Smoked and Specialty Product Specialist

2 weeks ago

Dartmouth, Canada Cooke Aquaculture Inc. Full time
True North Seafood is Cooke's consumer brand with a premium positioning in North America, both in retail and foodservice.

True North Seafood is the go-to brand for trusted seafood - our main priority is to bring our consumers closer to the source.

As a global seafood company, Cooke has operations in North America, Europe, South America, and Australia.

Our company's success is driven by our dynamic, highly skilled, and innovative management team, supported by dedicated employees who live in coastal communities and contribute to the local area's economy and sense of community.


Location for the role is preferred to be at one of our hubs in Saint John New Brunswick, Dartmouth Nova Scotia, Or Suffolk Virginia.


Responsibilities include

  • Act as the link between all functional areas of the Smoked and Specialty supply chain, including processing, logistics, marketing, and selling.
  • Working closely with New Product Development on projects and coordinating the process between the key stake holders.
  • Advocating for new products with across species based on market trends
  • Develop the market segmentation strategy for the Smoked and Specialty portfolio in the North American market.
  • Oversee the forecasting process, manage inventory volumes, and report on sales performance for the Smoked and Specialty category.
  • Lead the development of the North American Smoked and Specialty pricing strategy and provide input to pricing decision makers.
  • Coordinate with the other product specialists on raw material used in the speciality offerings.
  • Develop a coordinated approach with the other product specialists on selling the specialty products in tandem with everyday items.
  • Develop and maintain a deep understanding of the global competitive landscape for the Smoked and Specialty category, including knowledge of supply, demand, competitive product offerings, and pricing fluctuations
  • Participate in sales calls and customer presentations.
  • Work with the marketing team to develop educational content, sales tools, and customer presentations for the Smoked and Specialty category.
  • Prepare analysis and develop recommendations for Smoked and Specialty market opportunities
  • Act as the internal advocate for the Smoked and Specialty portfolio, sharing market knowledge, building species knowledge internally, and profiling the category
  • Lead the gotomarket plan for Smoked and Specialty product launches in North America
  • Lead all Smoked and Specialty initiatives across the business
This exciting role has been developed to ensure that we meet our customer's needs and expectations while strengthening our position and volumes with customers across North America

Requirements include

  • 7+ years of experience working in a seafood company or an environment where you would have had broad exposure to seafood
  • Analytical, solutionoriented mindset with problem solving skills
  • Excellent Microsoft Office acumen (excel, word, power point), PowerBI,
  • Understanding of pivot tables, proforma financials, modeling scenarios, and Customer Relationship Management systems
  • Excellent communication skills
  • Team player, the ability to work collaboratively with crossfunctional teams and management
  • Global travel will be required

The Opportunity
The role description is just one part of the story.

This is your opportunity to grow, to work within the parameters of the role but to reach your fullest potential.

We are a team that is driven to succeed. We count performance, we reward contribution, and we recognize talent.


It is about being at the centre of a global leader in seafood and knowing you are an important part of that growth.


The ability to bring your passion for learning, desire for growth and energy for moving your career forward is what we offer.


The Why
Why Cooke? Simple - we are a company that rewards initiative, resourcefulness, and work ethic.

We will champion your growth and provide you with the platform to create your path, your career, and your future.

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