Communications Business Associate
2 days ago
At CN, everyday brings new and exciting challenges. You can expect an interesting environment where you’re part of making sure our business is running optimally and safely―helping keep the economy on track. We provide the kind of paid training and opportunities that long-term careers are built on and we recognize hard workers who strive to make a difference. You will be able to thrive in our close-knit, safety-focused culture working together as ONE TEAM. The careers we offer are meaningful because the work we do matters. Join us
Job SummaryThe Communications Business Associate (CBA) is responsible for helping to build communication plans for assigned CN departments. The role works with team leads across CN functions and Communications Business Partners to identify annual communications objectives. The role also collaborates with the Senior Manager, Corporate Communications and other key CN Hub team members to develop strategies and communications plan to help achieve departmental objectives. The position coordinates clients’ communication campaigns and ensures alignment of key departmental and company messages, tone and language by staying aligned with CN strategy. The incumbent acts as a CN communication and brand advocate on behalf of the Hub at a department level and Company-wide.
Main Responsibilities Communication Plan Development· Help develop, align and coordinate communication plans
· Ensure that creative and effective communication campaigns are delivered on time, within budget and with all approvals effectively managed with Senior Manager
· Support development of key messages for clients campaigns
· Ensure messages and tone align within client’s organization (campaign to campaign) and among various CN departments, ensuring that all communications stay true to CN’s strategic Pillars and Foundations
Delivery of Tactics or Materials· Collaborate with Communications Hub Specialists (e.g. Omnichannel and Branding groups) to define tactical plan and drive its development, results, monitoring and measurement
· Work on corporate communications projects in order to increase knowledge of CN’s business, departments and stakeholders
Client Service Mentality· Respond to communications needs of client’s organization with a strong client service approach and a can-do solutions-oriented attitude
· Educate client on communications practices and processes
· Act as Subject Matter Expert in terms of understanding client, best means of communication, and critical success factors in reaching them with key messages
· Build and nurture relationship with client department
Brand Advocacy· Represent Communications Hub and act as an advocate for the CN brand
· Educate and strive to uphold brand standards set out by Communications Hub through recommendations to client
Working ConditionsThe role has standard working conditions in an office environment with a regular work week from Monday to Friday. The incumbent must be available to work evening shifts and weekends when necessary. Due to the nature of the role, the incumbent must be able to meet tight deadlines, handle pressure and manage stress.
Requirements ExperienceCommunications
· Between 5 to 7 years of experience in a similar role
o Experience in creating and executing communications strategies and plans
o Experience in organizing employee events is an asset
o Experience in developing and executing video plans
o Experience in managing resources required for the execution of communications plans (Hub resources, CN resources and external resources such as videographers, photographers, designers, writers, translators…)
Education/Certification/Designation· Bachelor’s Degree in Business Administration, Communications or equivalent
Competencies· Inspires others with impactful modern communications and adapts to the audience
· Collaborates with key internal stakeholders to enable higher productivity
· Continuously displays a customer centric attitude in order to improve the customer’s journey
· Regularly identifies opportunities to create value and customer loyalty
· Cultivates relationships
· Makes informed and timely decisions to get things done
· Influences by translating expertise into practical business outcomes
· Knows CN’s business and stays current with industry trends to elevate expertise and work
· Strong Project Management skills
· Fluently bilingual both written and verbal (English, French) *
*Any skills/attributes for these above would be considered as an asset
Technical Skills/Knowledge· Excellent proficiency in MS Office tools
*Any knowledge for any of the above would be considered as an asset
About CNCN is a world-class transportation leader and trade-enabler. Essential to the economy, to the customers, and to the communities it serves, CN safely transports more than 300 million tons of natural resources, manufactured products, and finished goods throughout North America every year. As the only railroad connecting Canada’s Eastern and Western coasts with the Southern tip of the U.S. through a 19,500 mile rail network, CN and its affiliates have been contributing to community prosperity and sustainable trade since 1919. CN is committed to programs supporting social responsibility and environmental stewardship. At CN, we work as ONE TEAM, focused on safety, sustainability and our customers, providing operational and supply chain excellence to deliver results.
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