Senior Manager, Pricing

For over 50 years, LifeLabs has been Canada's leading provider of laboratory diagnostic information and digital health connectivity systems, enabling patients and healthcare practitioners to diagnose, treat, monitor and prevent disease. We are passionate about empowering healthier Canadians through accessible, accurate, and innovative diagnostic services.

We are committed innovators, operating Canada's first commercial genetics lab, and the country's largest online patient portal, with more than 8 million Canadians receiving their results online. More than 112 million laboratory tests come through LifeLabs laboratories annually, and our team of more than 6,000 passionate, caring, and diverse professionals works together as one to provide high quality testing and results that Canadians can trust.

We know that behind every lab requisition, sample being tested, or investment in technology is an individual and their family counting on us. At LifeLabs, you can make a meaningful impact on Canadians' lives every day.

Our teams are at the heart of everything we do. We are proud to be recognized as one of Canada's Best Employers, reflecting our deep commitment to our core values of caring, agility, teamwork, and a customer-centered approach. As part of this commitment, LifeLabs prioritizes the ongoing development of our diversity, equity, and inclusion (DEI) program to better serve the needs of our diverse workforce and the communities we serve. We continue to take steps to challenge ourselves to act with courage and integrity, and to create an environment where people can be their true selves.

These values are not just words on a page, they guide our actions and decisions every day and have come to define our team culture.

Reports To:

Director, Financial Planning & Analysis Revenues & Operations

Vacancy status:

This posting is for an existing position.

Purpose of the Role

The Senior Manager, Pricing leads the pricing strategy, governance, and decision support across Government, B2B and B2C portfolios. This role partners closely with Commercial teams and executive leadership to ensure pricing decisions are data-driven, value-based, competitive, and margin-accretive.

The position plays a critical role in driving sustainable revenue growth and profitability, supporting both near-term commercial decisions and long-term strategic initiatives. As a trusted advisor, the Senior Manager translates market dynamics, cost drivers, and customer insights into clear pricing strategies and actionable recommendations.

What You'll Do

Pricing Strategy & Commercial Decision Support

• Lead the development and execution of pricing strategies, frameworks and policies across all lines of business to optimize revenue and margin performance, ensuring alignment with corporate growth.
• Partner with Commercial teams to support deal structuring, pricing decisions, contract negotiations, and drive pricing strategy for new products, services, RFPs, and B2B initiatives
• Facilitate cross-functional alignment on pricing trade-offs between growth, competitiveness, and profitability.
• Support annual planning, outlooks, and long-range plans by embedding pricing assumptions grounded in market intelligence and cost structure.
• Act as a pricing thought leader, challenging assumptions and bringing forward insights segmentation, and value realization.
• Act as a trusted advisor to senior leadership (VP Commercial Finance, Chief Market & Partnership Officer, CFO, CEO) on pricing strategy and financial impacts.

Pricing Analytics & Performance Management

• Own pricing analytics, customer and contract profitability, price-volume-mix, price realization, discount leakage, and performance versus plan.
• Provide strategic insights on competitive positioning, market trends, pricing risks, and opportunities.
• Develop and maintain pricing models to evaluate pricing scenarios, contract structures, profitability, and customer segmentation strategies.
• Establish and consistently report pricing KPIs across all lines of business, providing actionable recommendations to senior leadership.
• Measure post-implementation results of pricing actions against approved business cases, including realized revenue, volume, customer retention, and margin outcomes.

Process Improvement & Capability Building

• Drive continuous improvement in pricing processes, tools, and ways of working to increase speed, consistency, and insight.
• Leverage automation, advanced analytics, and systems to enhance pricing effectiveness and scalability.
• Contribute to the development of pricing capabilities and best practices across the Finance and Commercial organizations.
• Lead cross-functional pricing initiatives and provide functional guidance