Marketing Manager

1 week ago


Remote, Canada Ecom Experts Full time
Location

  • Remote-Fulltime
  • Job ID
  • 73 Team
  • Marketing
  • Position
  • Marketing
Manager

-
About Us:

Hey there, fellow e-commerce enthusiasts

Key Responsibilities:

Strategy Development:
Create and implement a holistic marketing strategy for our Shopify store.

Data Analysis:

Monitor, analyze, and report on key performance metrics to assess the effectiveness of marketing efforts and make data-driven decisions.


Content Creation:

Collaborate with the content team to develop engaging content that aligns with our brand and resonates with our target audience.


SEO Optimization:
Enhance the SEO of our Shopify store to improve organic search rankings and drive traffic.

Customer Engagement:
Develop and implement strategies to increase customer engagement and retention, including loyalty programs and personalized marketing.

Budget Management:
Oversee marketing budgets, ensuring efficient allocation of resources for maximum ROI.

Market Research:
Conduct market research to identify trends, opportunities, and competitor strategies.

Partnerships:
Establish and manage relationships with influencers, affiliates, and other strategic partners.

A/B Testing:
Continuously test and optimize marketing tactics to improve performance and achieve KPIs.

Requirements:

Experience:
Minimum of 2-5 years of marketing experience, with a focus on e-commerce and Shopify.

Education:
Bachelor's degree in Marketing, Business, or a related field.

Tools:
Proficiency with Shopify, Google Analytics, Google Ads, Facebook Ads Manager, and marketing automation tools.

Analytical Mindset:
Excellent analytical skills with the ability to interpret data and make informed decisions.

Creativity:
Creative thinker with a passion for developing innovative marketing strategies.

Communication:
Exceptional written and verbal communication skills.

Team Player:
Ability to work collaboratively in a fast-paced team environment.

Attention to Detail:
High level of accuracy and attention to detail.

ALT
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