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Specialist, Brand and Marketing Communication
3 months ago
Req Id: 419739
At Bell, our purpose is to advance how Canadians connect with each other and the world. We achieve this by providing consumers and businesses with the best network technologies in the world, innovative digital solutions, and seamless customer experiences. It’s all developed and delivered by the members of #TeamBell and we’re always on the lookout for people with great skills and experiences.
We value diversity and provide a supportive, inclusive community where all team members can succeed. And through our commitment to environmental, social, and governance initiatives, you will feel good about the greater impact you will have – making every day better for people as they connect, work, learn, and play.
Join us. You belong at Bell.
Be part of the team that brings the right balance of consistency and creativity to one of the most recognized and valuable brands in Canada. There are many disciplines in this team, all focused on enhancing brand reputation and performance through market knowledge, advertising excellence, sponsorships, national events, and digital media strategy and execution. You’ll work collaboratively with business units across the organization to ensure all customer-facing activity is consistent with the guiding principles of the Bell brand.
At Bell, your talent and unique abilities will be developed and challenged, creating customer experiences that set us apart in digital connections and next-generation services.
Summary
As a Direct Marketing Communications Specialist, you will act as project manager in overseeing and executing digital and direct marketing communication campaigns. In this collaborative position, you will work in close partnership with our internal partners in marketing, product, network, brand, and legal as well as with our external creative agencies. This position reports to the Manager, Cross-sell Marketing Communications, executing campaigns that drive sales of new products and services to existing customers.
Key Responsibilities
- Develop marketing communications strategy across physical mail, email, SMS/MMS, paid digital media including programmatic display, paid social, and paid search, and across owned digital properties.
- Create detailed marketing communication briefs that will reach campaign objectives.
- Manage multiple projects simultaneously in a fast-paced environment.
- Champion the digital experience in the MyBell app, understand how it impacts campaign performance across various portfolios.
- Ensure Bell Consumer advertising accurately communicates our products, offers, network superiority, and key device features – from the legal, pricing, network, and product perspectives.
- Build and maintain strong relationships with all levels of internal stakeholders and external agency partners.
Critical Qualifications
- 2+ years of experience in digital/direct marketing communications, with a degree/diploma in Business, Marketing, and/or a related discipline.
- Excellent written and verbal communication skills.
- Experience within the telecommunications industry is an asset.
What you will get from us
- Flexible work arrangements.
- Health and dental benefits for you and your family, including virtual access 24/7 to health care professionals.
- Investment options, including an Employees’ Savings Plan with financial contributions from Bell.
- Career aspirations with a variety of training and learning solutions.
- Discounts on Bell services.
- Discounts at your favourite fitness studios and other products/services.
- A culture committed to employees with impactful recognition programs.
Adequate knowledge of French is required for positions in Quebec.
Additional Information:
Position Type: Management
Job Status: Regular - Full Time
Job Location: Canada : Quebec : Montreal
Work Arrangement: Hybrid
Application Deadline: 08/29/2024
For work arrangements that are ‘Hybrid’, successful candidates must be based in Canada and report to a set Bell office for a minimum of 3 days a week. Recognizing the importance of work-life balance, Bell offers flexibility in work hours based on the business needs.
Please apply directly online to be considered for this role. Applications through email will not be accepted.
We know that caring for our team members is at the heart of a healthy, positive, and thriving workplace. As part of our team, you’ll enjoy a comprehensive compensation package that includes a competitive salary and a wide range of benefits to support the well-being of you and your family. As soon as you join us, you'll be eligible for medical, dental, vision, and mental health benefits that you can tailor to your specific needs. Plus, as a Bell team member, you'll enjoy a 35% discount on our services and access exclusive offers from our partners.
We value the experiences that have shaped who you are, and we know the diversity of your talent will bring even greater strength to our team. At Bell, everyone belongs, and you’ll feel valued, respected, and supported as you grow and reach your full potential. #J-18808-Ljbffr