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Senior Brand Design Manager

3 months ago


Old Toronto, Ontario, Canada Relayfi Full time

Our company is on a mission to boost the success rate of small businesses by transforming the traditional banking system into a growth enabler. Led by Relay, a collaborative money management platform, we are dedicated to providing a human-centric customer experience for employer SMBs. Now, we're in search of a Senior Brand Design Manager to drive the expansion of our brand and Marketing strategies.

Joining us at Relay offers you a chance to play a significant role in developing solutions that cater to millions of small businesses in the U.S. If you're someone who thrives on growth and enjoys tackling real customer challenges, we want to get in touch with you. Please keep in mind that we operate on a hybrid model, working in-office twice weekly.

Responsibilities:
  • Manage and enhance Relay's visual brand ensuring all assets maintain high quality and alignment with our brand
  • Develop and execute design strategies across marketing channels with a focus on expanding Relay's brand presence
  • Analyze the impact of Relay's brand designs in the market and how they contribute to business growth
  • Collaborate with various teams within marketing such as Content, Community, Growth, and Events to ensure successful campaign launches
  • Lead and grow a team of designers to enhance brand design scalability
  • Establish and manage a process playbook for design projects, ensuring timely delivery of on-brand results
  • Oversee the creation of a wide range of visual assets, from campaign direction to web design and print materials
  • Communicate progress, risks, and blockers within the Brand Design function to other team leaders
  • Engage in collaborations with Sales, People, and Product teams to provide design vision and asset support
  • Understand our market and customers deeply to evolve Relay's visual storytelling in alignment with business objectives
Requirements:
  • Must have 7+ years of design experience covering various formats
  • Proficient in visual storytelling, creative conceptualization, and design execution with a strong portfolio showcasing the ability to drive brand impact
  • Experience in leading design teams to deliver high-quality work on time
  • Passionate about driving business growth through marketing strategies and impactful design
  • Expertise in one of the major design platforms like Figma, Sketch, Adobe Illustrator, or Photoshop
  • Ability to conduct customer research and incorporate insights into design strategies
  • Adaptable to a fast-paced, collaborative environment
  • Organized with a track record in managing teams through multiple deadlines
Additional Skills:
  • Experience in editorial design, illustration, or front-end web development
  • Demonstrated ability to lead teams that contribute to growth through design
  • Prior exposure to startup or high-growth environments
Why Join Us:
  • Competitive salary and meaningful equity: every team member shares in our success
  • Comprehensive health benefits: full health coverage from day one
  • Generous vacation and holiday shutdown: take time off to rejuvenate
  • Hybrid working model: fostering collaboration and offering perks for in-office days
  • Personal and professional growth: continuous support for your development
  • Top-tier equipment: providing the tools you need
  • Team-first culture: promoting teamwork and enjoyment
Interview Process:
  • Stage 1: Introduction call with a member of the People Team
  • Stage 2: Call with the Director of Brand
  • Stage 3: Design case study and presentation to the Marketing team
  • Stage 4: Final meeting with Relay's Leadership team

Research indicates that many deserving candidates refrain from applying when they don't meet all requirements. We encourage everyone to submit an application regardless.

Inclusivity Matters: Our company values diversity, striving to maintain an inclusive workplace. We welcome individuals with varied backgrounds, perspectives, and skills, and are committed to accommodating applicants' needs throughout the hiring process.