Brand Manager
1 month ago
Travel Required: Travel - 25% of time
Date: Jul 11, 2024
No Relocation Assistance Offered
# 160960 - Taguig, National Capital Region (NCR), Philippines
The ExperienceThe Brand Manager plays an integral role in driving market share and business growth, driving volume and strengthening equity of the brand/s they are responsible for. They run the full business management of the brand, from conceptualization, implementation and evaluation of consumer marketing programs which involve but are not limited to Product, Pricing, Promotions, Placement, POPs, and Advertising/Communication (across mainstream and emerging touchpoints like TV, Radio, Digital etc. all CBP processes, business reviews and regional projects.
Who are youYou drive innovation - Encouraging creative thinking; promoting continuous improvement in all ways of doing business; balancing innovation with adopting standard Colgate processes and practices
You are consumer-focused - Putting the consumer at the heart of everything; taking action to meet consumer needs and increase satisfaction, considering both internal and external partner needs.
You have a digital mentality - Understanding the role of digital, its impact and importance in driving brand growth and business success
You are a teamplayer and a strong collaborator - encouraging an environment that values collaboration and sharing of ideas, work, etc.
You do data analysis and creative problem solving - gathering relevant information efficiently; applying logic in solving problems and making decisions; using data to support recommendations; weighing risks and predicting benefits and costs.
You plan and prioritize - sharing goals and helping others develop objectives to support business strategies; translating objectives into action plans.
You ensure excellence in execution - achieving results with speed and excellence; eliminating unnecessary work, making valuable contributions to the organization by motivating others to action, holding self and others accountable for the results by driving Colgate’s F.E.E.D Ways of Working
What you’ll needBachelor's Degree in any Business course
3+ years in product management
FMCG experience
Identifies and implements best practices for measuring and reporting digital critical metrics..
Hands-on experience with branding and digital marketing from concept to execution.
Solid communication skills, capable of raising consensus at all levels: peers, executives, team members.
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