Assistant Brand Manager
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Assistant Brand Manager - Contract (14 Months, Maternity Leave)
Reports to: Brand Manager
Location: Vancouver, BC
Industry: Food & Beverage
Employment Type: Full-Time
Base Salary: $65,000 to $75,000 CAD per annum
About Ace Beverage Group (ABG)
Ace Beverage Group is the beverage alcohol company of the future. We are focused on millennial and Gen Z consumers, better-for-you products, innovation and connecting with our local community. We are a Canadian beverage alcohol company behind brands including Cottage Springs, Nude Beverages, Cabana Coast, and Shore Shakers. ABG is certified as a “Great Place to Work” in Canada and ranked on Best Workplaces in Canada in 2026. ABG is a subsidiary of Corby Spirit and Wine, an affiliate of Pernod Ricard.
We are looking for an Assistant Brand Manager to cover a maternity leave. As an Assistant Brand Manager, you will play a key role in bringing the Nude Beverages and Slappy’s brand strategies to life, with a particular focus on social media, community management, influencer marketing, partnerships, and brand execution.
Job Responsibilities
- Act as a brand guardian for Nude Beverages and Slappy’s, ensuring strong and consistent execution of each brand’s strategy, tone of voice, personality, and visual identity across consumer touchpoints.
- Own the day-to-day management of Nude and Slappy’s social media channels, including Instagram, TikTok, Facebook, and other relevant platforms.
- Develop and maintain social media content calendars aligned with brand priorities, product launches, seasonal campaigns, events, partnerships, and key cultural moments.
- Support the development and execution of paid media initiatives aligned with each brand’s strategic priorities.
Influencer & Partnerships
- Develop and coordinate influencer and creator plans aligned with key brand moments, seasonal priorities, product launches, and cultural opportunities.
- Source, coordinate, and manage digital partnerships, including influencer, creator, and brand collaborations designed to increase awareness and engagement.
- Track influencer and partnership performance, prepare campaign recaps, and make recommendations for future programs.
Brand Marketing & Execution
- Support the Brand Manager in the planning and execution of marketing campaigns, product launches, promotional initiatives, and annual brand priorities for Nude Beverages and Slappy’s.
- Lead cross-functional marketing projects from ideation through execution, coordinating timelines, stakeholders, budgets, creative assets, and deliverables.
- Collaborate closely with Creative, Sales, Trade Marketing, agencies, and external partners to ensure brand initiatives are executed consistently and effectively.
- Support consumer activations, events, sponsorships, sampling programs, trade initiatives, and other brand-building opportunities as required.
Job Requirements & Competencies
- Bachelor’s degree in Marketing, Business, Communications, Public Relations, or a related field.
- 2–4 years of relevant experience in brand marketing, social media, digital marketing, influencer marketing, or consumer marketing.
- Experience with influencer/creator marketing, consumer packaged goods, beverage alcohol, food and beverage, or another fast-paced consumer brand environment is considered an asset.
- Strong oral and written communication skills, with an ability to adapt communication to distinct brand voices.
- Strong analytical and strategic thinking skills, with the ability to translate social and campaign performance into actionable recommendations.
- High attention to detail and strong organizational and project management skills.
- Ability to independently manage multiple projects, conversations, stakeholders, and deadlines in a fast-paced environment.
- Proficiency in Excel and the broader Microsoft Office / Google Workspace suite.
Perks
- Comprehensive Extended Health and Dental Benefits
- Employee Health and Wellness Spending Account,
- Product allowance
- 3 weeks vacation
- Corporate discounts and giveaways with partners
- Company phone and enrolment in the company phone plan, fully paid for by the company, or a phone allowance
- An innovative, collaborative team environment
Our Team Culture:
At Ace Beverage Group, our team is filled with people who:
- Lead by example: All of our people take ownership in their tasks, act with integrity, and treat everyone with respect.
- Fearlessly innovate: No one does innovation quite like us We are constantly brainstorming ways to improve our product/processes. Everyone is invited to participate in innovation and decision making. All ide