Marketing and Communications Specialist

1 week ago

Richmond Hill, Ontario, Canada Yellow Brick House Full time

_Marketing and Communications Specialist _:

- _


Yellow Brick House is a non-profit charitable organization dedicated to providing services to women and children who have experienced violence and abuse.

Yellow Brick House provides emergency shelter, crisis support line and community counselling and supportive services to abused women and their children in York Region.

Services are provided within a supportive environment that facilitates empowerment to help women and their children rebuild their lives.

POSITION OVERVIEW

This role is responsible for developing marketing campaigns to achieve revenue goals, promoting the integration of awareness, advocacy, and fundraising.

In this role, you will be responsible for all the activities related to marketing and communication.

RESPONSIBILITIES

Branding

  • Approve all internal and external brand material ensuring compliance with the organization's brand guidelines and AODA practices

Marketing

  • Create marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules
  • Stay current on the latest marketing and design trends
  • Create the development and distribution of Yellow Brick House's marketing materials including the annual report, brochures, posters, flyers, impact reports, signature events material, holiday giving material and thirdparty events material support
  • Write content, and design in constant contact monthly enewsletters and press releases
  • Support with the promotion and creation of fundraising and event marketing materials
  • Coordinate videographers and photographers to capture videos and photos of Yellow Brick
House's campaigns

  • Write and produce compelling brand stories, capturing audience attention and raising brand awareness

Public Relations

  • Develop and facilitate relationships with media sources to raise awareness around the issue of violence against women and children and of the work of Yellow Brick House and to strengthen community support
  • Send out press releases and invite media to various events
  • Write statements via social media or press releases for notable news and stories

Communication

  • Write statements via social media or press releases for notable news and stories
  • Communication scripts, letters to dignitaries
  • General communication internal and external

Social Media

  • Create engaging content and post on Facebook, LinkedIn, Twitter, and Instagram
  • Manage social media pages including engaging with comments and posts, and responding to direct social media messages
  • Research and develop new ways, such as contests and promotions, to attract new followers and grow social media presence
  • Track monthly KPIs including growth and audience engagement to improve future marketing strategies and campaigns
  • Maintain uptodate knowledge of statistics and issues related to violence and abuse

Website

  • Maintain and update the organization web site via WordPress
  • Regularly update the career page, program pages and all other pages as required
Work closely with external vendors including hosting platform, website designer, and website translators

  • Maintenance and Administration_:_
  • Follow the duties and responsibilities specified under the Occupational Health & Safety Act
Sections 2- Ensure adherence to established safety, quality, compliance, and housekeeping standards and participate in the continuous improvement process

  • Attends mandatory and development training as required
  • Read, understand, and follow agency policies and procedures
- _Engagement _

  • Communicate fully and openly with supervision; keeping supervisor fully informed of relevant
Board and staff member information

  • Active positive participation in regular team meetings
  • Maintain a positive approach and a professional manner at all times
  • Participates in internal/external committees as required
  • Other duties as assigned

PERFORMANCE MEASURES

  • Increase in website traffic
  • Increase newsletter engagement
  • Execute the digital marketing strategy meeting all required milestones
  • Effective advertising and branding of Yellow Brick House
  • Completion of event and community awareness metrics

QUALIFICATIONS REQUIRED

  • Degree/Diploma preferably in marketing, communications, or design.
years of professional experience in marketing, communications, or fundraising

  • Valid Driver's license and confirmation of $1M liability insurance
  • Some travel required to perform media events.
  • Flexible to work some evenings and weekends as events require

SKILLS REQUIRED

  • Familiar and comfortable with technologyassisted platforms, specifically Teams, Outlook,
Word, Excel, PowerPoint, Google Docs, and other standard platforms.

  • Familiarity with WordPress or web design
  • Experience using Canva, Spout and/or Adobe Creative Cloud
  • Video production and editing are a definite asset
  • Demonstrated knowledge and understanding of abuse/violence against wom

  • Marketing Communications Specialist

    2 weeks ago

    Richmond Hill, Ontario, Canada Adecco Canada Full time

    Adecco is currently hiring a temporary full-time talented and passionate Marketing Communications Specialist: Customer Journey to join our clients' dynamic team in North York, ON. In this role you will be responsible for the production, analysis, and optimization of one-to-one marketing communications that support all touchpoints throughout the customer...

  • E-commerce Digital Marketing Specialist

    1 week ago

    Richmond Hill, Ontario, Canada International Pool and Spa Centers Full time

    Company Overview: Discount Pool Supply, a leading e-commerce swimming pool retailer in Canada, is seeking a dynamic and customer-focused individual to join our team as a Digital Marketing Specialist. With a commitment to providing top-notch service and high-quality pool products, Discount Pool Supply is one of the fastest growing swimming pool e-commerce...

  • Digital Marketing Specialist

    1 week ago

    Richmond Hill, Ontario, Canada Cestar College of Business Health and Technology - Toronto Full time

    Responsibilities: Develop and implement comprehensive digital marketing strategies to drive student enrollment and achieve recruitment goals. Create engaging content for websites, social media platforms, and other digital channels to attract and convert leads. Execute social media and digital marketing campaigns, leveraging platforms like Facebook, Google...

  • Channel Marketing Specialist

    7 days ago

    Richmond Hill, Ontario, Canada SearchLabs Full time

    Job DescriptionChannel Marketing SpecialistRichmond Hill, Main OfficeJob DescriptionRole SummaryThe Channel Marketing Specialist assumes a pivotal role in defining, executing, and optimizing our B2B channel marketing strategies to align with the overall business goals and objectives. This multifaceted position encompasses strategic planning, execution,...

  • Marketing Specialist

    1 week ago

    Richmond Hill, Ontario, Canada AP Digital Agency Full time

    AP Digital Agency is located in Richmond Hill, Ontario.We are a one-step-shop specializing in:Website Development Digital Marketing Social Media Management Search Engine Optimization Lead Generation We are looking for a Marketing Specialist.RequirementsKey Responsibilities: Lead Generation: Identify and target potential clients through various channels,...

  • Marketing Events Specialist

    1 week ago

    Richmond Hill, Ontario, Canada ARS Global Emergency Management CA Full time

    ARS / Global Emergency Management is a proud leader in disaster mitigation and property restoration. With a commitment to quality and over 60 years of experience, we are dedicated to meeting the needs of insurers, agents, brokers, and most importantly, the policy holder. We serve property owners of all types with restoration services resulting from WATER,...

  • Marketing Specialist

    1 week ago

    Richmond Hill, Ontario, Canada Affinity Group Full time

    Affinity Group Canada is a well established successful and growing company that prides itself on being one of the premier food brokers in Canada. Since 1989, our success has been driven by the number of industry leading food manufacturers that we represent. We pride ourselves on having a dedicated sales team, strong customer service orientation, extensive...

  • Marketing Specialist

    1 week ago

    Richmond Hill, Ontario, Canada Libratel inc Full time

    Libratel is a leader in mobile accessories distribution for in store counter top solutions all across North America.Marketing Specialist Execute and deliver on brand marketing projects, special projects, and collab partnership plans, reflective of brand strategy, including value proposition and integration options to be brought to market. Develop gotomarket...

  • Local Marketing Specialist

    1 week ago

    Richmond Hill, Ontario, Canada IKEA Full time

    Job ID: 225936Date posted: 02/02/2024What you'll need to have You are a creative thinker and experienced event coordinator who works with a wide variety of media channels. You have more than 2 years of marketing communications experience in a customer focused, fastpaced and multichannel environment. You are genuinely passionate about discovering new ways to...

  • Marketing Strategy and Content Manager

    1 week ago

    Richmond Hill, Ontario, Canada Monet Marketing Full time

    As a Marketing Strategy and Content Manager, you will be responsible for overseeing and executing our marketing campaigns across all platforms. Your role will focus on developing strategic marketing plans, controlling the quality of content production, and ensuring our messaging resonates with our target audience. You will work closely with cross-functional...

  • Community Engagement Specialist

    1 week ago

    Richmond Hill, Ontario, Canada Nurse Next Door Full time

    Our purpose is Making Lives Better through Happier Aging. We help seniors stay in their homes for as long as they choose, and our real talent is caring and connecting to seniors' hearts. We have a mission to help seniors continue doing what they love most. We are not just another home care company fulfilling daily tasks, we are a company that admires people...

  • Communications and Social Media Specialist

    1 week ago

    Richmond Hill, Ontario, Canada R.V. Anderson Associates Limited Full time

    Communications and Social Media Specialist Sheppard Ave E suite 300, North York, ON M2J 4Z8, Canada Req #571 Wednesday, June 5, Your difference is the differenceDo you love to develop and share great ideas? Do you believe your insights can drive people forward? Do you appreciate working with others and building on mutual successes? Perfect. We do, too. As...

  • Communications and Social Media Specialist

    3 weeks ago

    Richmond Hill, Ontario, Canada R.V. Anderson Associates Limited Full time

    Communications and Social Media Specialist Sheppard Ave E suite 300, North York, ON M2J 4Z8, Canada Req #571 Wednesday, June 5, Your difference is the differenceDo you love to develop and share great ideas? Do you believe your insights can drive people forward? Do you appreciate working with others and building on mutual successes? Perfect. We do, too. As...

  • School Communication Specialist

    1 week ago

    Richmond Hill, Ontario, Canada Urban International School Full time

    School Communication Specialist***Location: North York, ONAbout usUrban International School (UIS) is a private high school in Toronto inspected by the Ontario Ministry of Education in Ontario, Canada. Over the last decade, we have offered specialized academic courses that are designed for students who wish to pursue higher education in Canada and around the...

  • Integrated Marketing Specialist: Print

    1 week ago

    Richmond Hill, Ontario, Canada Staples Canada Full time

    :Who we areAs the Working and Learning Company, we at Staples Canada, are dynamic, inspiring partners to our customers and the communities in which we live. At Staples, we inspire people to work smarter, learn more and grow every day. We look for people who are curious, approachable, and passionate, and who enjoy finding solutions.If that's you, let's work,...

  • Field Marketing Specialist

    1 week ago

    Richmond Hill, Ontario, Canada VEGA Instruments, Canada Ltd. Full time

    VEGA Instruments Canada Ltd. distributes and services process instrumentation to measure level, density, weight, and pressure. Our products have been making industrial processes safer and more efficient for over 60 years.As an employee, you'll find VEGA Canada commits itself to the highest quality standards and respect for the individual needs of employees,...

  • Manager, Marketing and Communications

    1 week ago

    Richmond Hill, Ontario, Canada Canadian Mental Health Association Toronto Branch Full time

    Manager, Marketing and Communications - Full-Time Permanent**:The Role and Opportunity: Our Manager, Marketing and Communications, will build and maintain the foundational functions of external communications including organizational marketing. You will leverage your strong writing and communications skills to champion our brand and implement innovative...

  • Communications & Marketing Manager

    1 week ago

    Richmond Hill, Ontario, Canada Mon Sheong Foundation Full time

    Communications & Marketing Manager Full Time Corporate Office - Richmond Hill Posted 2 hours ago About us: Mon Sheong Foundation (MSF) is a Canadian registered charitable organization and has been proudly serving the Greater Toronto Area since 1964. Our philosophy is by caring for the elderly and encourage the young, and providing programs and...

  • Manager, Communications and Marketing

    1 week ago

    Richmond Hill, Ontario, Canada Jobsoid Inc. Full time

    Position SummaryReporting to the Director, Development and Communications, the Manager,Communications and Marketing is responsible for the development andimplementation of all communications and marketing strategies of Mon SheongFoundation. The incumbent will oversee the production of communicationsmaterials and marketing campaigns; increase the digitization...

  • Marketing and Communications Officer

    1 week ago

    Richmond Hill, Ontario, Canada AGA KHAN MUSEUM Full time

    Purpose of PositionThe Marketing and Communications Officer will be responsible for supporting the development, management and implementation of the Museum's marketing plans and initiatives and providing oversight of the Museum's social media channels to drive visitor attendance and virtual engagement.Working with the Director and the Studio Manager of the...