Communications Coordinator

1 week ago

Mississauga, Ontario, Canada Bayshore HealthCare Full time

Bayshore HealthCare is one of the country's leading providers of home and community health care services and is a Canadian owned company.

Bayshore HealthCare is proud to showcase its achievement as a Platinum member of Canada's Best Managed Companies Program every year since 2006.

In 2015, Bayshore achieved the designation for Best Practice Spotlight Organization from the Registered Nurses' Association of Ontario. Bayshore Healthcare is also Canada's Best Employers Forbes 2023 list.


Bayshore HealthCare, a center for clinical excellence and leader in digital health care innovation, is looking for a Communications Coordinator to join its National Communications team.

This is an excellent opportunity for someone looking to jumpstart their career and significantly impact an organization of 18,000 employees.


Key Duties and Responsibilities

  • Produce highquality videos, writing and graphic design for all of Bayshore's internal and external channels following our branding guidelines.
  • Create engaging multimedia content for Bayshore's social media platforms: LinkedIn, Facebook, Twitter, Instagram and YouTube.
  • Write articles and press releases working closely with Bayshore staff and external partners conducting interviews, writing, proofreading and factchecking.
  • Write thought leadership blogs for senior leadership and support colleagues with internal and external communications.
  • Contribute to annual strategic planning for National Communications department.
  • Assist with inperson and virtual event planning, including town halls, panels and other staff events.
  • Stay on top of industry news and monitor social media for mentions of Bayshore.
  • Regularly review analytics to see how our content is performing; use data to inform content planning.
  • Upload to content management systems such as WordPress and SharePoint.
  • Collaborate with healthcare system partners on crosspromotional opportunities.
  • Participate in ongoing internal and/or external continuing education activities.
  • Participate in quality activities and continuous improvement initiatives in keeping with the company's Quality Management System.
  • Participate in proactive Health & Safety activities while performing all duties. Is responsible to notify immediate Supervisor of any Health & Safety risks or concerns.
  • Maintains confidentiality of client and corporate information and discusses same only with appropriate Bayshore personnel.
  • Complete other tasks as requested.

Work Location :
National Office, Mississauga ( Hybrid )
Job Qualification

Education and Experience

  • University degree in communications, public relations, journalism, marketing or a related field.
  • 23 years of relevant experience

Other Skills and Abilities

  • Strong storytelling skills with a digital first mindset.
  • Creative and strategic thinker; always looking for opportunities to enhance Bayshore's brand perception and increase engagement with content, both internally and externally.
  • Proficient in Adobe Creative Suite, Microsoft Word, Excel and PowerPoint.
  • Knowledge of CP Style, WordPress, SharePoint and Google Analytics.
  • Familiar with teleconferencing platforms such as Zoom and Microsoft Teams.
  • Experience working in health care communications and general knowledge of the Canadian health care landscape.
  • Experience working with media; pitching stories and handling inquiries.
  • Strong interpersonal skills and able to work with a range of internal and external stakeholders.
  • Ability to multitask, manage competing priorities, work collaboratively and independently.
  • Strong work ethic and project management skills.
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