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Director, Brand Marketing
1 month ago
Company: Harlequin Enterprises ULC
Job Title: Director, Brand Marketing & Communications
Department: Harlequin Brand Group
Status: Regular Full Time
Location: 22 Adelaide Street West, Toronto
We celebrate and support the differences that make each of us unique, striving to create a welcoming workplace that ensures everyone has a voice and are able to do their best work. We welcome all applicants, including those who identify with groups that are traditionally underrepresented in the publishing industry including, but not limited to, Black, Indigenous, people of colour, members of the LGBTQIA2S+ community and persons with disabilities.
Join us and share your story.
ResponsibilitiesJob Summary:
Do you believe in romance ever after? We do For over 75 years, Harlequin is the leading romance brand with a loyal fan following all over the world
We’re looking for a savvy, creative, innovative individual to create a stir and a lot of buzz about the Harlequin brand and publishing initiatives in North America. In this role you will lead the Harlequin brand marketing and PR strategy, bringing new disruptive initiatives and head turning partnerships forward, while creatively driving attention to our key titles and series brands. You will harness the power of the loyal and passionate Harlequin fan base in North America, while cultivating more fans to join the Harlequin fandom. You will continuously challenge the existing environment and scan the external environment, keeping an eye out for emerging opportunities and rapidly responding by pivoting internal plans.
You are an exceptional leader with a passion so contagious, a communication style so engaging that you’ll easily influence and rally internal teams and external stakeholders to support the vision You will provide sound direction and guidance to the brand marketing and PR team through overseeing the planning, development and execution of programs and initiatives, keeping a keen eye on KPIs and ensuring the efforts support the overarching brand business goals to drive brand awareness, equity and sales in North America.
QualificationsThe ideal candidate has:
- 8 + years of related PR and brand management experience with a strong background in digital marketing, partnership development and relationship management.
- Post-secondary degree in PR/Business/Marketing
- Creative and innovative thinker who isn’t afraid to challenge the existing environment and possesses a strong drive for results and excellent communication skills.
- Enthusiastic and highly collaborative team player with strong interpersonal skills and the ability to work with internal business teams to achieve outstanding business results.
- Strong decision making and judgement skills, strategic and analytical mindset with the ability to make difficult decisions.
- Demonstrable experience designing and implementing successful PR and marketing strategies.
- Experienced leader with strong management skills and the ability to coach, provide feedback and grow talent.
- Calm under pressure, with the ability to take initiative, effectively lead cross-functional teams and prioritize multiple projects under tight timelines.
- The opportunity to be part of a company on the leading edge of publishing, working with a very talented team and exceptional books.
- Remote work, flexible start/stop times.
- Paid time off days and vacation allotment, starting at three weeks.
- Flexible benefit plans to fit your needs and pension matching.
- Author events and access to discounted books.
- Working with passionate people
Harlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.
Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.
HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance.
We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process.
We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.
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