Creative Writer
2 weeks ago
The University of British Columbia's Faculty of Medicine is a vibrant and dynamic environment, rich in inspiring stories. As a Creative Writer, you will play a crucial role in bringing these stories to life and sharing them with a broader audience.
About the Role- Lead the conceptualization and ideation of strategic and tactical Faculty initiatives, including campaigns and one-off executions.
- Research, write, and edit content that effectively communicates with the target audience and fulfills project objectives.
- Oversee the development of digital projects, including updating social media channels and partner sites.
- Research and produce written content that aligns with topics and themes defined by the Faculty's content strategy.
- Develop and maintain a consistent tone of voice aligned to the UBC brand.
- Provide strategic communications and marketing consultation from a writing perspective to other Faculty communicators.
- Liaise with and oversee contracted/freelance writing support.
The University of British Columbia's Faculty of Medicine is a global leader in medical education, research, and healthcare. With a strong commitment to innovation and excellence, we are dedicated to transforming health for everyone.
About the University of British ColumbiaThe University of British Columbia is a global centre for research and teaching, consistently ranked among the top 20 public universities in the world. We are a community of bold thinkers, innovators, and leaders who are shaping the future of our world.
Requirements- Undergraduate degree in a relevant discipline.
- Minimum five years of related experience, or the equivalent combination of education and experience.
- Willingness to respect diverse perspectives, including perspectives in conflict with one's own.
- Demonstrates a commitment to enhancing one's own awareness, knowledge, and skills related to equity, diversity, and inclusion.
- BA in Creative Writing, Communication Arts, or equivalent.
- Minimum of five years experience working in journalism, advertising, or digital agency as creative copywriter or equivalent environment.
- Proven highly versatile writing skills.
- Portfolio necessary.
- Experience writing about medicine, science, or health an asset.
- Multilingual capabilities an asset.
- Proven experience in development and deployment of communications strategies and programs.
- Experienced and fully fluent in using content management systems and related tools.
- Thorough knowledge and understanding of digital engagement strategies.
- Knowledge of best practices in SEO and writing for digital mediums.
- Clear understanding of great branded storytelling.
- Ability to see big-picture opportunities and challenges while managing the finer details.
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