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Digital Analytics Expert

2 months ago


Toronto, Ontario, Canada Heart & Stroke Full time
About the Role

We are seeking a highly skilled Digital Analytics Specialist to join our team at Heart & Stroke. As a key member of our fundraising and marketing team, you will play a pivotal role in enhancing our digital analytics capabilities to drive net revenue growth, supporter loyalty, and engagement.

Key Responsibilities
  • Lead the delivery and development of digital and web analytics to support our fundraising and marketing programs.
  • Manage the configuration of Google Analytics 4 (GA4) and tagging across our web properties, ensuring data accuracy and security through Google Tag Manager (GTM).
  • Collaborate with IT to implement secure access management and privacy controls, ensuring our data is both accurate and protected.
  • Help resolve tracking issues, develop user-friendly dashboards and reports, and contribute to building data fluency across the Foundation.
  • Work closely with business units, IT, and external vendors to provide expert digital analytics support, optimizing tracking strategies in our fast-paced environment.
  • Oversee relationships with digital analytics partners, including workflow management, SOW coordination, and budgeting.
Requirements
  • University degree or certification in analytics, computer science, software engineering, or equivalent industry experience.
  • Google Analytics Certification.
  • Data Analytics, data science or Google Tag Management (GTM) certification would be an asset.
What We Offer

At Heart & Stroke, we prioritize fostering a culture of caring, implementing practices and programs that promote respect, compassion, trust, and attentiveness to our own and others' health and well-being. In addition to a competitive salary, we offer a generous paid time-off package, competitive health benefits, life insurance, disability benefits, an employee assistance program, and a defined contribution pension plan with employer matching.

We also provide a flexible hybrid working model and reimbursement for mobile phones and home office setup, as well as opportunities for professional development. If you want to join the fight to beat heart disease and stroke, please apply by sending your resume. Only those candidates that qualify will be selected for an interview. At this time, all interviews are being conducted via phone and/or video call.

We are committed to fostering an inclusive, barrier-free, and accessible environment. If you have been contacted for an interview and require accommodation to participate in the recruitment and selection process, please let us know and we will do our best to address your needs.