CRM and Digital Analyst

2 weeks ago

Laval, Quebec, Canada Laura Canada Full time
Digital and CRM Analyst A highly skilled digital and CRM analyst is needed to optimize customer experience by leveraging data insights from CRM and digital analytics solutions.

Reporting to the Director of CRM and Customer Insights, the successful candidate is driven by curiosity to identify opportunities for improvement. He/she will effectively communicate findings to key stakeholders and collaborate in the elaboration of strategies based on insights provided.

The ideal candidate will be responsible for shaping the future of all marketing efforts by providing key analyses and recommendations on a variety of business questions.

Critical Functions
  • CRM Analysis • Develops and presents clear and comprehensive findings/recommendations to leadership on key analytical initiatives • Integrates existing analytical tools into analytical deliverables, manipulates, analyzes, and interprets data from different sources • Monitors customer lifecycle and collaborates on the implementation and monitoring of tactics to improve results • Collaborates with stakeholders across the organization to identify/improve data availability to assess current data sources and platforms • Collaborates with IT and other departments to ensure appropriate data collection and integrity • Leverages their analytical talent to deliver analyses and recommendations using both descriptive and predictive techniques • Presents data and insights clearly to leadership and business partners at all levels of the organization with a keen focus on potential business action • Ties industry, business, data, and analytics trends and knowledge to scalable processes • Monitors consumer acquisition and lifecycle, and contributes to strategies to deliver incremental sales and nurture consumer loyalty
  • Digital Analysis • Measures customer acquisition, cost per lead, and identifies challenges and opportunities • Works closely with the technical team to monitor the impact of proposed solutions on customer behavior • Follows up on key marketing metrics for all marketing channels
  • Internal Customer Support • Assists in CRM/analytical-related IT projects • Assists all other departments with CRM/analytics-related requests
Qualifications
  • University degree with a minimum of three (3) years of experience performing and leading digital and CRM analytics
  • Experience with behavioral, funnel, cohort, checkout, and attribution analysis as well as A/B testing
  • Experience with data integration and data modeling in a web analytics context
  • Experience using a CRM data platform
  • Strong written and oral communication skills with the ability to explain complicated topics simply
  • Has a true passion for analyzing data
  • Has developed project management skills
  • Strong interest and knowledge of the fashion industry
About Laura Canada

Laura Canada is a family-owned retailer housing two iconic women's fashion apparel brands. Based in Quebec, we design, produce, market, and sell our fashion collections across Canada. We proudly employ over 2,000 dedicated team members and operate more than 140 retail store locations.

  • CRM and Digital Insights Analyst

    2 weeks ago

    Laval, Quebec, Canada Laura Canada Full time

    {"title": "CRM and Digital Analyst", "description": "Key ResponsibilitiesAs a CRM and Digital Analyst at Laura Canada, you will play a critical role in driving business growth and customer satisfaction through data-driven insights and strategic recommendations.Key responsibilities include:Developing and presenting comprehensive findings and recommendations...

  • CRM and Digital Insights Analyst

    2 weeks ago

    Laval, Quebec, Canada Laura Canada Full time

    {"title": "CRM and Digital Analyst", "description": "Key ResponsibilitiesAs a CRM and Digital Analyst at Laura Canada, you will play a critical role in driving business growth and customer satisfaction through data-driven insights and strategic recommendations.Key responsibilities include:Developing and presenting comprehensive findings and recommendations...

  • CRM and Digital Analyst

    3 weeks ago

    Laval, Quebec, Canada Laura Canada Full time

    About Laura CanadaLaura Canada is a family-owned retailer with two iconic women's fashion apparel brands, Laura and Melanie Lyne. Based in Laval, Quebec, we design, produce, market, and sell our fashion collections across Canada.Job DescriptionWe are seeking a highly skilled CRM and Digital Analyst to join our team. As a key member of our marketing...

  • CRM and Digital Analyst

    3 weeks ago

    Laval, Quebec, Canada Laura Canada Full time

    About Laura CanadaLaura Canada is a family-owned retailer with two iconic women's fashion apparel brands, Laura and Melanie Lyne. Based in Laval, Quebec, we design, produce, market, and sell our fashion collections across Canada.Job DescriptionWe are seeking a highly skilled CRM and Digital Analyst to join our team. As a key member of our marketing...

  • CRM and Digital Insights Analyst

    2 weeks ago

    Laval, Quebec, Canada Laura Canada Full time

    About Laura CanadaLaura Canada is a family-owned retailer with two iconic women's fashion apparel brands, Laura and Melanie Lyne. Based in Laval, Quebec, we design, produce, market, and sell our fashion collections across Canada.Job DescriptionWe are seeking a highly skilled CRM and Digital Analyst to join our team. As a key member of our marketing...

  • Digital Analyst

    1 month ago

    Laval, Quebec, Canada Laura Canada Full time

    Job Title: Digital AnalystJob Summary:We are seeking a highly skilled Digital Analyst to join our team at Laura Canada. As a Digital Analyst, you will be responsible for analyzing and interpreting complex data to inform business decisions and drive growth. You will work closely with our marketing and sales teams to develop and implement data-driven...

  • Digital Analyst

    1 month ago

    Laval, Quebec, Canada Laura Canada Full time

    Job Title: Digital AnalystJob Summary:We are seeking a highly skilled Digital Analyst to join our team at Laura Canada. As a Digital Analyst, you will be responsible for analyzing and interpreting complex data to inform business decisions and drive growth. You will work closely with our marketing and sales teams to develop and implement data-driven...

  • Analyste fonctionnel CRM

    3 weeks ago

    Laval, Quebec, Canada Logient Full time

    Poste d'analyste fonctionnel CRMLogient est à la recherche d'un analyste fonctionnel CRM pour l'une de ses clients.Principales responsabilitésAnalyser l'organisation, documenter son activité, ses processus et systèmes, en évaluant le modèle d'intégration avec la technologie.Aider à guider l'entreprise dans l'amélioration...

  • Analyste fonctionnel CRM

    1 month ago

    Laval, Quebec, Canada Logient Full time

    Poste d'analyste fonctionnel CRMLogient est à la recherche d'un analyste fonctionnel CRM pour l'une de ses clients.Principales responsabilitésAnalyser l'organisation, documenter son activité, ses processus et systèmes, en évaluant le modèle d'intégration avec la technologie.Aider à guider l'entreprise dans l'amélioration...

  • Analyste fonctionnel CRM

    3 weeks ago

    Laval, Quebec, Canada Logient Full time

    Poste d'analyste fonctionnel CRMLogient est à la recherche d'un analyste fonctionnel CRM pour l'une de ses clients.Principales responsabilitésAnalyser l'organisation, documenter son activité, ses processus et systèmes, en évaluant le modèle d'intégration avec la technologie.Aider à guider l'entreprise dans l'amélioration...

  • Analyste fonctionnel CRM

    1 month ago

    Laval, Quebec, Canada Logient Full time

    Poste d'analyste fonctionnel CRMLogient est à la recherche d'un analyste fonctionnel CRM pour l'une de ses clients.Principales responsabilitésAnalyser l'organisation, documenter son activité, ses processus et systèmes, en évaluant le modèle d'intégration avec la technologie.Aider à guider l'entreprise dans l'amélioration...

  • Analyste fonctionnel CRM

    2 weeks ago

    Laval, Quebec, Canada Logient Full time

    Poste d'analyste fonctionnel CRMLogient est à la recherche d'un analyste fonctionnel CRM pour l'un de ses clients.Principales responsabilitésAnalyser l'organisation et documenter son activité, ses processus et systèmes.Évaluer le modèle d'intégration avec la technologie et aider l'entreprise à améliorer ses processus, produits, services et logiciels...

  • Analyste technique CRM

    19 hours ago

    Laval, Quebec, Canada Logient Full time

    Demande d'emploi : Spécialiste en intégration CRML'entreprise Logient est à la recherche d'un spécialiste en intégration CRM pour l'une de ses clients.Le candidat idéal doit avoir une connaissance approfondie de la plateforme Microsoft Dynamics 365, ainsi que des compétences en matière d'analyse et de résolution de...

  • Analyste du CRM et du numérique

    4 weeks ago

    Laval, Quebec, Canada Laura Canada Full time

    Description du poste Nous recherchons un Analyste du CRM et du numérique pour rejoindre notre équipe de marketing. Le candidat idéal sera un expert en analyse de données et en marketing, capable de collecter, d'analyser et d'interpréter les données pour aider à prendre des décisions éclairées.Fonctions clésCollecter et analyser les données du CRM...

  • Analyste du CRM et du numérique

    4 weeks ago

    Laval, Quebec, Canada Laura Canada Full time

    Description du poste Nous recherchons un Analyste du CRM et du numérique pour rejoindre notre équipe de marketing. Le candidat idéal sera un expert en analyse de données et en marketing, capable de collecter, d'analyser et d'interpréter les données pour aider à prendre des décisions éclairées.Fonctions clésCollecter et analyser les données du CRM...

  • Analyste CRM Solution Service

    1 week ago

    Laval, Quebec, Canada Logient Full time

    Logient est à la recherche d'un Analyste CRM Solution Service pour l'un de ses clients.Notre client est en pleine transformation numérique et place le commerce unifié au cœur de l'expérience client et de l'efficacité opérationnelle.Cette évolution repose sur l'implantation de Microsoft Dynamics 365, avec des modules couvrant la...

  • Analyste du CRM et du numérique

    1 month ago

    Laval, Quebec, Canada Laura Canada Full time

    Description du posteL'entreprise Laura Canada, une entreprise familiale iconique, cherche un Analyste du CRM et du numérique pour rejoindre son équipe. Cette personne sera chargée de l'analyse des données pour améliorer l'expérience client et la stratégie de marketing de l'entreprise.ResponsabilitésEffectuer des analyses de données...

  • Analyste du CRM et du numérique

    1 month ago

    Laval, Quebec, Canada Laura Canada Full time

    Description du posteL'entreprise Laura Canada, une entreprise familiale iconique, cherche un Analyste du CRM et du numérique pour rejoindre son équipe. Cette personne sera chargée de l'analyse des données pour améliorer l'expérience client et la stratégie de marketing de l'entreprise.ResponsabilitésEffectuer des analyses de données...

  • Digital Marketing Strategist

    4 weeks ago

    Laval, Quebec, Canada Jardin de Ville Inc Full time

    Role SummaryWe are seeking a highly skilled Digital Marketing Strategist to join our team as a CRM and Loyalty Manager. In this role, you will be responsible for establishing a communication plan that enhances the customer journey, from inspiration to loyalty, and developing a retention strategy for all our brands.Key ResponsibilitiesOrchestrate and optimize...

  • Digital Marketing Strategist

    4 weeks ago

    Laval, Quebec, Canada Jardin de Ville Inc Full time

    Role SummaryWe are seeking a highly skilled Digital Marketing Strategist to join our team as a CRM and Loyalty Manager. In this role, you will be responsible for establishing a communication plan that enhances the customer journey, from inspiration to loyalty, and developing a retention strategy for all our brands.Key ResponsibilitiesOrchestrate and optimize...