Junior Marketer

1 week ago

Toronto, Ontario, Canada The Globe and Mail Full time

COMPANY OVERVIEW:

The Globe and Mail is a national icon and Canada's most recognized media brand.

We're also an international award winner for data visualization, design, and creative storytelling. A digital innovator with a global client list for our in-house AI-powered optimization, prediction and automation platform. And a place where Canadians come for the best journalism in the country.

We aim to reflect Canada in the stories we tell and in our workforce.

The Globe is a proud partner of Pride At Work, Canadian Centre for Diversity and Inclusion, and a signatory of the BlackNorth Initiative.

We understand our staff have lives outside of the office and offer flexible work arrangements and support programs.

We also provide training and mentorships to staff to ensure you're able to grow and challenge yourself and your abilities.


No matter what your role at The Globe, you'll be part of an organization dedicated to making a difference to Canada.


POSITION OVERVIEW:


We're looking for an enthusiastic Junior Marketer to join our Revenue Department - someone who will bring their energy and creative ideas to the table to help achieve our goals.

The Globe Media Group Junior Marketer will work cross functionally to support our Trade Marketing and Globe Content Studio teams with marketing programs, including but not limited to:
Globe Content Studio content and social media marketing, Trade Marketing communications campaigns, product Go-To-Market execution, and virtual events.


As a Junior Marketer, you will collaborate with our teams to produce and execute a strategic marketing plan for a product launch, create and promote content aligned to our brand voice and pillars, and you won't be shy about sharing your ideas.

You're the right fit for this job if you have strong opinions about the dos and don'ts of posting on social media, love to see a project through from start to finish, and feel excited at the prospect of being the voice of a brand.


KEY RESPONSIBILITIES:

  • Help execute and manage a major gotomarket launch for Globe Media Group's data product
  • Manage brand building and organic social posting for Globe Content Studio
  • Write and produce content, including but not limited to blog posts and videos that showcase our brands, products, services and thought leadership
  • Create content amplification strategies that can be executed across the web and social platforms, for both GMG and GCS brands
  • Support top of mind awareness and consideration of advertising with The Globe and Mail
  • Learn from and collaborate with colleagues from across the team to help grow and differentiate the Globe Media Group brand in Canada

QUALIFICATIONS:

  • Strong desire to learn with ambitious professional drive you're eager to get the most out of this experience, making as many connections and developing as many skills as possible
  • Ability to decipher complicated topics to write in simple language communication and clarity are your forté
  • Strong knowledge of social media platforms (including but not limited to Facebook, Instagram, Twitter, LinkedIn, TikTok) you rarely go a day without posting on your own accounts
  • Ability to prioritize projects with competing asks and interests your todo list is your best friend, and you know how to manage deadlines
  • Team player fueled by curiosity that takes initiative to identify opportunities to evolve and improve efforts and ways of working you put your hand up whenever there's an opportunity to grow
  • Currently completing a College Diploma or University Degree in marketing, communications, business or equivalent

WHY CHOOSE THE GLOBE:


The Globe's mission is to deliver essential content - news, information, analysis and insights - for aspiring individuals and strong communities.

The Globe is committed to providing a respectful and inclusive workplace that upholds our values of integrity, collaboration, innovation and accountability.


As Canada's most respected media brand The Globe is dedicated to making a difference to Canada and you can make a difference by working with us.


WE OFFER:

  • Competitive compensation to ensure we hire, retain and reward team members
  • Hybrid work environment that promotes worklife balance
  • Generous vacation and flexible work arrangements
  • Parental leave topup
  • Competitive health and dental benefits
  • Defined benefit pension plan
  • Home office reimbursement program
  • Annual wellness subsidy
  • Onsite chiropractor and registered massage therapist
  • Employee and family assistance program
  • Education assistance for external training courses

SUPPORTING YOUR GROWTH:

  • We are committed to creating equitable opportunities for all employees, to enable everyone to reach their full potential. This commitment is embedded in our strategic plan and core values.
  • There are lateral and upward advancement opportunities for rewarding and developing careers.
  • We believe in mentorship and collaborative pe

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