Copywriter Full Time

1 week ago


Toronto, Ontario, Canada Marks, part of SGS & Co Full time

Title :
Copywriter (Intermediate - Senior level)

Marks is a consumer experience agency creating engaging moments across the entire brand spectrum – from brand design and packaging to content and consumer connections.

Rooted in a deep understanding of human behaviour, we are uniquely constructed to enable brands to win in an age of constant change.

A super-charged experience powerhouse - 700 people strong, with subject matter experts working collaboratively across 12 studios and 8 countries - we have helped some of the world's biggest brands (Amazon, LEGO, PepsiCo, Target and AB InBev, to name a few) connect to their audiences and tackle the biggest challenges and opportunities of today's consumer landscape.

The Marks Marcom team is our agile and talented agency-with-an-agency.

They create smart, insight- driven omni-channel campaigns, programs, and content - bringing them to life across multiple touchpoints and mediums, both digital and physical.

A multidisciplinary group of problem-solvers, our team uncovers the truth behind client asks and needs, developing innovative and creative solutions that engage audiences, build brands, and drive sales.

This position calls for a highly collaborative team member with a creative spark, sophisticated writing abilities, strong communication skills, passion, and self-motivation.

You are omni-channel to the core – as comfortable creating for social and digital as you are with retail programs, instore communications, traditional media and beyond.

You help to set and maintain the quality bar for the creative product of the company at a level that is amongst the top tier within the industry.

You'll work and consult with teams across our entire Marks ecosystem, on an exciting range of clients and categories, including toys, food & beverage, beer, wine, spirits, technology, personal care, beauty, retail, and many more.

Work with your creative team partners to develop overarching campaign ideas and narratives

Create individual executions within an existing campaign – everything from OLV scripts to social content, retail communications and more.

Work with our strategy team to define and hone a brand's tone of voice across multiple touchpoints, including packaging and brand design
Shape and craft compelling presentation narratives to support and sell through creative concepts
Lives and breathes omni-channel marketing & advertising communications - gets excited to talk shop and always learn
Is able to work across different groups, disciplines and projects to push work forward
Understands physical and digital channels and knows how to stretch ideas across the spectrum
Has experience with 360 shopper and trade marketing programs across a wide range of clients (including CPG, food/beverage, wine/spirits, electronics and toys)

Degree or diploma in Advertising Copywriting program, or related field
~6+ years of experience in marketing communications
~
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