Senior Campaign Manager

4 weeks ago

Vancouver, Canada War Room Inc Full time

War Room Inc is looking for a Senior Campaign Manager to join their team in Vancouver.

We are a highly specialized programmatic advertising agency. We focus 100% of our efforts on digital media buying. It’s how we exceed conversion goals in nearly every campaign we run and why our clients include some of the biggest companies in North America.

We know that happy employees = exceptional work and client satisfaction. That’s why we’ve created an environment that is welcoming and inspiring for all team members. We value your aspirations, and we’ll regularly help you set goals to achieve those milestones.

We’re open, honest, and firm believers of ideas coming first – not egos. We believe in clear lines of communication and a culture that champions creativity and growth, and we always celebrate accomplishments.

About the Role:

War Room is looking for an experienced Senior Campaign Manager to join our growing team Reporting to the Manager, Campaigns and Optimizations, you will play a pivotal role in planning, executing, and supervising the day-to-day management of our key client’s advertising campaigns. You’ll apply strong critical thinking skills to ensure accurate campaign development for paid ads, strategize ad setup, and provide insights and recommendations to surpass goals by monitoring various key performance indicators.

You will be working closely with Campaign Managers, Optimization Specialists, Account Managers, and Data Analysts to provide strategic recommendations for improving performance in omnichannel-level accounts, owning campaign management processes, identifying and proposing operation processes to enhance efficiency, and managing account and platform setups.

Please note that this is a hybrid role that requires 3 days a week in the office with the first 3 months of onboarding fully in the office. We are located at 210 W Broadway, Vancouver.

What You’ll Be Doing:
  • Campaign Management: Responsible for the setup and day-to-day management of online ad campaigns ensuring clients’ campaigns are launching on time and with no errors. Actively monitoring and managing campaign performance and budget pacing.
  • Develop and lead campaign development: Using data and industry knowledge to provide channel and budget recommendations, develop targeting tactics, and make recommendations on creative. Ensure the campaign strategy is aligned with the client’s campaign objectives and goals.
  • Implement optimization strategies for key accounts: Analyze key performance metrics & update client reports to deliver insights & thoughtful recommendations that support client objectives. Effectively scale up revenue for ROAS-focused clients.
  • Collaborating with other departments: Work closely with the Optimizations Team and Data Analysts to ensure that campaign goals are being met. Work closely with Account Managers to understand client goals and objectives and ensure that campaign strategy is aligned.
  • Mentorship: Provide training and mentorship to more junior team members.
Skills + Experience:
  • 5+ years of experience in a paid media management role, either in an agency or an in-house marketing position.
  • Experience with digital media planning & buying.
  • Certified on DV360, Google Analytics, Google Ads & Facebook/Meta.
  • Set-up experience on Search Ads (Google, Microsoft Bing, Yahoo) & DV360.
  • General understanding of Facebook Business Manager, DCM, and familiarity with other demand-side platforms.
  • Familiar with media & research tools like ComScore, Emarketer, etc.
  • Familiar in Google Tag Manager to understand tags and be able to identify and troubleshoot issues.
  • Advanced knowledge of Microsoft Excel (Pivot Tables, dashboards, macros, etc.).
  • Strong understanding of the ad tech landscape.
  • Excellent English communication skills (in-person, phone & email).
  • Capacity to work under pressure on various business verticals.
  • Strong attention to detail is required.

We ask that if you feel like you don’t check all the boxes but have the potential to learn what you don’t know, you still apply We believe that diverse teams are high-performing teams and we strive to employ individuals with a diversity of backgrounds, experiences, and perspectives.

Benefits:
  • 3 weeks of annual paid vacation.
  • Extended Health and Dental benefits + Wellness spending account.
  • Retirement savings matching.

We appreciate your interest and application. Only those applicants under consideration will be contacted.

War Room is an Equal Employment Opportunity employer. Employment decisions are based on merit and business needs, and not on race, colour, creed, age, sex, gender, sexual orientation, national origin, religion, marital status, medical condition, physical or mental disability, military service, pregnancy, childbirth, and related medical conditions or any other classification protected by federal, state or provincial and local laws and ordinances.

Reasonable accommodation is available for qualified individuals with disabilities, upon request.

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