Associate, In-store Marketing and Communications

2 weeks ago

Toronto, Ontario, Canada Shoppers Drug Mart Pharmaprix Full time
All referred applicants must first be submitted through Workday by a current Loblaw Colleague._


Come make your difference in communities across Canada, where authenticity, trust and making connections is valued - as we shape the future of Canadian retail, together.

Our unique position as one of the country's largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well.


At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us.

Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong.


About us

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At Loblaw Agency, we expertly translate our customers' needs into real, engaging work that speaks to Canadians and drives brand love.

Join our growing team and come dream up original creative for some of Canada's most loved and trusted brands

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The Associate, In-store Marketing and Communications Producer is responsible for managing the overall in store Marketing experience, including the communication of all in store point of purchase materials for Shoppers Drug Mart Marketing campaigns and promotions, tracking and monitoring of in-store signage placement requests, content scheduling as it relates to digital signage and in-store radio

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This role reports to the Senior Director, Production, Instore & Experiential Marketing

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What you'll do

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Marketing communications

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Development (writing), tracking and submission of all Marketing communications for Shoppers Drug Mart / Pharmaprix
stores including but not limited to in-store signage, promotions, contests, loyalty initiatives, shopper marketing, seasonal campaigns, and special projects

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Facilitation of French language translation requests for all internal marketing communications in the Quebec market

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Maintenance and bi-weekly circulation of the communication workback schedule to coordinate effective and timely delivery of in-store communications (e.g. approvals, submissions, mailbag deliveries, etc.) with the In-store Marketing, Merchandising and National Operations team

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Maintenance and bi-weekly circulation of the POP kit overview to review POP kit items with the In-store Marketing, merchandising and national operations team

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Departmental liaison and internal support for store communication requests with various teams throughout the organization (e.g. Category Management, Merchandising and National Operations)

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Development of new communication templates to ensure consistency among campaigns and categories within the marketing department

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Coordination and management of meetings with internal departments (e.g. Category Management, Merchandising and National Operations) to ensure alignment, identify issues and communicate upcoming marketing initiatives

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Store signage planning & scheduling

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Support the marketing team on placement availability and replenishment of POP elements as required

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Maintenance and weekly updates of Marketing schedules including (but not limited to) the POP kit schedule, POP placement and hot spots, POP real estate tracker, etc

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Maintenance of Marketing POP signage standards, on shelf guardrails, and campaign guidelines

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In store Content and Vendor partnerships

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Work closely with multiple vendors to schedule and manage content for the in store digital screens, audio, and on shelf shopper marketing programs. A key contact for the vendor, internal and store support for issues and requests pertaining to these channels

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Digital screens scheduling as it relates to marketing content and promotional messaging including invoice approvals

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Coordination and review of any vendor on shelf requests including planning, placement, approvals, and alignment based on current operating principles and guardrails

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Direct liaison between Shoppers Drug Mart and in store audio vendor including radio music selection, store specific customization, national content scheduling and production of scripts for internal messages

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What you'll need

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This position requires a strong team player that enjoys working in a fast-paced deadline driven environment and has the ability to work collaboratively with multiple internal and external stakeholders in order to achieve business results

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Outstanding written and verbal communication skills

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Exceptional interpersonal skills to effectively source information, obtain approvals and build relationships

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Experience working with and gaining alignment from multiple internal stakeholders

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Uncompromising level of attention to detail and a high degree of organizational commitment

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Strong project and time management skills with proven ability to manage competing projects and

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