Junior Marketing Manager

2 weeks ago

Vancouver, British Columbia, Canada The MRG Group Full time

_Junior Marketing Manager_

_ The MRG Group_

_ Vancouver, BC_
Do you have a passion for music and experiences? Do you spend the majority of your spare time in a live crowd, discovering new music and devouring culture? Do you want to take your foundation of marketing, attention to detail, creativity, and relationships in the industry to the next level? If so, this might be the position for you

The Role
Reporting directly to the Assistant Director of MRG Live Marketing, the Junior Marketing Manager will be joining a team of motivated marketing professionals who oversee all aspects of building and executing marketing campaigns for live shows in British Columbia, across Canada, and beyond

Responsibilities:

  • Develop, execute, and maintain marketing campaigns for your assigned shows, acting as the point person between artist management and internal teams, responsible for all marketing material coordination and delivery.
  • Control marketing budgets related to your assigned shows.
  • Coordinate advertising initiatives for all assigned shows, and assist with publicity strategies, and local community outreach, as required.
  • Use data and insights to identify marketing opportunities and guide decision making, while also bringing new creative marketing ideas to each campaign.
  • Develop and maintain positive working relationships with artist management teams, with a focus on clear, effective, timely, and professional communication.
  • Work with both internal and external talent buying teams to align on priorities and maintain open channels of communication throughout show lifecycles.
  • Build and maintain relationships with internal content marketing team, creative team, internal and external venue contacts, and external media partners.
  • Go to shows We require the person in this role to regularly attend live shows, acting as an on the ground representative for MRG Live, and also assist in capturing live show content for our MRG Live social media team when required.
  • Assist as required with the printing of and delivery of marketing materials to local venues.
  • Identify and act on opportunities for crosspromotion and collaboration between business units within The MRG Group.
  • Participate in special projects and perform other related duties as required.

Knowledge, Skills, Abilities:

  • Previous experience in marketing or the concert industry.
  • An understanding of advertising principles and marketing trends.
  • Proven ability to listen, understand and communicate effectively.
  • Demonstrated ability to build and develop professional relationships.
  • Ability to take direction while also displaying strong personal initiative.
  • Incredible attention to detail and the ability to analyze, prioritize and collaborate on a daily basis.
  • Excited to work as part of a team environment.
  • A creative thinker and selfstarter.
  • A positive, winning attitude, incorporating integrity, confidentiality and discretion.
  • Campaign management experience required.
  • Experience within the entertainment or experience industry is preferred.
  • Experience with and an understanding of ad buying platforms and trends is preferred.
  • Experience within the ticketed event space is preferred.
  • Available to work evenings and weekends, as required.
  • A passion for live events and music.

Terms & Expectations

  • Due to the nature of the work, after hours correspondence will be required.

What's In It For You?

  • Competitive starting salary.
  • A generous vacation package which allows you to rest and rejuvenate throughout the year.
  • Participation in the MRG Travel Ambassador Program.
  • A fun and casual, inoffice environment. You will be joining a closeknit, innovative team of creative and energetic gogetters.
  • Free tickets to concerts & events.
  • Employee discounts at our hospitality venues.
  • Career development opportunities with a company that encourages individuals to learn and grow.
Thank you for your interest in MRG. Given the anticipated interest in this role, only those selected for an interview will be contacted.

WE CREATE POSITIVE SHAREABLE EXPERIENCES
The MRG Group is a leader in experience creation.

In operation since 2008, The MRG Group has grown to become Canada's largest independent entertainment company, and through its ownership of 12 hospitality properties and 6 venues across Canada, the business is passionate about providing positive shareable experiences for its guests, 500+ employees, and partners.

In addition, The MRG Group owns and operates an events business, travel company, digital publication, and ticketing service AdmitONE.

In 2021, the business expanded its presence into the US, signing its first venue deals with properties in New York and California later that year.

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