Brand Manager

1 month ago


Ajax Ontario LH, York region, Canada Colgate Full time
Job Title: Brand Manager

Travel Required: Travel - 25% of time

Date: Jul 11, 2024

No Relocation Assistance Offered

# 160960 - Taguig, National Capital Region (NCR), Philippines

The Experience

The Brand Manager plays an integral role in driving market share and business growth, driving volume and strengthening equity of the brand/s they are responsible for. They run the full business management of the brand, from conceptualization, implementation and evaluation of consumer marketing programs which involve but are not limited to Product, Pricing, Promotions, Placement, POPs, and Advertising/Communication (across mainstream and emerging touchpoints like TV, Radio, Digital etc. all CBP processes, business reviews and regional projects.

Who are you

You drive innovation - Encouraging creative thinking; promoting continuous improvement in all ways of doing business; balancing innovation with adopting standard Colgate processes and practices

You are consumer-focused - Putting the consumer at the heart of everything; taking action to meet consumer needs and increase satisfaction, considering both internal and external partner needs.

You have a digital mentality - Understanding the role of digital, its impact and importance in driving brand growth and business success

You are a teamplayer and a strong collaborator - encouraging an environment that values collaboration and sharing of ideas, work, etc.

You do data analysis and creative problem solving - gathering relevant information efficiently; applying logic in solving problems and making decisions; using data to support recommendations; weighing risks and predicting benefits and costs.

You plan and prioritize - sharing goals and helping others develop objectives to support business strategies; translating objectives into action plans.

You ensure excellence in execution - achieving results with speed and excellence; eliminating unnecessary work, making valuable contributions to the organization by motivating others to action, holding self and others accountable for the results by driving Colgate’s F.E.E.D Ways of Working

What you’ll need

Bachelor's Degree in any Business course

3+ years in product management

FMCG experience

Identifies and implements best practices for measuring and reporting digital critical metrics..

Hands-on experience with branding and digital marketing from concept to execution.

Solid communication skills, capable of raising consensus at all levels: peers, executives, team members.

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