Senior Communications Manager at WCLC

2 days ago

Town of Stettler, AB, Canada WESTERN CANADA LOTTERY CORPORATION Full-time $90,000 - $120,000 Contract
Lead strategic communications initiatives at WCLC as a Senior Communications Manager. Focus on storytelling, media relations, and fostering brand loyalty among audiences across digital platforms. The Western Canada Lottery Corporation is in search of a dynamic Senior Communications Manager to oversee its stakeholder communication strategy. You will play a pivotal role by directing marketing communications, integrating strategies across various media, and leading a high-performing communications team. Your expertise will directly support business goals and foster player engagement and trust through effective public relations and community initiatives.

Key Responsibilities
• Act as a primary communications advisor to executive leadership
• Plan and prioritize integrated marketing communications
• Develop community engagement and sponsorship communication strategies
• Guide media outreach and public relations initiatives
• Ensure consistent brand messaging and audience engagement

Requirements:
• Minimum of 7 years of experience in strategic communications
• Degree in Journalism, Public Relations, or a similar discipline
• Strong media relations and public speaking abilities
• Excellent analytical skills to drive communication strategies
• Proven leadership experience in guiding teams Contribute to WCLC's mission of enhancing audience connections and brand reputation through effective communications.