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Head of Innovation Intelligence

3 months ago


Newfoundland and Labrador, Canada Lenovo Full time

Lenovo is a US$62 billion revenue global technology powerhouse, ranked #217 in the Fortune Global 500, employing 77,000 people around the world, and serving millions of customers every day in 180 markets.

Focused on a bold vision to deliver smarter technology for all, Lenovo has built on its success as the world's largest PC company by further expanding into growth areas that fuel the advancement of 'New IT' technologies (client, edge, cloud, network, and intelligence) including server, storage, mobile, software, solutions, and services.

This transformation together with Lenovo's world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere.

To find out more visit , and read about the latest news via our StoryHub .

As the Director of Product Marketing, this role is a key partner to our Digital Workplace Solutions (DWS) offering team.

This role drives Product Marketing direction, messaging strategy, and portfolio marketing for the DWS solutions.

You will lead a team that brings DWS offerings to market, builds content, and manages it through the product lifecycle.

Develop offering marketing strategy and plans for the DWS portfolio.
Support the DWS offering team's marketing needs.

Understand marketing trends, customer requirements, usage, and buying behavior, as well as the competitive landscape, the voice of the customer, and the market.

Create and manage the marketing budget for the portfolio and agencies.
Create targeted revenue-driving programs, campaigns, and marketing activities.
Create and maintain sales content, web assets, marketing material and other deliverables.
Educate the sales teams and business partner community about portfolio offerings.
7+ years of marketing experience.
~5+ years of Product Marketing experience in technology services.
~ Experience in Product Marketing for a range of Digital Workplace Solutions products, or in a "as a service" business model environment.
Strong writing, content development, and editing skills with the ability to communicate simply and authentically.
A Bachelor's or Master's Degree in marketing, business studies, or equivalent major preferred.

As the Director of Product Marketing, this role is a key partner to our Digital Workplace Solutions (DWS) offering team.

This role drives Product Marketing direction, messaging strategy, and portfolio marketing for the DWS solutions.

You will lead a team that brings DWS offerings to market, builds content, and manages it through the product lifecycle.

Develop offering marketing strategy and plans for the DWS portfolio.
Support the DWS offering team's marketing needs.

Understand marketing trends, customer requirements, usage, and buying behavior, as well as the competitive landscape, the voice of the customer, and the market.

Create and manage the marketing budget for the portfolio and agencies.
Create targeted revenue-driving programs, campaigns, and marketing activities.
Create and maintain sales content, web assets, marketing material and other deliverables.
Educate the sales teams and business partner community about portfolio offerings.
7+ years of marketing experience.
~5+ years of Product Marketing experience in technology services.
~ Experience in Product Marketing for a range of Digital Workplace Solutions products, or in a "as a service" business model environment.
Strong writing, content development, and editing skills with the ability to communicate simply and authentically.
A Bachelor's or Master's Degree in marketing, business studies, or equivalent major preferred.

LI-KT1 We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.