Senior Manager Collection Management

1 week ago

Vaughan, Ontario, Canada Staples Advantage Canada Full time

While you may know Staples as the world's leading office supply company, Staples Promotional Products – a division of Staples – is a national leader in the promotional products industry.

At Staples Promotional Products, we help customers build love for their brands with customized merchandise solutions.

Whatever story they want to tell, connection they want to make, or goal they need to deliver, Staples Promo makes it easy to design promo experiences that create lasting impact.

This role sits on the Leadership Team for Staples Promotional Products Canada and is responsible for our Marketing (Brand & Customer) and Merchandising teams, as well as our strategic creative & brand-building services for key clientele.

Manages a team of approximately 4-6 direct reports, and 20+ indirect reports. Drives awareness, engagement and creative strategies to increase customer acquisition, retention and revenue.

As a member of the SPP CA Senior Leadership Team, this role helps direct the overall success of SPP Canada, with a goal of becoming a high growth organization.

Works with Managing Director and other members of the SLT to define organizational strategy, action plans and goals. Responsible for helping to build/maintain organizational culture and living organizational values.
Brand marketing plan (B2B) for Staples Promotional Products Canada, aligning people and processes behind departmental and organizational objectives.

Marketing plan should drive brand awareness, reach and new leads/customer acquisition, as well as organic growth with key customer segments.

Creative direction for marketing executions, photo shoots and SPP videos.
Establishment of agency-level service and internal Centre of Excellence for supporting customers with building their "Brand Love". Includes creative strategy for top accounts.

Merchandising strategies that increase demand on our customer eCommerce stores through a focus on brand-specific insights for our customers and on-trend merchandise collections.

acquire new business, including acquisition, retention and pitch materials.

Building "Idea Lab Live" conference brand in Canada to be industry-leading experience with year-round customer engagement and lead-generation strategies.

Proven experience in developing marketing strategies and campaigns with exceptional creative skills.
Experience managing or servicing customer relationships.
Experience pitching creative ideas.
Track record of successful team management and team building.
Experience with CRM systems (e.g. Salesforce) and email marketing deployment systems (e.g. Experience with B2B digital marketing campaigns.
Strong working knowledge of legal / regulatory compliance requirements (inc. Strong leadership skills – effectively manage, motivate and coach/mentor marketing team and high potentials.
Manage to tight deadlines with conflicting priorities and enable team to do the same.
Display strong project management skills.
Ability to provide clear and concise direction.
Proficiency with the Microsoft Office Suite, and Google Analytics.
3+ years management experience

Bachelors in Business Administration, Marketing, or Merchandising

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