Director of Legal Content, Blogs

4 weeks ago

Canada, CA Umbrella Legal Marketing Full time

ℹ️ – ABOUT UMBRELLA LEGAL MARKETING

-----------------------------------------------------------------------

Umbrella Legal Marketing is a leading provider of comprehensive legal marketing services. We specialize in helping law firms attract and retain clients through effective marketing strategies.


– POSITION SUMMARY

-----------------------------------------------------------------------

As the Director of Legal Content, Blogs & Social Media, you will be instrumental in driving our clients’ online visibility and generating leads through high-quality legal content. You will oversee all aspects of our clients’ blog strategies, from content creation and SEO optimization to social media engagement and thought leadership. Leading a team of talented writers and ensuring content excellence, you will play a pivotal role in positioning our clients as industry thought leaders.


– RESPONSIBILITIES

-----------------------------------------------------------------------

  • Content Strategy Development – develop and implement comprehensive blog strategies aligned with our clients' business objectives, target audience, and evolving SEO best practices.


  • Content Creation and Management – oversee the creation and management of high-quality legal blog content, including topic ideation, writing, editing, optimization, and publication.


  • Copyediting and Proofreading – review, revise, and edit blog content for grammar, punctuation, and style to ensure high-quality output that is error-free, polished, and professional.


  • Content Quality Assurance – conduct plagiarism checks, AI content detection, and topic relevance assessments to ensure high-quality content; assess blogs for accuracy, clarity, and consistency with brand guidelines.


  • Content Calendar Management – develop and manage content calendars to ensure consistent and timely blog publication.


  • Analytics Tracking – leverage data analytics to track blog performance, identify key metrics, and make data-driven recommendations for content improvement.


  • Freelance Writer Management – oversee and manage a team of freelance legal writers, assigning projects, providing guidance, and ensuring quality standards are met.


  • Brand Consistency - work closely with the Director of Legal Content to ensure blog and website content strategies are aligned and reinforce the overall brand message.


  • Social Media Engagement – collaborate with the Director of Communications to develop and execute social media strategies that amplify blog content reach and engagement.


  • Client Training – conduct blogging seminars and tutorials for clients to empower them to leverage blog content effectively.


  • Maintain Industry Expertise – monitor legislative changes, significant cases, legal news, blogging best practices, and content marketing industry trends to ensure our internal protocols are aligned with the latest developments.


✅ – REQUIREMENTS

-----------------------------------------------------------------------

Mandatory

  • Bachelor of Laws (LL.B.) or Juris Doctor (J.D.) from a Canadian law school.


Essential

  • Strong legal foundation – comprehensive understanding of Canadian legal principles and regulations.


  • Law firm business acumen – keen understanding of the day-to-day operations, strategic planning, and financial management of law firms, including marketing strategies, client development, talent acquisition, and practice management.


  • Excellent writing and research skills – ability to conduct thorough research and write clear, concise, and engaging legal content.


  • Meticulous editing and proofreading – keen eye for detail and the ability to identify and correct errors in grammar, punctuation, and style.


  • Clear communication of complex concepts – ability to simplify complex legal concepts into easily understandable terms for various audiences.


  • Writing versatility – ability to adapt writing style, tone, and format to suit different brands, audiences, and content requirements.


  • Superior time management and organization – proven ability to manage multiple tasks simultaneously and prioritize workload effectively.


  • Multitasking proficiency – ability to juggle multiple projects simultaneously while maintaining a high standard of quality and accuracy.


  • Problem-solving – ability to identify and resolve challenges independently and creatively.


  • Teamwork – proven ability to collaborate effectively with colleagues and contribute to a positive team environment.


☑️ – PREFERRED REQUIREMENTS

-----------------------------------------------------------------------


  • Content strategy development – experience creating and implementing comprehensive content strategies that align with business objectives and target audience needs.


  • Adaptability – ability to adapt and thrive in a rapidly shifting digital landscape.


  • Digital proficiency – experience using content management systems (CMS) and social media platforms to effectively manage and promote blog content.


  • SEO and content marketing experience – knowledge of SEO best practices and current content marketing trends to optimize blog content for visibility and engagement.


  • Data analysis and reporting – ability to analyze blog performance metrics, identify trends, and provide data-driven insights to inform content strategy.


⭐ – BENEFITS of WORKING at UMBRELLA LEGAL MARKETING

-----------------------------------------------------------------------

  • Fully Remote Work Environment – enjoy the flexibility and convenience of working from anywhere.


  • Supportive and Collaborative Team – benefit from a positive and supportive work culture.


  • Opportunities for Professional Growth – advance your career with ongoing training and development programs.


  • Flexible Work Hours – achieve a healthy work-life balance with flexible scheduling options.


  • Family-Friendly Policies – prioritize your personal and family commitments.


Please apply using LinkedIn Easy Apply. Applicants without law degrees or with law degrees earned outside of Canada will not be considered. Please note that only applicants selected for consideration will be contacted.

  • Director, Legal affairs

    2 months ago

    Canada, CA Vosker Full time

    VOSKER, North America's leader in remote area surveillance.Every day, we take pride in helping our customers keep an eye on what really matters to them by developing solar-powered, cell-connected cameras on our exclusive platform.In a few words at VOSKER; we take care of our people, we think differently and we perform! We take advantage of our expertise...

  • Senior Digital Marketing Manager

    4 weeks ago

    Canada, CA MUSTH Full time

    Musth Corporation is a fast-growing technology company specializing in the development of market research trading tools, platforms and publications. Our innovative web applications, data analytics tools, and newsletters serve thousands of investors worldwide, providing them with unique, actionable market data and insights.We are seeking an experienced Senior...

  • Communications Manager

    4 weeks ago

    Canada, CA Altea Healthcare Full time

    Job Title: Communications ManagerDepartment: Communications/Social Media/MarketingReports To: CEO and Visual Designer Location: Onsite in Burnaby, CanadaJob Summary:The Communications Manager will be responsible for overseeing and executing internal and external communication strategies to ensure consistent messaging across all platforms. This individual...

  • Marketing Director

    4 weeks ago

    Canada, CA Smart Apartment Data Full time

    Salary Details: 140k CAD to 150k CAD per yearWho are we? Smart Apartment Data is an employee-rated five-star company and a winner of the ‘Best & Brightest Companies to Work for ‘. Founded 17 years ago, SMART is the premier provider of apartment data and market research to the multi-family housing industry. We utilize Big Data to offer comprehensive...

  • Director of Marketing and Lead Generation

    3 weeks ago

    Canada, CA CPS Capital Full time

    About Us:CPS Capital has invested in an integrated home service business that is growing across the United States. It has created a leading home service business that builds on well-established regional market brands, currently manages 8 territories, over 55 crews with a team of almost 300. CPS, on behalf of this home service business, is seeking a dynamic...

  • Associate director, Mergers

    4 weeks ago

    Canada, CA Grant Thornton International Ltd Full time

    About Grant ThorntonGrant Thornton is one of the world’s leading professional services networks with over 68,000 people from member firms in over 140 markets around the world generating global revenues of USD7.2 billion a year. Member firms offer audit, tax, and advisory services to privately owned companies, publicly listed companies, public sector and...

  • Senior Director of Marketing

    4 weeks ago

    Canada, CA UniUni Full time

    Who Are We? UniUni, a North American leader in last-mile logistics, delivers tens of millions of parcels annually in Canada, from Coast to Coast, and is rapidly expanding across the United States. Founded in 2019, UniUni’s tech-driven innovation and crowdsourcing delivery model offers fast, economical, and reliable services to local, national, and...

  • Marketing Coordinator

    4 weeks ago

    Canada, CA Halton Group Full time

    SUMMARY OF POSITION:Reporting to the Director of Marketing, Halton is looking for a self-motivated, talented, outgoing, positive, and well-organized individual to join our Marketing Team. Our Marketing Coordinator will work closely with the Director of Marketing to track sales data, maintain promotional materials inventory, help plan meetings and trade...

  • Director of Compliance

    4 weeks ago

    Canada, CA BrainFinance Full time

    BrainFinance is a leading financial technology company that provides responsible and constructive credit solutions to consumers. We are redefining access to credit through our revolutionary technology that utilizes machine learning and automation capabilities to offer better and simpler financial services to everyone.A true innovation lab, our team consists...

  • Director Employment and Labour Relations

    4 weeks ago

    Canada, CA Dexterra Group Part time

    WHO ARE WE?Dexterra Group is a fast-growing, financially strong, publicly listed company (TSX:DXT). We have a far-reaching presence across the entire continent North America with hundreds of full-time and part-time opportunities at any given time. We aim to provide our people with more than just a job – we offer fulfilling opportunities in a culture that...

  • Manager, Creator Marketing

    4 weeks ago

    Canada, CA SALT XC Full time

    POSITION DESCRIPTIONROLE: Manager, Creator MarketingTEAM: ConnectionsLOCATION: Toronto (Hybrid)OVERVIEWThe Manager of Creator Marketing is a data-driven, results-oriented, and highly organized platform expert with experience managing and executing influencer campaigns. We are looking for a builder with a growth mindset, who can continue to elevate Salt’s...

  • Corporate Law Clerk

    2 months ago

    Canada, CA Navacord Full time

    WHAT WE OFFER:Great learning and growth opportunitiesHybrid remote work flexibilityA competitive compensation packageFull Benefits PackageRRSP Matching ProgramProfessional Development Courses & Designations100% tuition re-imbursement for business relevant courses and trainingOn-site Fitness FacilityA volunteer day to make a difference and give back to your...

  • Human Resources Director

    2 months ago

    Canada, CA South End Partners Full time

    Pickering, ON | Hybrid The opportunity: Our client is a global electrical manufacturer with locations across North America. As a market leader in their space, they manufacture more than half a million products under numerous brands. They are committed to continually innovating solutions, transforming old products with new ideas and supporting the...

  • Manager, Electricity

    4 weeks ago

    Canada, CA Pembina Institute Full time

    Who we areAt Pembina Institute, it’s all hands on deck and it has been for the last 40 years.Our 55+ person team, distributed across the country, are passionate and dedicated, but we don't sweat the small stuff. We’re too busy tackling one of the most important issues of a generation: Canada’s clean energy transition.In that transition, we don’t...

  • Senior Product Owner

    4 weeks ago

    Canada, CA Luxoft Full time

    We are looking for an experienced Product Owner/Technical Product Owner with a sound understanding and experience in product development life cycle of an embedded system that has Video capabilities like Set Top Box. Individual should have an excellent grasp of technologies that provide an intuitive and easy customer experience for consuming Video content...

  • Project Manager

    3 months ago

    Canada, CA RedBranch Executive Search & Recruitment Full time

    Our client is a successful real estate development company located in Markham and they have an excellent opportunity for a Project manager – Real Estate Development. The ideal candidate will demonstrate a high level of professionalism and provide analytical, research, and presentation support to the team. The candidate should possess exceptional business...

  • Senior Project Manager

    2 months ago

    Canada, CA Marks, part of SGS & Co Full time

    Role: Senior Project ManagerReports to: Project Manager, Team LeadLocation: Toronto, ON (Hybrid role)This is an 18 month contract position with potential to extend or convert. Agency OverviewMarks is a brand design and experience agency that is uniquely constructed to enable brands to win in an age of constant change. Fueled by our dual vantage points –...

  • Product Owner_Remote

    4 weeks ago

    Canada, CA Luxoft Full time

    Project Description:We are looking for an experienced Product Owner/Technical Product Owner with a sound understanding and experience in product development life cycle of an embedded system that has Video capabilities like Set Top Box. Individual should have an excellent grasp of technologies that provide an intuitive and easy customer experience for...

  • Sr. Paid Growth Lead

    4 weeks ago

    Canada, CA Flywheel Digital Full time

    If you look at a business and immediately wonder what their cost to acquire a customer is, this job is for you.We’re looking for a talented Paid Growth Lead to join our small team of experts at Flywheel. If you’re the right person, you understand that great advertising online is performance-based, and that performance is a function of strategy,...

  • Sr. Paid Growth Lead, SEM/Analytics

    4 weeks ago

    Canada, CA Flywheel Digital Full time

    If you look at a business and immediately wonder what their cost to acquire a customer is, this job is for you.We’re looking for a talented Paid Growth Lead to join our small team of experts at Flywheel and develop and own the analytics and Google search portion of our service. If you’re the right person, you understand that great advertising online is...