Marketing Analyst

1 week ago

Regina, Saskatchewan, Canada SaskEnergy Full time
SaskEnergy is seeking a qualified and motivated individual to join our team The Marketing Analyst develops fundamental plans and programs to improve customers' endtoend experience when interacting with SaskEnergy.

The Marketing Analyst develops and implements innovative, effective, and measurable marketing efforts for the organization with a focus on product management and customer touchpoints.

The Marketing Analyst also works crossdepartmentally with customerfacing teams and digital selfservice mediums to improve the customer experience.

Position Details Union. This position is permanent full time.

Core Responsibilities
Research and Conduct Analysis Collect, analyze, interpret, summarize and report on both qualitative and quantitative data. Provides market research on industry benchmarks and best practices, forecasts, analysis, results, and consumer trends to continually identify opportunities for initiatives. Design survey and research models to fulfill both short
and longterm customer experience research requirements for internal clients, this is done through a combination of:
  • selecting the appropriate research methodology;
developing the customer research plan; assembling the project team and resources; monitoring the progress of the study; analyzing the collecting customer feedback; interpreting the results of research; and communicating results to internal clients, both in verbal debriefings and in written records. Project Support Participate in crossfunctional work teams to provide creative solutions and collaborate with internal and/or external stakeholders to plan, develop and implement projects and activities representing customer experience and business improvement. Represent customer experience in projects to identify current and future business needs, industry best practices, opportunities and challenges of the organization or other department(s). Perform a variety of roles within in projects, which includes providing analysis of costs and benefits as inputs to business cases; providing requirements; performing customer journey mapping exercises; change management; and project consultations as required. Other Duties Develop, organize and deliver presentations, reports and briefings for internal audiences. Provide recommendations and executing operational improvements to methods, systems and procedures that impact SaskEnergy's customers, employees, and operations. Develop support materials for internal and external use promoting ideal customer experiences. Track budget and processes related expenses and invoices within area of responsibility. Qualifications Education Grade 12 or equivalent. University Degree in Business Administration or Commerce with a minimum of four (4) Marketing classes. Pre-Qualifying Skills Assessment. Experience Three (3) years experience in a business environment, at least one (1) year with an emphasis on marketing related activities. Application Instructions For more information on this position, please contact Human Resources at Closing Date
March 15, 202 Pre-Qualifying Skills Assessment tentatively scheduled for March 28 in Regina.
Hourly Rate Range
$ , $ ,614.83)
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