committed to providing:
- Benefits plan, including a Health Spending Account
- Wellness Program & LifeWorks EAP
- Fitness Reimbursement Program
- Vet Care Program
- RRSP Matching
- Profit-Sharing Performance Bonuses
- Endless Professional Growth Opportunities
- Delicious Meals & Company Social Events
- Free Onsite Parking
- Referral Bonus Program
- Flexible work environment - so you can work where & when you work best
- Allowance to help set up home office
Just to name a few...
Duties & Responsibilities
- Lead a dynamic team of Email, SEO, Social & Content Strategists, fostering their growth and development.
- Provide oversight and strategic direction for our portfolio of digital marketing clients, ensuring the department is meeting performance objectives and utilizing proper lifecycle marketing strategies and tactics
- Develop and maintain best in class digital marketing solutions for Email & Retention marketing by staying current on best practices and trends
- Hold the team accountable for high-quality deliverables, including defining and enforcing quality standards and reviewing outputs for optimal results
- Act as a thought leader, overseeing multi-channel marketing initiatives across Email, Social, SEO, and Loyalty.
- Lead segmentation strategies to increase engagement and reduce churn.
- Collaborate with senior SEO strategists to increase organic traffic and online visibility.
- Work collaboratively with other departments,such as creative, paid media & advertising, project management, CRO, and web development to ensure a unified approach to client projects.
- Organize and deliver training sessions and workshops for the marketing team on industry best practices, industry trends and creative thinking techniques.
- Lead reporting processes specific to areas of Email/CRM, Retention & Loyalty, Content & SEO to gain actionable insights and demonstrate value/ROI to clients
- Manage the hiring, resource allocation, performance, and professional development within the team.
- Drive process optimization to increase the speed and agility of our teams
Knowledge, Education & Experience Required
- 8+ years of relevant marketing experience, preferably in B2C and eCommerce
- Minimum 3 years experience in a management role
- Advanced experience with email marketing platforms such as Klaviyo, Salesforce Marketing Cloud, and/or Adobe Campaign
- Strong understanding of SEO strategies and tactics, as well as the impact of SEO to a digital experience
- Strong analytical, organizational, and problem-solving skills
- Experience with attribution platforms such as TripleWhale, North Beam, Google Analytics
- Proficiency with HTML, MJML, CSS and/or responsive email coding
- A College diploma, University degree, or relevant job-related experience. We welcome highly experienced, self-taught, and self-motivated learners who express a strong passion for digital marketing
- Demonstrated knowledge of CASL, CAN-SPAM, and GDPR compliance
- Proficiency with customer data management, measuring channel metrics and performance, and monitoring deliverability
Since its founding in 2015, Northern has grown to 155+ employees, helping leading brands across North America navigate digital transformation.
Northern is positioned as a leader in the performance advertising industry as a Facebook Marketing Partner and Google Premier Partner —awarded to only 3% of agency partners in Canada. Our campaigns with leading brands in North America have been recognized as best in class through the Google Premier Partner Awards, Search Engine Land Awards, and the Canadian Search Awards.
Northern’s continued growth, strengthened by our strong company culture, has led to multiple recognitions by Great Place to Work Canada including Best Workplaces in Canada, Ontario, for Women, for Hybrid Work, and more.
Equity and Diversity
Northern invites applications from all qualified individuals. Northern is committed to employment equity and diversity in the workplace and welcomes applications from all individuals, including but not limited to members of visible minorities, Aboriginal persons, persons with disabilities, persons of any sexual orientation, and persons of any gender identity or gender expression. Accommodations are available for applicants with disabilities throughout the recruitment process. If you require any accommodations please let us know when you apply.
#J-18808-Ljbffr-
Email Marketing
1 month ago
Old Toronto, Canada MCAP Group of Companies Full timeJoiningMCAP means you will be a part of our diverse workforce of highly talentedindividuals who are recognized for their expertise and success! At MCAP, yourprofessional expertise, commitment to teamwork and passion for serviceexcellence are recognized and rewarded with competitive total rewards offering,a career with continuous learning and development...
-
Executive Director
1 week ago
Old Toronto, Ontario, Canada Institute of Public Administration of Canada Full timeLooking for an Executive Director at Scarborough Charter Secretariat Role: Executive Director Company: Scarborough Charter Secretariat Are you a visionary, creative, resourceful, and diplomatic individual? If so, we are looking for you to join the inaugural position of Executive Director at the Scarborough Charter Secretariat. Established in 2021 by a...
-
Executive Director
17 hours ago
Old Toronto, Canada Institute of Public Administration of Canada Full timeLooking for an Executive Director at Scarborough Charter Secretariat Role: Executive Director Company: Scarborough Charter Secretariat Are you a visionary, creative, resourceful, and diplomatic individual? If so, we are looking for you to join the inaugural position of Executive Director at the Scarborough Charter Secretariat. Established in 2021 by a...
-
Executive Coordinator to the Executive Director
3 weeks ago
Old Toronto, Canada Human Rights Legal Support Centre (HRLSC) Full timeThe HRLSC is seeking applications for an Executive Coordinator to provide executive administrative support to the Executive Director and its Board of Directors. This position’s primary responsibilities will focus on providing administrative and business support to the Executive Director, Board of Directors and Executive Team. Duties will also include...
-
Executive Coordinator to the Executive Director
3 weeks ago
Old Toronto, Canada Human Rights Legal Support Centre (HRLSC) Full timeThe HRLSC is seeking applications for an Executive Coordinator to provide executive administrative support to the Executive Director and its Board of Directors. This position’s primary responsibilities will focus on providing administrative and business support to the Executive Director, Board of Directors and Executive Team. Duties will also include...
-
Old Toronto, Ontario, Canada Human Rights Legal Support Centre (HRLSC) Full timeThe HRLSC is seeking applications for an Executive Coordinator to provide executive administrative support to the Executive Director and its Board of Directors. This position's primary responsibilities will focus on providing administrative and business support to the Executive Director, Board of Directors and Executive Team. Duties will also include...
-
Email Marketing Manager
1 month ago
Toronto, Canada Harry Rosen Full timeIt's fun to work in a company where people truly BELIEVE in what they're doing! Email Marketing Manager Reporting to: Director, Performance Marketing Toronto, Ontario Harry Rosen Inc. Central Office (77 Bloor St. West) As Canada’s leading clothing retailer of high-end men’s wear based in Toronto and operating in major centres across Canada, an...
-
Senior director, Global Inside Sales Director
4 weeks ago
Old Toronto, Canada Mandrake Full timePart Time / Full Time Join a thriving organization that takes its clients to truly unique places and provides a great customer experience. The company serves a discerning global clientele who want to explore unique areas of the world – truly bucket-list trip(s)! As Sr. Director, Global Inside Sales you will be responsible for leading and inspiring the...
-
Senior director, Global Inside Sales Director
4 weeks ago
Old Toronto, Canada Mandrake Full timePart Time / Full Time Join a thriving organization that takes its clients to truly unique places and provides a great customer experience. The company serves a discerning global clientele who want to explore unique areas of the world – truly bucket-list trip(s)! As Sr. Director, Global Inside Sales you will be responsible for leading and inspiring the...
-
Old Toronto, Ontario, Canada Mandrake Full timePart Time / Full Time Join a thriving organization that takes its clients to truly unique places and provides a great customer experience. The company serves a discerning global clientele who want to explore unique areas of the world – truly bucket-list trip(s) As Sr. Director, Global Inside Sales you will be responsible for leading and inspiring the...
-
Senior director, Global Inside Sales Director
4 weeks ago
Old Toronto, Canada Mandrake Full timePart Time / Full Time Join a thriving organization that takes its clients to truly unique places and provides a great customer experience. The company serves a discerning global clientele who want to explore unique areas of the world – truly bucket-list trip(s)! As Sr. Director, Global Inside Sales you will be responsible for leading and inspiring the...
-
Senior director, Global Inside Sales Director
3 weeks ago
Old Toronto, Canada Mandrake Full timePart Time / Full Time Join a thriving organization that takes its clients to truly unique places and provides a great customer experience. The company serves a discerning global clientele who want to explore unique areas of the world – truly bucket-list trip(s)! As Sr. Director, Global Inside Sales you will be responsible for leading and inspiring the...
-
Email Marketing Manager
1 week ago
Toronto, Ontario, Canada Harry Rosen Inc Full timeIt's fun to work in a company where people truly BELIEVE in what they're doing We're committed to bringing passion and customer focus to the business. Email Marketing Manager Reporting to: Director, Performance Marketing Hybrid work environment (Remote/Central Office) As Canada's leading clothing retailer of high-end men's wear based in Toronto and...
-
Sales Director
5 days ago
Old Toronto, Canada The Lignum Group Full timeKey position for a Senior Sales Leader or General Manager to head up the North American market for my international exterior envelope & balconies client.This role is designed to help facilitate the growth in clients, revenue and profit for the business and it requires a strategic leader who has a great understanding on the construction industry.Incredible...
-
Sales Director
2 days ago
Old Toronto, Canada The Lignum Group Full timeKey position for a Senior Sales Leader or General Manager to head up the North American market for my international exterior envelope & balconies client. This role is designed to help facilitate the growth in clients, revenue and profit for the business and it requires a strategic leader who has a great understanding on the construction industry. Incredible...
-
Director of Fire and Emergency Service
1 month ago
Old Toronto, Canada City Of Barrie Full timeJob Description - Director of Fire and Emergency ServicePosted: Tuesday, May 21, 2024Job Number: PN-24-16Job Type: Permanent Full-time, Non-UnionPosition Closing Date: Tuesday, June 11, 2024 at 11:59 pmChoose BarrieThe City of Barrie is a vibrant, progressive, and growing community with deep connections to our heritage, to nature and to the opportunities...
-
Email Marketing Coordinator
1 week ago
Toronto, Ontario, Canada Indigo Full timeCompany DescriptionDedicated to sharing stories and creating memorable experiences, Indigo is in search of vibrant, customer-focused individuals to help bring our exciting mission to life in our numerous Indigo, Indigospirit, Chapters and Coles stores across Canada. We offer a range of thrilling opportunities at our retail locations, distribution centers,...
-
Email Marketing Coordinator
3 weeks ago
Toronto, Canada Indigo Books & Music Full timeJob DescriptionThe Coordinator of email Marketing is responsible for the day-to-day, hands-on execution of email marketing campaigns, calendars, and select strategic initiatives in support of company and business unit objectives.KEY PERFORMANCE METRICSPrimary scorecard metrics: Thorough campaign tracking and analysis – open rates, click rate, conversion...
-
Email Marketing Coordinator
4 weeks ago
Toronto, Canada Indigo Books & Music Full timeJob DescriptionThe Coordinator of email Marketing is responsible for the day-to-day, hands-on execution of email marketing campaigns, calendars, and select strategic initiatives in support of company and business unit objectives.KEY PERFORMANCE METRICSPrimary scorecard metrics: Thorough campaign tracking and analysis – open rates, click rate, conversion...
-
Email Marketing Coordinator
1 week ago
Toronto, Ontario, Canada Indigo Books & Music Full timeJob DescriptionThe Coordinator of email Marketing is responsible for the day-to-day, hands-on execution of email marketing campaigns, calendars, and select strategic initiatives in support of company and business unit objectives.KEY PERFORMANCE METRICSPrimary scorecard metrics: Thorough campaign tracking and analysis – open rates, click rate, conversion...