Digital Media Specialist

1 week ago


Toronto, Ontario, Canada DAC Canada Full time

Leading digital performance marketing agency seeks a Digital Media Specialist - Programmatic**:

Do you have the
enthusiasm to rise to each challenge, the
execution to drive outrageous performance, the
curiosity to continually expand your knowledge, and the
courage to propose original solutions to perplexing problems? Then you may have just found the perfect opportunity at a performance marketing agency like no other.

Sound like your kind of thing? Let's get to the details

What you get

  • The opportunity to shape the future—yours and ours—at one of the world's most significant performance marketing agencies with offices across the US, Canada, and Europe.
  • A growth role where you will be learning digital paid media management from people who live it, breathe it, love it.
  • Fastpaced days learning from your colleagues, preparing reports, building and launching campaigns, collaborating with the team to troubleshoot issues & tackle business problems, meeting and exceeding client business goals, analyzing data and interpreting online consumer behavior.
  • A diverse, equitable, and inclusive (DEI) environment where you can bring your whole self to work.
  • A host of perks and benefits, including flexible hours, hybrid working models, employee assistance, and days off to recharge.

What we get:

  • You have 23 years' experience in the digital and programmatic industry
  • Collaboration mindset/team player
  • Detailoriented with attention to project management
  • Solutions orientated with strong critical thinking abilities and problemsolving skills
  • You have experience across programmatic technology platforms and omnichannel DSPs such as DV360, TTD, Amazon, Xandr, and Verizon

Responsibilities:

  • Manage and optimize programmatic advertising campaigns to meet and exceed performance goals.
  • Analyze campaign data to identify trends, insights, and opportunities for optimization.
  • Collaborate with crossfunctional teams to develop and execute effective programmatic strategies.
  • Implement and oversee bid management platforms to maximize campaign efficiency.
  • Conduct A/B testing and provide recommendations for ad creative and targeting improvements.
  • Generate regular reports on campaign performance and provide actionable insights for continuous improvement.
  • Stay updated on industry trends and best practices in programmatic advertising to drive innovation and success.
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