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Team Leader, Marketing

3 months ago

Montreal, Quebec, Canada EspaceProprio Full time
Welcome home

At EspaceProprio, we believe that work is more than a job; it's a place of fulfillment. We create opportunities for everyone to realize their potential and grow with us, while transforming the industry.

We help current and aspiring homeowners take on and carry out their real estate projects with confidence. We provide quick access to a network of skilled professionals every step of the way, whether its to buy or sell a house, undertake a major renovation project, or keep up with routine home maintenance.

To achieve this, we have developed a corporate culture that truly puts the employee at the heart of its priorities.
- Ça te parle? Tu aimerais mettre ta passion à profit et te joindre à l'équipe de mise en marché, marque et performance à titre de Chef-fe d'équipe, mise en marché ?

Concrètement, à quoi ressembleront tes journées ?
- Relevant de la Directrice, mise en marché, marque et performance, Chef-fe d'équipe aura comme principale responsabilité de planifier et mettre en œuvre les grandes campagnes publicitaires et les initiatives marketing en vue d'atteindre les objectifs d'affaires et les objectifs marketing.- Superviser et motiver une équipe composée de 3 conseiller-ères en gestion de la marque, la conseillère en intégration des partenariats et le spécialiste performance;-
- Évaluer régulièrement les performances individuelles des membres de l'équipe et fournir des feedbacks constructifs pour favoriser leur développement professionnel;-
- Assurer un support dans la mise en place des relations avec les équipes d'exploitation afin d'assurer une collaboration optimale;-
- En collaboration avec la Directrice, participer au développement des stratégies de mise en marché des marques composant l'écosystème EspaceProprio;-
- Prendre en charge la planification annuelle et la gestion courante des différentes initiatives marketing visant à augmenter la notoriété et la considération pour nos services;-
- Définir, développer et mettre en place des rapports de performance des initiatives et post-mortem de campagne visant à alimenter les réflexions stratégiques au sein de la VP marketing;-
- Supporter le spécialiste en performance dans l'analyse de la performance des marques (notoriété, considération, engagement et conversion) et être force de proposition dans l'identification d'opportunités d'amélioration;-
- Assurer une cohérence et un arrimage en continu avec la stratégie de contenu multi-canal (campagnes numériques, contenu éditorial, marketing relationnel, médias sociaux, communications internes, relations publiques, évènementiel);-
- Collaborer avec l'équipe de marketing de croissance afin de maximiser l'efficacité des campagnes numériques;-
- Participer à la planification budgétaire annuelle et la gestion des dépenses afin d'assurer un ROI optimal;-
- Suivre les tendances du marché et de l'industrie pour identifier de nouvelles opportunités de croissance et d'innovation.Ce qu'il te faut pour être Chef-fe d'équipe, mise en marché, marque et performance chez nous?- Diplôme universitaire en marketing ou autre domaine pertinent ;-
- Posséder un minimum de 8 à 10 années d'expérience dans le domaine du marketing, dont un minimum de 5 ans dans un environnement multi-marque;-
- Détenir une bonne connaissance du milieu de la publicité autant traditionnelle que numérique;-
- Avoir géré une équipe et mis en place une stratégie de contenu gagnante pour une marque importante ;-
- Connaissance approfondie des réseaux sociaux et de leurs bonnes pratiques;-
- Posséder d'excellentes habiletés de gestion de projets et de gestion de ressources humaines ;-
- Avoir de fortes habilités interpersonnelles et des aptitudes de coaching;-
- Excellentes aptitudes en communication écrite et orale ;-
- Intérêt soutenu envers les nouvelles tendances et technologies reliées aux médias traditionnels et numériques;-
- Exceller à analyser et à synthétiser des données quantitatives;-
- Être une personne d'action, flexible, capable de travailler dans un environnement qui bouge vite et en constante évolution;Des avantages qui font une réelle différence:
- Un programme d'assurances collectives payées en partie par l'employeur (assurances médicaments, dentaire, voyages, vie, invalidité, etc.) incluant un compte santé de 500 $ ;-
- Un système de bonification afin de souligner et récompenser ton travail;-
- Une politique de vacances généreuse;-
- 5 journées de congés mobiles payés dès ton entrée en poste;-
- L'accès à un programme d'aide aux employé-es et à leur famille (PAEF);-
- Un service de télémédecine;-
- Une allocation annuelle de 200$ pour tes activités sportives et culturelles;-
- Une journée de congé payé lors de ton déménagement et pour bénévolat;-
- Plusieurs rabais employé-es afin que tu réalises tes projets immobiliers en pleine confiance et à moindres coûts.-